Coated Paper Market Size, Share, Growth, Trends, Production, Consumption, Revenue and Forecast 2020 to 2027

Published Date : Apr 2020 | No. of Pages : 200 Pages | Category :

The global coated paper market size is expected to reach around USD 37.2 billion by 2027, rising at a market growth of 4.7% CAGR during the forecast period 2020 to 2027.

Rising demand for advertising and packaging in different industries will boost product demand over the forecast period. Product demand is also fueled by rising impact of advertisements in media such as newsprints, magazines, brochures, and catalogs. Furthermore, inclination toward innovative and environment-friendly packaging has resulted in emergence of bio-degradable packaging solutions, which acts as a key driver for the market.

Coated papers have a layer of clay or polymer applied on either or both sides. Such sheets result in brighter and sharper images in printing, and also provides better reflectivity compared to uncoated variants. The layer also adds a glossy and shining texture to the paper, giving it a professional touch to be used in magazines and other publications. In addition, these paper ensure sharp images as the ink does not seep through. These products are dust resistant and require less ink owing to better ink holdout. This makes them suitable for different finishing techniques such as spot varnish.

Application of coated papers also includes printing invitations as well as for decoration purposes, which provides various growth opportunities to players. The soaring popularity of online and digital platforms has driven the e-commerce industry, which has resulted in a surge in home delivery services. This has fueled the need for packaging and labelling solutions, thereby driving product demand.

However, widespread digitalization across industries is a major challenge impeding coated papersmarket growth. Companies have been replacing brochures, catalogs, and manuals with digital alternatives such as videos and tutorials, thereby discouraging the use of paper. This trend is primarily brought on by rising deforestation and release of carbon emissions during product manufacturing, which harms the environment. Nevertheless, players have been turning to technological advancements and innovations in product manufacturing to overcome these hurdles.

Product Insights

Coated mechanical emerged as the largest category by product, accounting for 50.6% of the market revenue in 2018. These products constitute majorly of mechanical wood pulp and are produced from base sheets. It is coated with chemical pulp and minerals in order to form a smooth and bright surface. They have the ability to enhance the ink holdout feature, which reduces ink usage and produce better prints and images. These are also known as lightweight coated papers, which are used in magazines, catalogs, inserts, and decorative pages. These can be printed through offset printing process.

Coated woodfree is projected to exhibit a revenue-based CAGR of 3.9% from 2020 to 2027 owing to increasing adoption of agro- and fiber-based papers. These papers are produced by chemical processing of wood pulp rather than mechanical processes. The chemical content of wood pulp is expected to be at least 90% in coated woodfree papers. These sheets are used for general writing, printing, stationery, copying, and magazine applications.

Application Insights

Packaging and labeling held a considerable revenue share of 63.7% in 2018 in the global market. Increasing application of flexible paper packaging solutions compared to flexible plastics has emerged as an important constituent in the packaging industry worldwide, making room for coated paper. The FMCG industry is one of the leading end-users of this product, for packaging flour, sugar, medical items, processed meats, frozen foods, cigarette bundles, and other retail products.

Rapid growth of the e-commerce industry has paved the way for decorative and premium packaging, which has widened the scope of the coated paper market. Rising preference for home delivery services on the heels of strengthening presence of online retailers has increased the consumption of coated paper in packaging activities. Businesses have been investing in brand promotion through various forms of advertisements, which also acts as a key driver for the segment.

The printing application held a share of 32.1% in the market in 2018 owing to its wide area of application across various industries. However, widespread digitalization has had an adverse impact on this application, threatening to make it saturated. Nevertheless, use of coated paper in currency, security documents, and check books is anticipated to ensure stable growth of the segment over the forecast period. Moreover, steady usage of this product as brochures and product manuals for smartphones, computers, and other electronic gadgets will keep demand steady.

Regional Insights

North America held the largest share in terms of volume in 2018, accounting for 35.8% that year, and the market is primarily driven by high rate of production in the U.S. The region is also home to several leading manufacturers, which has resulted in large-scale production of coated paper. By revenue, North America is expected to register a CAGR of 3.8% from 2020 to 2027. Corporate profit is a major contributor to the U.S. economy, therefore businesses rely heavily on paper products, which poses significant opportunity for growth.

