Cellular Health Screening Market (By Test Type: Single Test Panels, Multi Test Panels; By Sample Type: Blood, Saliva, Serum, Urine; By Collection Site: Home, Office, Diagnostic Laboratories, Hospital) - Global Industry Analysis, Size, Share, Growth, Trends, Revenue, Regional Outlook 20212030

The global Cellular Health Screening market size is expected to be worth around US$ 15.8 billion by 2030, according to a new report by Vision Research Reports.

The global Cellular Health Screening market size was valued at US$ 12.9 billion in 2020 and is anticipated to grow at a CAGR of 16.3% during forecast period 2021 to 2030.

Growth Factors

Increase in importance of healthy adjusted life expectancy (HALE)is anticipated to be one of the major factors boosting market potential for cellular health screening during the forecast period. According to WHO, U.S. is among one of the top five countries that has witnessed decrease in HALE due to rising use of drugs such as opioids, leading to drug overdoses. Similarly, according to the World Economic Forum in 2016, HALE in Japan has slightly decreased from 85.7 to 83.7, due to adoption of unhealthy lifestyles. However, HALE in Spain is 85.8, which has improved due to the consumption of the Mediterranean diet that prevents obesity, high blood pressure, and others.

The length of telomere gets shorter with age, which has a negative effect on health. Telomere shortening can cause various health problems such as heart diseases, cancer, and arthritis. Telomere testing can be used to understand cellular age, facilitating patients to take preventive steps such as regular cellular health screening to prevent telomere shortening. According to UNFPA, in 2017, the ageing population was 11.5 % of the overall 7 billion population, which is expected to rise to 22.0% in 2050. Thus, an increase in geriatric population is also one of the factors expected to fuel the growth of the telomere tests segment, globally.

The Asia Pacific region is anticipated to witness the highest CAGR during the forecast period owing to rise in government initiatives for preventive healthcare. For instance, in 2018, the government of Australia invested USD 10 million in research with an aim to prevent diseases and promote better health choices. This research would be conducted by The Australian Prevention Partnership Center (TAPPC) with a purpose to develop effective guidance tools and promote healthy practices in the country.

Report Highlights

Based on the test type, the market is segmented into a single test and multi-test panels. The single test panels segment is further segmented into telomere, oxidative stress, inflammation, and heavy metal tests. Telomere tests held the largest market share in 2018 due to a rise in the geriatric population. As individuals age, the length of telomere of the cell shortens, which is indicative of various health problems such as heart diseases. The advent of cellular health screening tests, including telomere tests, has facilitated individuals to check their cellular age and thereby take preventive measures to reduce telomere shortening. 

The rise in adoption of direct to customer approach by leading market players are anticipated to drive the cellular health screening market. For instance, in 2015 Titanova Inc. launched an at-home telomere testing device that is saliva based. This kit helps in performing cellular health screening tests to measure the length of the telomere at home, thereby preventing diseases.

Hospitals held the largest market share in 2020 as they facilitate primary treatment and diagnostics for a majority of the population. Diagnostic tests related to cellular health screening for most of the in-patient population are typically conducted in hospitals and clinics as physicians recommend reliable diagnostic processes for testing as well as sample collection. Therefore, hospitals are expected to fuel market growth owing to the presence of trained professionals who facilitate easy and safe sample collection and testing processes. 

Based on the sample type, the market is segmented into blood, urine, saliva, and serum. Blood-based tests held the largest market share in 2020 due to a rise in the adoption of direct to customer approach by leading market players. For instance, in 2020, LabCorp Holdings announced that they will be introducing a blood-testing device that can be used at home to perform cellular health screening tests. The company also provides at-home services by offering products such as saliva-based genetic test. Therefore, a rise in-home care settings will boost the market for cellular health screening due to its ease of use.

Genova Diagnostics offers Oxidative Stress Analysis 2.0 that evaluates oxidative stress status in the body. This test uses urine as a sample to detect two key biomarkers –lipid peroxides and 8-OHdG – that cause oxidative stress damage. Measurement and detection of oxidative stress biomarkers using urine as a sample is both non-invasive and patient friendly, facilitating easy evaluation of damage caused by free oxygen radicals. Thus, the use of non-invasive tests to detect oxidative stress in the body is also expected to boost market growth during the forecast period. 

