The global Automotive Smart Display market size is expected to be worth around US$ 26.98 billion by 2030, according to a new report by Vision Research Reports.
The global Automotive Smart Display market size was valued at US$ 21.37 billion in 2020 and is anticipated to grow at a CAGR of 7.2% during forecast period 2021 to 2030.
The growing demand for advanced safety features, automotive and cockpit electronics, and semi-autonomous and is expected to drive the market. The increasing demand for improved in-vehicle experience and the changing consumer buying behavior, along with the growth of luxury, premium, and high-end cars worldwide, are also expected to fuel the market demand over the forecast period.
The surge in demand for vehicle navigation and connectivity system in the automotive sector led to a growth in the usage of automotive visualization technology. The visualization technology has played a significant role in the advancement of the cockpit technology, which has led to the incorporation of interactive and smart displays in several vehicles launched by prominent automakers, such as Jaguar Land Rover, Mercedes-Benz, Volkswagen, Audi, and BMW. Moreover, the technology is gaining prominence among automotive display suppliers with an uptick in demand for automotive in-vehicle infotainment solutions as well as display solutions. An increase in the sales of passenger vehicles equipped with smart displays and in-vehicle infotainment systems, coupled with features such as navigation, driver assistance, and real-time traffic monitoring, is expected to bolster the market growth over the forecast period.
Asia Pacific held the largest share in 2020 owing to the presence of several key players, such as Panasonic Corporation (Japan), Yazaki (Japan), and Nippon Seiki (Japan) in the region. The region is characterized by the presence of developed nations such as Japan and South Korea, along with emerging economies such as China and India. In recent years, the region has emerged as a hub for automobile production.
The 5''-10" display size segment accounted for the largest revenue share of 46.7% in 2020. 5''-10" smart displays are used for applications, such as advanced instrument clusters, center stack touchscreen displays, and rear-seat entertainment touchscreen units. These display units integrate informatics and telecommunication technologies and make them available on single-touchscreen displays of 5''-10". These display panels are compatible with a car’s operating systems, such as QNX software systems. In 2018, Visteon's SmartCore cockpit domain controllers based on Blackberry/QNX and Qualcomm Snapdragon became the first ones installed in mass-produced passenger vehicles.
The greater than 10” smart display segment is projected to register the fastest CAGR of 9.2% from 2021 to 2028. The segment is majorly driven by applications in electric vehicles, premium cars, and semi-autonomous and autonomous cars. An increase in the demand for semi-autonomous, autonomous, and electric vehicles is expected to drive the demand for larger than 10" smart displays. The greater than 10" displays in electric vehicles enable the integration of every function onto one display. These displays make climate control, driving mode settings, suspension settings, and other driver-controlled functions available at the touch of a screen.
The TFT-LCD display segment accounted for the largest share of 53.4% in 2020. LCD and TFT-LCDs are commonly used in display applications as they meet the durability and temperature standards. Depending on the range of temperature required and the function of the display, manufacturers use a combination of TFT and LCD in a vehicle. The basic instrument cluster, center stack touchscreen display, and rear-seat entertainment touchscreen display are equipped with LCD panels. Advanced applications are equipped with TFT-LCD owing to its enhanced visual quality.
The OLED display segment is expected to register the fastest CAGR of 10.3% from 2021 to 2028. Passenger cars with OLED displays are being showcased at various automotive exhibitions, however, the penetration rate is low compared to the LCDs in the consumer models. Moreover, OLED automotive smart display systems are expected to witness faster adoption in comparison to other display technologies over the forecast period. Most of the upcoming vehicles are equipped with OLED displays. For instance, Cadillac announced the SUV 2021 Escalade featuring a curved OLED screen.
The center stack display segment accounted for the largest share of over 40.0% in 2020. Center stack displays are infotainment systems that offer a range of interactive features, such as navigation, music, cabin temperature controls, and other information. Advancements in the field of self-driving and connected cars are expected to propel the demand for center stack displays in vehicles. Additionally, several vehicle OEMs are aiming at offering advanced center stack display solutions in mid-segment and economical vehicle variants, thereby driving the segment.