Asia Pacific is expected to exhibit a revenue-based CAGR of 3.9% from 2020 to 20257 on account of increasing production and consumption of coated paper in the global market. The region is home to some of the largest paper consuming countries such as India and China, which has increased the scope for the product across industries. Furthermore, a booming ecommerce sector in the region has spurred product demand for printing and packaging of goods. Product usage in advertising and print media also presents room for growth.

Coated Paper Market Share Insights

Key product manufacturers include Oji Holdings Corporation; Asia Pulp & Paper Co. Limited; Stora Enso Oyj; Nippon Paper Industries Co.; NewPage Corporation; Michelman, Inc.; BASF SE; Imersys; Arjowiggins SAS; and Penford Corporation. Leading players have been focusing on product innovation and new product development, thereby helping them gain a greater market share at a global level and retain consumer interest. Increasing preference for bio-based papers in majority of the regions is a lucrative opportunity for players.


  • Type Outlook

    • Mechanical

    • Woodfree

  • Application Outlook

    • Printing

    • Packaging & Labeling

    • Others

  • Regional Outlook

    • North America

      • U.S.

    • Europe

      • Germany

      • U.K

    • Asia Pacific

      • China

      • India

    • Central & South America

      • Brazil

    • Middle East & Africa (MEA)

The Coated Paper market research report covers definition, classification, product classification, product application, development trend, product technology, competitive landscape, industrial chain structure, industry overview, national policy and planning analysis of the industry, the latest dynamic analysis, etc., and also includes major. The study includes drivers and restraints of the global market. It covers the impact of these drivers and restraints on the demand during the forecast period. The report also highlights opportunities in the market at the global level.

The report provides size (in terms of volume and value) of Coated Paper market for the base year 2019 and the forecast between 2020 and 2027. Market numbers have been estimated based on form and application. Market size and forecast for each application segment have been provided for the global and regional market.

This report focuses on the global Coated Paper market status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Coated Paper market development in United States, Europe and China.

It is pertinent to consider that in a volatile global economy, we haven’t just conducted Coated Paper market forecasts in terms of CAGR, but also studied the market based on key parameters, including Year-on-Year (Y-o-Y) growth, to comprehend the certainty of the market and to find and present the lucrative opportunities in market.

In terms of production side, this report researches the Coated Paper capacity, production, value, ex-factory price, growth rate, market share for major manufacturers, regions (or countries) and type.

In terms of consumption side, this report focuses on the consumption of Coated Paper by regions (countries) and application.

Buyers of the report will have access to verified market figures, including global market size in terms of revenue and volume. As part of production analysis, the authors of the report have provided reliable estimations and calculations for global revenue and volume by Type segment of the global Coated Paper market. These figures have been provided in terms of both revenue and volume for the period 2016 to 2027. Additionally, the report provides accurate figures for production by region in terms of revenue as well as volume for the same period. The report also includes production capacity statistics for the same period.

With regard to production bases and technologies, the research in this report covers the production time, base distribution, technical parameters, research and development trends, technology sources, and sources of raw materials of major Coated Paper market companies.

Regarding the analysis of the industry chain, the research of this report covers the raw materials and equipment of Coated Paper market upstream, downstream customers, marketing channels, industry development trends and investment strategy recommendations. The more specific analysis also includes the main application areas of market and consumption, major regions and Consumption, major Chinese producers, distributors, raw material suppliers, equipment providers and their contact information, industry chain relationship analysis.

The research in this report also includes product parameters, production process, cost structure, and data information classified by region, technology and application. Finally, the paper model new project SWOT analysis and investment feasibility study of the case model.

Overall, this is an in-depth research report specifically for the Coated Paper industry. The research center uses an objective and fair way to conduct an in-depth analysis of the development trend of the industry, providing support and evidence for customer competition analysis, development planning, and investment decision-making. In the course of operation, the project has received support and assistance from technicians and marketing personnel in various links of the industry chain.

Coated Paper market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to Coated Paper market.

Prominent players in the market are predicted to face tough competition from the new entrants. However, some of the key players are targeting to acquire the startup companies in order to maintain their dominance in the global market. For a detailed analysis of key companies, their strengths, weaknesses, threats, and opportunities are measured in the report by using industry-standard tools such as the SWOT analysis. Regional coverage of key companies is covered in the report to measure their dominance. Key manufacturers of Coated Paper market are focusing on introducing new products to meet the needs of the patrons. The feasibility of new products is also measured by using industry-standard tools.