Key Players

Titanovo; Telomere Diagnostics Inc.; Cell Science Systems; Life Length; Genova Diagnostics; Spectracell Laboratories; Repeat Diagnostics Inc.; Segterra, Inc.; Quest Diagnostics; Labcorp Holdings; Immundiagnostik AG; Bioreference Laboratories; Cleveland Heartlab, Inc.; Zimetry LLC: and DNA Labs India.

Market Segmentation

  • Test Type Outlook
    • Single Test Panels
      • Telomere
      • Oxidative stress
      • Inflammation
      • Heavy
    • Multi Test Panels
  • Sample Type Outlook
    • Blood
    • Saliva
    • Serum
    • Urine
  • Collection Site Outlook
    • Home
    • Office
    • Diagnostic Laboratories
    • Hospital
  • Regional Outlook 
    • North America
      • The U.S.
      • Canada
    • Europe
      • U.K.
      • Germany
      • France
      • Italy
      • Spain
      • Russia
    • Asia Pacific
      • China
      • India
      • Japan
      • South Korea
      • Australia
    • Latin America
      • Mexico
      • Brazil
      • Argentina
    • MEA
      • South Africa
      • Saudi Arabia
      • UAE

The Cellular Health Screening market research report covers definition, classification, product classification, product application, development trend, product technology, competitive landscape, industrial chain structure, industry overview, national policy and planning analysis of the industry, the latest dynamic analysis, etc., and also includes major. The study includes drivers and restraints of the global market. It covers the impact of these drivers and restraints on the demand during the forecast period. The report also highlights opportunities in the market at the global level.

The report provides size (in terms of volume and value) of Cellular Health Screening market for the base year 2020 and the forecast between 2021 and 2030. Market numbers have been estimated based on form and application. Market size and forecast for each application segment have been provided for the global and regional market.

This report focuses on the global Cellular Health Screening market status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Cellular Health Screening market development in United States, Europe and China.

It is pertinent to consider that in a volatile global economy, we haven’t just conducted Cellular Health Screening market forecasts in terms of CAGR, but also studied the market based on key parameters, including Year-on-Year (Y-o-Y) growth, to comprehend the certainty of the market and to find and present the lucrative opportunities in market.

In terms of production side, this report researches the Cellular Health Screening capacity, production, value, ex-factory price, growth rate, market share for major manufacturers, regions (or countries) and type.

In terms of consumption side, this report focuses on the consumption of Cellular Health Screening by regions (countries) and application.

Buyers of the report will have access to verified market figures, including global market size in terms of revenue and volume. As part of production analysis, the authors of the report have provided reliable estimations and calculations for global revenue and volume by Type segment of the global Cellular Health Screening market. These figures have been provided in terms of both revenue and volume for the period 2017 to 2030. Additionally, the report provides accurate figures for production by region in terms of revenue as well as volume for the same period. The report also includes production capacity statistics for the same period.

With regard to production bases and technologies, the research in this report covers the production time, base distribution, technical parameters, research and development trends, technology sources, and sources of raw materials of major Cellular Health Screening market companies.

Regarding the analysis of the industry chain, the research of this report covers the raw materials and equipment of Cellular Health Screening market upstream, downstream customers, marketing channels, industry development trends and investment strategy recommendations. The more specific analysis also includes the main application areas of market and consumption, major regions and Consumption, major Chinese producers, distributors, raw material suppliers, equipment providers and their contact information, industry chain relationship analysis.

The research in this report also includes product parameters, production process, cost structure, and data information classified by region, technology and application. Finally, the paper model new project SWOT analysis and investment feasibility study of the case model.

Overall, this is an in-depth research report specifically for the Cellular Health Screening industry. The research center uses an objective and fair way to conduct an in-depth analysis of the development trend of the industry, providing support and evidence for customer competition analysis, development planning, and investment decision-making. In the course of operation, the project has received support and assistance from technicians and marketing personnel in various links of the industry chain.

The Cellular Health Screening market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to Cellular Health Screening market.

