Farming As A Service Market (By Service Type: Farm Management Solutions, Production Assistance; By Delivery Model: Pay-per-use, Subscription; By End User) - Global Industry Analysis, Size, Share, Growth, Trends, Revenue, Regional Outlook and Forecast 2023-2032

The global farming as a service market was valued at USD 3.1 billion in 2022 and it is predicted to surpass around USD 12.09 billion by 2032 with a CAGR of 14.56% from 2023 to 2032.

Farming As A Service Market Size 2023 to 2032

Key Pointers

  • The farm management solutions segment held the largest market share of about 76.03% in 2022.
  • The access to market segment is expected to grow at the fastest CAGR of 15.36% during the forecast period.
  • Farmers were the largest end-users of farming as a service as the segment held a revenue share of more than 30.1%. Also, the farmer end-user segment is anticipated to be the fastest growing segment with a CAGR of 14.95% during the forecast period.
  • The subscription delivery model held the largest revenue share of more than 58.07% in 2022 and is expected to command a majority of the revenue share during the forecast period.
  • North America is one of the largest farming economies in the world and has one of the largest average farm sizes around the globe.
  • The Asia Pacific region is expected to grow at the highest CAGR during the forecast period.

Report Scope of the Farming As A Service Market

Report Coverage Details
Market Size in 2022 USD 3.1 billion
Revenue Forecast by 2032 USD 12.09 billion
Growth rate from 2023 to 2032 CAGR of 14.56%
Base Year 2022
Forecast Period 2023 to 2032
Regions Covered North America, Europe, Asia Pacific, Latin America, Middle East & Africa
Companies Covered Mahindra & Mahindra; John Deere; ITC; Trimble; EM3; Apollo; Accenture; Taranis; BigHaat; Precision Hawk; IBM; NinjaKart

 

FaaS, generally abbreviated as FaaS, is a framework of professional services that offer a suite of agrarian management solutions. It gives farmers access to various services such as precision farming tools, analytics, utility & labor services, equipment rentals, and entrance to a broader audience & markets, among others. The factors such as increasing adoption of modern agricultural methods, reducing labor costs, and rising demand for food due to the growing population are the significant drivers attributing to the industry’s growth.

The FaaS market is segmented as service type, delivery model, and end-user. The service segment is further segmented into three sub-segments: farm management solutions, production assistance, and market access. Analytics services are concerned with metrics like yield monitoring, weather data, germination data, soil quality data, etc. are dealt with in farm management. Access to markets deals with cutting out intermediaries and linking farmers directly to suppliers and marketplaces using technologies like IoT and mobile applications.

Production support deals with outsourcing or leasing of both equipment and human resources. The delivery model is further bifurcated into two types: subscription and pay-per-use. In the subscription model, the farmer rents out equipment for a certain period. In the pay-per-use type, the farmer pays for the equipment each time he uses it. FaaS prevents resource misuse and encourages increased crop productivity. Due to the increased use of FaaS, farmers are becoming more proficient in smart livestock monitoring, farm management, information sharing, and precision farming, among others.

In July 2020, DeHaat, an end-to-end farming solutions & service provider, adopted a franchise-based approach. DeHaat center in Jaipur is a franchise that provides services such as farm inputs to produce offloading. Farmers can obtain advisory services at the center, over the phone, and through the DeHaat mobile app. Jaipur’s DeHaat center serves 300-400 farmers. More than 650,000 farmers in Bihar, Jharkhand, Odisha, West Bengal, and Uttar Pradesh are supported by approximately 1,890 franchises.

According to a study published by International Labor Organization (ILO), “Improving market access for smallholder farmers,” conducted by the farmers who used FaaS techniques on their farms noticed a significant improvement in both the quality and quantity of their produce. According to the findings of the report, the farmers who sold their products through the ‘Out Grower’ scheme saw an increase in their income by USD 274 per farm in a year as opposed to the farmers who struck to traditional methods, which saw a rise of only USD 31 per farm in a year.

The farmers enrolled in the scheme were also able to meet the order demand consistently. The model was mapped into a simple value chain that included farmers, retailers, distributors, and consumers. Farmers who participated in the intervention improved their horticulture production methods over those who did not. When participating in the ‘Out Grower’ program, producers should practice effective farm management, which includes rain, seedling nurseries, and garden beds protective tunnels) the average increase in productivity went up by 17%, from 44% in a year to 61% in a year after enrolling in the program.

Farming As A Service Market Segmentations:

By Type

  • Farm Management Solutions
    • Precision Farming Tools
    • Analytics
    • Information Sharing
  • Production Assistance
    • Equipment Rentals
    • Labor services
    • Utility services
  • Access to Markets
    • Supplier to farmers
    • Farmers to end market

By Delivery Model

  • Subscription
  • Pay-per-use

By End-user

  • Farmers
  • Government
  • Corporate
  • Financial Institutions
  • Advisory Bodies

Frequently Asked Questions

The global farming as a service market size was reached at USD 3.1 billion in 2022 and it is projected to hit around USD 12.09 billion by 2032.