Key companies are increasing their investments in research and development activities for the discovery of new products. There has also been a rise in the government funding for the introduction of new Coated Paper market. These factors have benefited the growth of the global market for Coated Paper. Going forward, key companies are predicted to benefit from the new product launches and the adoption of technological advancements. Technical advancements have benefited many industries and the global industry is not an exception.

New product launches and the expansion of already existing business are predicted to benefit the key players in maintaining their dominance in the global market for Coated Paper. The global market is segmented on the basis of region, application, en-users and product type. Based on region, the market is divided into North America, Europe, Asia-Pacific, Latin America and Middle East and Africa (MEA).

In this study, the years considered to estimate the market size of Coated Paper are as follows:

History Year: 2016-2019

Base Year: 2019

Estimated Year: 2020

Forecast Year 2020 to 2027

Reasons to Purchase this Report:

- Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and policy aspects
- Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market.
- Market value USD Million and volume Units Million data for each segment and sub-segment
- Competitive landscape involving the market share of major players, along with the new projects and strategies adopted by players in the past five years
- Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players

Research Methodology:

In-depth interviews and discussions were conducted with several key market participants and opinion leaders to compile the research report.

This research study involved the extensive usage of both primary and secondary data sources. The research process involved the study of various factors affecting the industry, including the government policy, market environment, competitive landscape, historical data, present trends in the market, technological innovation, upcoming technologies and the technical progress in related industry, and market risks, opportunities, market barriers and challenges. The following illustrative figure shows the market research methodology applied in this report.

Market Size Estimation

Top-down and bottom-up approaches are used to estimate and validate the global market size for company, regional division, product type and application (end users).

The market estimations in this report are based on the selling price (excluding any discounts provided by the manufacturer, distributor, wholesaler or traders). Market share analysis, assigned to each of the segments and regions are achieved through product utilization rate and average selling price.

Major manufacturers & their revenues, percentage splits, market shares, growth rates and breakdowns of the product markets are determined through secondary sources and verified through the primary sources.

All possible factors that influence the markets included in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data. The market size for top-level markets and sub-segments is normalized, and the effect of inflation, economic downturns, and regulatory & policy changes or others factors are accounted for in the market forecast. This data is combined and added with detailed inputs and analysis from Vision Research Reports and presented in this report.

Market Breakdown and Data Triangulation

After complete market engineering with calculations for market statistics; market size estimations; market forecasting; market breakdown; and data triangulation. Extensive primary research was conducted to gather information and verify and validate the critical numbers arrived at. In the complete market engineering process, both top-down and bottom-up approaches were extensively used, along with several data triangulation methods, to perform market estimation and market forecasting for the overall market segments and sub-segments listed in this report.

Secondary Sources

Secondary Sources occupies approximately 25% of data sources, such as press releases, annual reports, Non-Profit organizations, industry associations, governmental agencies and customs data, and so on. This research study includes secondary sources; directories; databases such as Bloomberg Business, Wind Info, Hoovers, Factiva (Dow Jones & Company), TRADING ECONOMICS, and avention; Investing News Network; statista; Federal Reserve Economic Data; annual reports; investor presentations; and SEC filings of companies.

Primary Sources

 In the primary research process, various sources from both the supply and demand sides were interviewed to obtain qualitative and quantitative information for this report. The primary sources from the supply side include product manufacturers (and their competitors), opinion leaders, industry experts, research institutions, distributors, dealer and traders, as well as the raw materials suppliers and producers, etc.

The primary sources from the demand side include industry experts such as business leaders, marketing and sales directors, technology and innovation directors, supply chain executive, end users (product buyers), and related key executives from various key companies and organizations operating in the global market.

The study objectives of this report are:

  • To analyze and study the global market capacity, production, value, consumption, status (2016-2019) and forecast (2020-2027);
  • Focuses on the key manufacturers, to study the capacity, production, value, market share and development plans in future.
  • Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players
  • To define, describe and forecast the market by type, application and region.
  • To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints and risks.
  • To identify significant trends and factors driving or inhibiting the market growth.
  • To analyze the opportunities in the market for stakeholders by identifying the high growth segments.
  • To strategically analyze each submarket with respect to individual growth trend and their contribution to the market
  • To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market
  • To strategically profile the key players and comprehensively analyze their growth strategies.

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