Prominent players in the market are predicted to face tough competition from the new entrants. However, some of the key players are targeting to acquire the startup companies in order to maintain their dominance in the global market. For a detailed analysis of key companies, their strengths, weaknesses, threats, and opportunities are measured in the report by using industry-standard tools such as the SWOT analysis. Regional coverage of key companies is covered in the report to measure their dominance. Key manufacturers of Cellular Health Screening market are focusing on introducing new products to meet the needs of the patrons. The feasibility of new products is also measured by using industry-standard tools.

Key companies are increasing their investments in research and development activities for the discovery of new products. There has also been a rise in the government funding for the introduction of new Cellular Health Screening market. These factors have benefited the growth of the global market for Cellular Health Screening. Going forward, key companies are predicted to benefit from the new product launches and the adoption of technological advancements. Technical advancements have benefited many industries and the global industry is not an exception.

New product launches and the expansion of already existing business are predicted to benefit the key players in maintaining their dominance in the global market for Cellular Health Screening. The global market is segmented on the basis of region, application, en-users and product type. Based on region, the market is divided into North America, Europe, Asia-Pacific, Latin America and Middle East and Africa (MEA).

In this study, the years considered to estimate the market size of Cellular Health Screening are as follows:

  • Historic Year: 2017-2020
  • Base Year: 2020
  • Forecast Year 2021 to 2030

Reasons to Purchase this Report:

- Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and policy aspects
- Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market.
- Market value USD Million and volume Units Million data for each segment and sub-segment
- Competitive landscape involving the market share of major players, along with the new projects and strategies adopted by players in the past five years
- Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players

Research Methodology:

In-depth interviews and discussions were conducted with several key market participants and opinion leaders to compile the research report.

This research study involved the extensive usage of both primary and secondary data sources. The research process involved the study of various factors affecting the industry, including the government policy, market environment, competitive landscape, historical data, present trends in the market, technological innovation, upcoming technologies and the technical progress in related industry, and market risks, opportunities, market barriers and challenges. The following illustrative figure shows the market research methodology applied in this report.

Market Size Estimation

Top-down and bottom-up approaches are used to estimate and validate the global market size for company, regional division, product type and application (end users).

The market estimations in this report are based on the selling price (excluding any discounts provided by the manufacturer, distributor, wholesaler or traders). Market share analysis, assigned to each of the segments and regions are achieved through product utilization rate and average selling price.

Major manufacturers & their revenues, percentage splits, market shares, growth rates and breakdowns of the product markets are determined through secondary sources and verified through the primary sources.

All possible factors that influence the markets included in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data. The market size for top-level markets and sub-segments is normalized, and the effect of inflation, economic downturns, and regulatory & policy changes or others factors are accounted for in the market forecast. This data is combined and added with detailed inputs and analysis from Vision Research Reports and presented in this report.

Market Breakdown and Data Triangulation

After complete market engineering with calculations for market statistics; market size estimations; market forecasting; market breakdown; and data triangulation. Extensive primary research was conducted to gather information and verify and validate the critical numbers arrived at. In the complete market engineering process, both top-down and bottom-up approaches were extensively used, along with several data triangulation methods, to perform market estimation and market forecasting for the overall market segments and sub-segments listed in this report.

Secondary Sources

Secondary Sources occupies approximately 25% of data sources, such as press releases, annual reports, Non-Profit organizations, industry associations, governmental agencies and customs data, and so on. This research study includes secondary sources; directories; databases such as Bloomberg Business, Wind Info, Hoovers, Factiva (Dow Jones & Company), TRADING ECONOMICS, and avention; Investing News Network; statista; Federal Reserve Economic Data; annual reports; investor presentations; and SEC filings of companies.

Primary Sources

 In the primary research process, various sources from both the supply and demand sides were interviewed to obtain qualitative and quantitative information for this report. The primary sources from the supply side include product manufacturers (and their competitors), opinion leaders, industry experts, research institutions, distributors, dealer and traders, as well as the raw materials suppliers and producers, etc.

The primary sources from the demand side include industry experts such as business leaders, marketing and sales directors, technology and innovation directors, supply chain executive, end users (product buyers), and related key executives from various key companies and organizations operating in the global market.