The Head-up Display (HUD) segment is projected to register the fastest CAGR of 8.7% over the forecast period. HUD is a transparent display that provides information in the driver’s line of sight without the need to look away from the road. The integration of innovative solutions, such as augmented reality and global positioning systems, with the head-up display system, is anticipated to drive the segment from 2021 to 2028.
Asia Pacific accounted for the largest revenue share of over 50.0% in 2020 and is anticipated to witness the fastest growth over the forecast period. China accounted for around 50% of the passenger vehicle sales in the region. The country emerged as a leader in passenger car production and sales, with 21.3 million units and 21.4 million units, respectively, in 2019. Some of the region's key players include Alps Alpine Co., Ltd., Panasonic Corporation, and Hyundai Mobis. The presence of a limited number of manufacturers creates substantial investment opportunities for regional suppliers to take advantage of the local demand, making the region an attractive market for investors.
The European market accounted for a considerable share in 2020. The region is a manufacturing hub for prominent automotive OEMs and premium vehicle manufacturers. Production activity in the region has been propelled by investments made by OEMs, such as Daimler, Jaguar Land Rover, Volkswagen, BMW, Nissan, and Honda. A majority of premium vehicle manufacturers in the region installed advanced automotive electronics systems in vehicles, which is projected to drive the European market.
Alps Alpine Co., Ltd.
Nippon Seiki Co., Ltd.
Robert Bosch GmbH
SAMSUNG (HARMAN International)
Display Size Outlook
Less than 5''
Greater than 10''
Display Technology Outlook
Digital Instrument Cluster
Head-up Display (HUD)
Rear Seat Entertainment
Middle East & Africa
The Automotive Smart Display market research report covers definition, classification, product classification, product application, development trend, product technology, competitive landscape, industrial chain structure, industry overview, national policy and planning analysis of the industry, the latest dynamic analysis, etc., and also includes major. The study includes drivers and restraints of the global market. It covers the impact of these drivers and restraints on the demand during the forecast period. The report also highlights opportunities in the market at the global level.
The report provides size (in terms of volume and value) of Automotive Smart Display market for the base year 2020 and the forecast between 2021 and 2030. Market numbers have been estimated based on form and application. Market size and forecast for each application segment have been provided for the global and regional market.
This report focuses on the global Automotive Smart Display market status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Automotive Smart Display market development in United States, Europe and China.
It is pertinent to consider that in a volatile global economy, we haven’t just conducted Automotive Smart Display market forecasts in terms of CAGR, but also studied the market based on key parameters, including Year-on-Year (Y-o-Y) growth, to comprehend the certainty of the market and to find and present the lucrative opportunities in market.
In terms of production side, this report researches the Automotive Smart Display capacity, production, value, ex-factory price, growth rate, market share for major manufacturers, regions (or countries) and type.
In terms of consumption side, this report focuses on the consumption of Automotive Smart Display by regions (countries) and application.
Buyers of the report will have access to verified market figures, including global market size in terms of revenue and volume. As part of production analysis, the authors of the report have provided reliable estimations and calculations for global revenue and volume by Type segment of the global Automotive Smart Display market. These figures have been provided in terms of both revenue and volume for the period 2017 to 2030. Additionally, the report provides accurate figures for production by region in terms of revenue as well as volume for the same period. The report also includes production capacity statistics for the same period.
With regard to production bases and technologies, the research in this report covers the production time, base distribution, technical parameters, research and development trends, technology sources, and sources of raw materials of major Automotive Smart Display market companies.
Regarding the analysis of the industry chain, the research of this report covers the raw materials and equipment of Automotive Smart Display market upstream, downstream customers, marketing channels, industry development trends and investment strategy recommendations. The more specific analysis also includes the main application areas of market and consumption, major regions and Consumption, major Chinese producers, distributors, raw material suppliers, equipment providers and their contact information, industry chain relationship analysis.
The research in this report also includes product parameters, production process, cost structure, and data information classified by region, technology and application. Finally, the paper model new project SWOT analysis and investment feasibility study of the case model.
Overall, this is an in-depth research report specifically for the Automotive Smart Display industry. The research center uses an objective and fair way to conduct an in-depth analysis of the development trend of the industry, providing support and evidence for customer competition analysis, development planning, and investment decision-making. In the course of operation, the project has received support and assistance from technicians and marketing personnel in various links of the industry chain.