The global farming as a service market is growing at a compound annual growth rate (CAGR) of 14.56% from 2023 to 2032.

The North America region has accounted for the largest farming as a service market share in 2022.

Chapter 1. Introduction

1.1. Research Objective

1.2. Scope of the Study

1.3. Definition

Chapter 2. Research Methodology

2.1. Research Approach

2.2. Data Sources

2.3. Assumptions & Limitations

Chapter 3. Executive Summary

3.1. Market Snapshot

Chapter 4. Market Variables and Scope 

4.1. Introduction

4.2. Market Classification and Scope

4.3. Industry Value Chain Analysis

4.3.1. Raw Material Procurement Analysis 

4.3.2. Sales and Distribution Type Analysis

4.3.3. Downstream Buyer Analysis

Chapter 5. COVID 19 Impact on Farming As A Service Market 

5.1. COVID-19 Landscape: Farming As A Service Industry Impact

5.2. COVID 19 - Impact Assessment for the Industry

5.3. COVID 19 Impact: Global Major Government Policy

5.4. Market Trends and Opportunities in the COVID-19 Landscape

Chapter 6. Market Dynamics Analysis and Trends

6.1. Market Dynamics

6.1.1. Market Drivers

6.1.2. Market Restraints

6.1.3. Market Opportunities

6.2. Porter’s Five Forces Analysis

6.2.1. Bargaining power of suppliers

6.2.2. Bargaining power of buyers

6.2.3. Threat of substitute

6.2.4. Threat of new entrants

6.2.5. Degree of competition

Chapter 7. Competitive Landscape

7.1.1. Company Market Share/Positioning Analysis

7.1.2. Key Strategies Adopted by Players

7.1.3. Vendor Landscape

7.1.3.1. List of Suppliers

7.1.3.2. List of Buyers

Chapter 8. Global Farming As A Service Market, By Type

8.1. Farming As A Service Market, by Type, 2023-2032

8.1.1 Farm Management Solutions

8.1.1.1. Market Revenue and Forecast (2020-2032)

8.1.2. Production Assistance

8.1.2.1. Market Revenue and Forecast (2020-2032)

8.1.3. Access to Markets

8.1.3.1. Market Revenue and Forecast (2020-2032)

Chapter 9. Global Farming As A Service Market, By Delivery Model

9.1. Farming As A Service Market, by Delivery Model, 2023-2032

9.1.1. Subscription

9.1.1.1. Market Revenue and Forecast (2020-2032)

9.1.2. Pay-per-use

9.1.2.1. Market Revenue and Forecast (2020-2032)

Chapter 10. Global Farming As A Service Market, By End-user 

10.1. Farming As A Service Market, by End-user, 2023-2032

10.1.1. Farmers

10.1.1.1. Market Revenue and Forecast (2020-2032)

10.1.2. Government

10.1.2.1. Market Revenue and Forecast (2020-2032)

10.1.3. Corporate

10.1.3.1. Market Revenue and Forecast (2020-2032)

10.1.4. Financial Institutions

10.1.4.1. Market Revenue and Forecast (2020-2032)

10.1.5. Advisory Bodies

10.1.5.1. Market Revenue and Forecast (2020-2032)

Chapter 11. Global Farming As A Service Market, Regional Estimates and Trend Forecast

11.1. North America

11.1.1. Market Revenue and Forecast, by Type (2020-2032)

11.1.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.1.3. Market Revenue and Forecast, by End-user (2020-2032)

11.1.4. U.S.

11.1.4.1. Market Revenue and Forecast, by Type (2020-2032)

11.1.4.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.1.4.3. Market Revenue and Forecast, by End-user (2020-2032)

11.1.5. Rest of North America

11.1.5.1. Market Revenue and Forecast, by Type (2020-2032)

11.1.5.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.1.5.3. Market Revenue and Forecast, by End-user (2020-2032)

11.2. Europe

11.2.1. Market Revenue and Forecast, by Type (2020-2032)

11.2.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.2.3. Market Revenue and Forecast, by End-user (2020-2032)

11.2.4. UK

11.2.4.1. Market Revenue and Forecast, by Type (2020-2032)

11.2.4.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.2.4.3. Market Revenue and Forecast, by End-user (2020-2032)

11.2.5. Germany

11.2.5.1. Market Revenue and Forecast, by Type (2020-2032)

11.2.5.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.2.5.3. Market Revenue and Forecast, by End-user (2020-2032)