The study objectives of this report are:

  • To analyze and study the global market capacity, production, value, consumption, status (2017-2020) and forecast (2021-2030);
  • Focuses on the key manufacturers, to study the capacity, production, value, market share and development plans in future.
  • Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players
  • To define, describe and forecast the market by type, application and region.
  • To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints and risks.
  • To identify significant trends and factors driving or inhibiting the market growth.
  • To analyze the opportunities in the market for stakeholders by identifying the high growth segments.
  • To strategically analyze each submarket with respect to individual growth trend and their contribution to the market
  • To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market

To strategically profile the key players and comprehensively analyze their growth strategies.

Chapter 1.  Introduction

1.1.  Research Objective

1.2.  Scope of the Study

1.3.  Definition

Chapter 2.  Research Methodology

2.1.  Research Approach

2.2.  Data Sources

2.3.  Assumptions & Limitations

Chapter 3.  Executive Summary

3.1.  Market Snapshot

Chapter 4.  Market Variables and Scope

4.1.  Introduction

4.2.  Market Classification and Scope

4.3.  Industry Value Chain Analysis

4.3.1.    Raw Material Procurement Analysis

4.3.2.    Sales and Distribution Channel Analysis

4.3.3.    Downstream Buyer Analysis

Chapter 5.  Market Dynamics Analysis and Trends

5.1.  Market Dynamics

5.1.1.    Market Drivers

5.1.2.    Market Restraints

5.1.3.    Market Opportunities

5.2.  Porter’s Five Forces Analysis

5.2.1.    Bargaining power of suppliers

5.2.2.    Bargaining power of buyers

5.2.3.    Threat of substitute

5.2.4.    Threat of new entrants

5.2.5.    Degree of competition

Chapter 6.  Competitive Landscape

6.1.1.    Company Market Share/Positioning Analysis

6.1.2.    Key Strategies Adopted by Players

6.1.3.    Vendor Landscape

6.1.3.1.        List of Suppliers

6.1.3.2.        List of Buyers

Chapter 7.  Global Cellular Health Screening Market, By Test Type

7.1.  Cellular Health Screening Market, By Test Type, 2021-2030

7.1.1.    Single Test Panels

7.1.1.1.        Market Revenue and Forecast (2016-2030)

7.1.2.    Multi Test Panels

7.1.2.1.        Market Revenue and Forecast (2016-2030)

Chapter 8.  Global Cellular Health Screening Market, By Sample Type

8.1.  Cellular Health Screening Market, By Sample Type, 2021-2030

8.1.1.    Blood

8.1.1.1.        Market Revenue and Forecast (2016-2030)

8.1.2.    Saliva

8.1.2.1.        Market Revenue and Forecast (2016-2030)

8.1.3.    Serum

8.1.3.1.        Market Revenue and Forecast (2016-2030)

8.1.4.    Urine

8.1.4.1.        Market Revenue and Forecast (2016-2030)

Chapter 9.  Global Cellular Health Screening Market, By Collection Site

9.1.  Cellular Health Screening Market, By Collection Site, 2021-2030

9.1.1.    Home

9.1.1.1.        Market Revenue and Forecast (2016-2030)

9.1.2.    Office

9.1.2.1.        Market Revenue and Forecast (2016-2030)

9.1.3.    Diagnostic Laboratories

9.1.3.1.        Market Revenue and Forecast (2016-2030)

9.1.4.    Hospital

9.1.4.1.        Market Revenue and Forecast (2016-2030)

Chapter 10.      Global Cellular Health Screening Market, Regional Estimates and Trend Forecast