The Automotive Smart Display market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to Automotive Smart Display market.
Prominent players in the market are predicted to face tough competition from the new entrants. However, some of the key players are targeting to acquire the startup companies in order to maintain their dominance in the global market. For a detailed analysis of key companies, their strengths, weaknesses, threats, and opportunities are measured in the report by using industry-standard tools such as the SWOT analysis. Regional coverage of key companies is covered in the report to measure their dominance. Key manufacturers of Automotive Smart Display market are focusing on introducing new products to meet the needs of the patrons. The feasibility of new products is also measured by using industry-standard tools.
Key companies are increasing their investments in research and development activities for the discovery of new products. There has also been a rise in the government funding for the introduction of new Automotive Smart Display market. These factors have benefited the growth of the global market for Automotive Smart Display. Going forward, key companies are predicted to benefit from the new product launches and the adoption of technological advancements. Technical advancements have benefited many industries and the global industry is not an exception.
New product launches and the expansion of already existing business are predicted to benefit the key players in maintaining their dominance in the global market for Automotive Smart Display. The global market is segmented on the basis of region, application, en-users and product type. Based on region, the market is divided into North America, Europe, Asia-Pacific, Latin America and Middle East and Africa (MEA).
In this study, the years considered to estimate the market size of Automotive Smart Display are as follows:
Reasons to Purchase this Report:
- Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and policy aspects
- Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market.
- Market value USD Million and volume Units Million data for each segment and sub-segment
- Competitive landscape involving the market share of major players, along with the new projects and strategies adopted by players in the past five years
- Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players
In-depth interviews and discussions were conducted with several key market participants and opinion leaders to compile the research report.
This research study involved the extensive usage of both primary and secondary data sources. The research process involved the study of various factors affecting the industry, including the government policy, market environment, competitive landscape, historical data, present trends in the market, technological innovation, upcoming technologies and the technical progress in related industry, and market risks, opportunities, market barriers and challenges. The following illustrative figure shows the market research methodology applied in this report.
Market Size Estimation
Top-down and bottom-up approaches are used to estimate and validate the global market size for company, regional division, product type and application (end users).
The market estimations in this report are based on the selling price (excluding any discounts provided by the manufacturer, distributor, wholesaler or traders). Market share analysis, assigned to each of the segments and regions are achieved through product utilization rate and average selling price.
Major manufacturers & their revenues, percentage splits, market shares, growth rates and breakdowns of the product markets are determined through secondary sources and verified through the primary sources.
All possible factors that influence the markets included in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data. The market size for top-level markets and sub-segments is normalized, and the effect of inflation, economic downturns, and regulatory & policy changes or others factors are accounted for in the market forecast. This data is combined and added with detailed inputs and analysis from Vision Research Reports and presented in this report.
Market Breakdown and Data Triangulation
After complete market engineering with calculations for market statistics; market size estimations; market forecasting; market breakdown; and data triangulation. Extensive primary research was conducted to gather information and verify and validate the critical numbers arrived at. In the complete market engineering process, both top-down and bottom-up approaches were extensively used, along with several data triangulation methods, to perform market estimation and market forecasting for the overall market segments and sub-segments listed in this report.
Secondary Sources occupies approximately 25% of data sources, such as press releases, annual reports, Non-Profit organizations, industry associations, governmental agencies and customs data, and so on. This research study includes secondary sources; directories; databases such as Bloomberg Business, Wind Info, Hoovers, Factiva (Dow Jones & Company), TRADING ECONOMICS, and avention; Investing News Network; statista; Federal Reserve Economic Data; annual reports; investor presentations; and SEC filings of companies.
In the primary research process, various sources from both the supply and demand sides were interviewed to obtain qualitative and quantitative information for this report. The primary sources from the supply side include product manufacturers (and their competitors), opinion leaders, industry experts, research institutions, distributors, dealer and traders, as well as the raw materials suppliers and producers, etc.
The primary sources from the demand side include industry experts such as business leaders, marketing and sales directors, technology and innovation directors, supply chain executive, end users (product buyers), and related key executives from various key companies and organizations operating in the global market.
The study objectives of this report are:
To strategically profile the key players and comprehensively analyze their growth strategies.
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