11.2.6. France

11.2.6.1. Market Revenue and Forecast, by Type (2020-2032)

11.2.6.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.2.6.3. Market Revenue and Forecast, by End-user (2020-2032)

11.2.7. Rest of Europe

11.2.7.1. Market Revenue and Forecast, by Type (2020-2032)

11.2.7.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.2.7.3. Market Revenue and Forecast, by End-user (2020-2032)

11.3. APAC

11.3.1. Market Revenue and Forecast, by Type (2020-2032)

11.3.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.3.3. Market Revenue and Forecast, by End-user (2020-2032)

11.3.4. India

11.3.4.1. Market Revenue and Forecast, by Type (2020-2032)

11.3.4.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.3.4.3. Market Revenue and Forecast, by End-user (2020-2032)

11.3.5. China

11.3.5.1. Market Revenue and Forecast, by Type (2020-2032)

11.3.5.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.3.5.3. Market Revenue and Forecast, by End-user (2020-2032)

11.3.6. Japan

11.3.6.1. Market Revenue and Forecast, by Type (2020-2032)

11.3.6.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.3.6.3. Market Revenue and Forecast, by End-user (2020-2032)

11.3.7. Rest of APAC

11.3.7.1. Market Revenue and Forecast, by Type (2020-2032)

11.3.7.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.3.7.3. Market Revenue and Forecast, by End-user (2020-2032)

11.4. MEA

11.4.1. Market Revenue and Forecast, by Type (2020-2032)

11.4.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.4.3. Market Revenue and Forecast, by End-user (2020-2032)

11.4.4. GCC

11.4.4.1. Market Revenue and Forecast, by Type (2020-2032)

11.4.4.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.4.4.3. Market Revenue and Forecast, by End-user (2020-2032)

11.4.5. North Africa

11.4.5.1. Market Revenue and Forecast, by Type (2020-2032)

11.4.5.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.4.5.3. Market Revenue and Forecast, by End-user (2020-2032)

11.4.6. South Africa

11.4.6.1. Market Revenue and Forecast, by Type (2020-2032)

11.4.6.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.4.6.3. Market Revenue and Forecast, by End-user (2020-2032)

11.4.7. Rest of MEA

11.4.7.1. Market Revenue and Forecast, by Type (2020-2032)

11.4.7.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.4.7.3. Market Revenue and Forecast, by End-user (2020-2032)

11.5. Latin America

11.5.1. Market Revenue and Forecast, by Type (2020-2032)

11.5.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.5.3. Market Revenue and Forecast, by End-user (2020-2032)

11.5.4. Brazil

11.5.4.1. Market Revenue and Forecast, by Type (2020-2032)

11.5.4.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.5.4.3. Market Revenue and Forecast, by End-user (2020-2032)

11.5.5. Rest of LATAM

11.5.5.1. Market Revenue and Forecast, by Type (2020-2032)

11.5.5.2. Market Revenue and Forecast, by Delivery Model (2020-2032)

11.5.5.3. Market Revenue and Forecast, by End-user (2020-2032)

Chapter 12. Company Profiles

12.1. Mahindra and Mahindra

12.1.1. Company Overview

12.1.2. Product Offerings

12.1.3. Financial Performance

12.1.4. Recent Initiatives

12.2. John Deere

12.2.1. Company Overview

12.2.2. Product Offerings

12.2.3. Financial Performance

12.2.4. Recent Initiatives

12.3. ITC

12.3.1. Company Overview

12.3.2. Product Offerings

12.3.3. Financial Performance

12.3.4. Recent Initiatives

12.4. Trimble

12.4.1. Company Overview

12.4.2. Product Offerings

12.4.3. Financial Performance

12.4.4. Recent Initiatives

12.5. EM3

12.5.1. Company Overview

12.5.2. Product Offerings

12.5.3. Financial Performance

12.5.4. Recent Initiatives

12.6. Apollo Agriculture

12.6.1. Company Overview

12.6.2. Product Offerings

12.6.3. Financial Performance

12.6.4. Recent Initiatives

12.7. Accenture

12.7.1. Company Overview

12.7.2. Product Offerings

12.7.3. Financial Performance

12.7.4. Recent Initiatives

12.8. Taranis

12.8.1. Company Overview

12.8.2. Product Offerings

12.8.3. Financial Performance

12.8.4. Recent Initiatives

12.9. Precision Hawk

12.9.1. Company Overview

12.9.2. Product Offerings

12.9.3. Financial Performance

12.9.4. Recent Initiatives

12.10. IBM

12.10.1. Company Overview

12.10.2. Product Offerings

12.10.3. Financial Performance

12.10.4. Recent Initiatives

Chapter 13. Research Methodology

13.1. Primary Research

13.2. Secondary Research

13.3. Assumptions

Chapter 14. Appendix

14.1. About Us

14.2. Glossary of Terms

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