10.1.        North America

10.1.1.  Market Revenue and Forecast, By Test Type (2016-2030)

10.1.2.  Market Revenue and Forecast, By Sample Type (2016-2030)

10.1.3.  Market Revenue and Forecast, By Collection Site (2016-2030)

10.1.4.  U.S.

10.1.4.1.      Market Revenue and Forecast, By Test Type (2016-2030)

10.1.4.2.      Market Revenue and Forecast, By Sample Type (2016-2030)

10.1.4.3.      Market Revenue and Forecast, By Collection Site (2016-2030)

10.1.5.  Rest of North America

10.1.5.1.      Market Revenue and Forecast, By Test Type (2016-2030)

10.1.5.2.      Market Revenue and Forecast, By Sample Type (2016-2030)

10.1.5.3.      Market Revenue and Forecast, By Collection Site (2016-2030)

10.2.        Europe

10.2.1.  Market Revenue and Forecast, By Test Type (2016-2030)

10.2.2.  Market Revenue and Forecast, By Sample Type (2016-2030)

10.2.3.  Market Revenue and Forecast, By Collection Site (2016-2030)

10.2.4.  UK

10.2.4.1.      Market Revenue and Forecast, By Test Type (2016-2030)

10.2.4.2.      Market Revenue and Forecast, By Sample Type (2016-2030)

10.2.4.3.      Market Revenue and Forecast, By Collection Site (2016-2030)

10.2.5.  Germany

10.2.5.1.      Market Revenue and Forecast, By Test Type (2016-2030)

10.2.5.2.      Market Revenue and Forecast, By Sample Type (2016-2030)

10.2.5.3.      Market Revenue and Forecast, By Collection Site (2016-2030)

10.2.6.  France

10.2.6.1.      Market Revenue and Forecast, By Test Type (2016-2030)

10.2.6.2.      Market Revenue and Forecast, By Sample Type (2016-2030)

10.2.6.3.      Market Revenue and Forecast, By Collection Site (2016-2030)

10.2.7.  Rest of Europe

10.2.7.1.      Market Revenue and Forecast, By Test Type (2016-2030)

10.2.7.2.      Market Revenue and Forecast, By Sample Type (2016-2030)

10.2.7.3.      Market Revenue and Forecast, By Collection Site (2016-2030)

10.3.        APAC

10.3.1.  Market Revenue and Forecast, By Test Type (2016-2030)

10.3.2.  Market Revenue and Forecast, By Sample Type (2016-2030)

10.3.3.  Market Revenue and Forecast, By Collection Site (2016-2030)

10.3.4.  India

10.3.4.1.      Market Revenue and Forecast, By Test Type (2016-2030)

10.3.4.2.      Market Revenue and Forecast, By Sample Type (2016-2030)

10.3.4.3.      Market Revenue and Forecast, By Collection Site (2016-2030)

10.3.5.  China

10.3.5.1.      Market Revenue and Forecast, By Test Type (2016-2030)

10.3.5.2.      Market Revenue and Forecast, By Sample Type (2016-2030)

10.3.5.3.      Market Revenue and Forecast, By Collection Site (2016-2030)

10.3.6.  Japan

10.3.6.1.      Market Revenue and Forecast, By Test Type (2016-2030)

10.3.6.2.      Market Revenue and Forecast, By Sample Type (2016-2030)

10.3.6.3.      Market Revenue and Forecast, By Collection Site (2016-2030)

10.3.7.  Rest of APAC

10.3.7.1.      Market Revenue and Forecast, By Test Type (2016-2030)

10.3.7.2.      Market Revenue and Forecast, By Sample Type (2016-2030)

10.3.7.3.      Market Revenue and Forecast, By Collection Site (2016-2030)

10.4.        MEA

10.4.1.  Market Revenue and Forecast, By Test Type (2016-2030)

10.4.2.  Market Revenue and Forecast, By Sample Type (2016-2030)

10.4.3.  Market Revenue and Forecast, By Collection Site (2016-2030)

10.4.4.  GCC

10.4.4.1.      Market Revenue and Forecast, By Test Type (2016-2030)

10.4.4.2.      Market Revenue and Forecast, By Sample Type (2016-2030)

10.4.4.3.      Market Revenue and Forecast, By Collection Site (2016-2030)

10.4.5.  North Africa

10.4.5.1.      Market Revenue and Forecast, By Test Type (2016-2030)

10.4.5.2.      Market Revenue and Forecast, By Sample Type (2016-2030)

10.4.5.3.      Market Revenue and Forecast, By Collection Site (2016-2030)

10.4.6.  South Africa

10.4.6.1.      Market Revenue and Forecast, By Test Type (2016-2030)

10.4.6.2.      Market Revenue and Forecast, By Sample Type (2016-2030)

10.4.6.3.      Market Revenue and Forecast, By Collection Site (2016-2030)

10.4.7.  Rest of MEA

10.4.7.1.      Market Revenue and Forecast, By Test Type (2016-2030)

10.4.7.2.      Market Revenue and Forecast, By Sample Type (2016-2030)

10.4.7.3.      Market Revenue and Forecast, By Collection Site (2016-2030)

10.5.        Latin America

10.5.1.  Market Revenue and Forecast, By Test Type (2016-2030)

10.5.2.  Market Revenue and Forecast, By Sample Type (2016-2030)

10.5.3.  Market Revenue and Forecast, By Collection Site (2016-2030)

10.5.4.  Brazil

10.5.4.1.      Market Revenue and Forecast, By Test Type (2016-2030)

10.5.4.2.      Market Revenue and Forecast, By Sample Type (2016-2030)

10.5.4.3.      Market Revenue and Forecast, By Collection Site (2016-2030)

10.5.5.  Rest of LATAM

10.5.5.1.      Market Revenue and Forecast, By Test Type (2016-2030)

10.5.5.2.      Market Revenue and Forecast, By Sample Type (2016-2030)

10.5.5.3.      Market Revenue and Forecast, By Collection Site (2016-2030)

Chapter 11.  Company Profiles

11.1.              Titanovo

11.1.1.  Company Overview

11.1.2.  Product Offerings

11.1.3.  Financial Performance

11.1.4.  Recent Initiatives

11.2.              Telomere Diagnostics Inc.

11.2.1.  Company Overview

11.2.2.  Product Offerings

11.2.3.  Financial Performance

11.2.4.  Recent Initiatives

11.3.              Cell Science Systems

11.3.1.  Company Overview

11.3.2.  Product Offerings

11.3.3.  Financial Performance

11.3.4.  Recent Initiatives

11.4.              Life Length

11.4.1.  Company Overview

11.4.2.  Product Offerings

11.4.3.  Financial Performance

11.4.4.  Recent Initiatives

11.5.              Genova Diagnostics

11.5.1.  Company Overview

11.5.2.  Product Offerings

11.5.3.  Financial Performance

11.5.4.  Recent Initiatives

11.6.              Spectracell Laboratories

11.6.1.  Company Overview

11.6.2.  Product Offerings

11.6.3.  Financial Performance

11.6.4.  Recent Initiatives

11.7.              Repeat Diagnostics Inc.

11.7.1.  Company Overview

11.7.2.  Product Offerings

11.7.3.  Financial Performance

11.7.4.  Recent Initiatives

11.8.              Segterra, Inc.

11.8.1.  Company Overview

11.8.2.  Product Offerings

11.8.3.  Financial Performance

11.8.4.  Recent Initiatives

11.9.              Quest Diagnostics

11.9.1.  Company Overview

11.9.2.  Product Offerings

11.9.3.  Financial Performance

11.9.4.  Recent Initiatives

11.10.           Labcorp Holdings

11.10.1.               Company Overview

11.10.2.               Product Offerings

11.10.3.               Financial Performance

11.10.4.               Recent Initiatives

11.11.           Immundiagnostik AG

11.11.1.               Company Overview

11.11.2.               Product Offerings

11.11.3.               Financial Performance

11.11.4.               Recent Initiatives

11.12.           Bioreference Laboratories

11.12.1.               Company Overview

11.12.2.               Product Offerings

11.12.3.               Financial Performance

11.12.4.               Recent Initiatives

11.13.           Cleveland Heartlab, Inc.

11.13.1.               Company Overview

11.13.2.               Product Offerings

11.13.3.               Financial Performance

11.13.4.               Recent Initiatives

11.14.           Zimetry LLC

11.14.1.               Company Overview

11.14.2.               Product Offerings

11.14.3.               Financial Performance

11.14.4.               Recent Initiatives

11.15.           DNA Labs India.

11.15.1.               Company Overview

11.15.2.               Product Offerings

11.15.3.               Financial Performance

11.15.4.               Recent Initiatives

Chapter 12.  Research Methodology

12.1.              Primary Research

12.2.              Secondary Research

12.3.              Assumptions

Chapter 13.  Appendix

13.1.              About Us

13.2.              Glossary of Terms

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