Hair Dryer Market (By Product Type: Wired and Wireless; By Price Range: Less than US$ 50, US$ 50 - US$ 100, and More than US$ 100; By End Use: Individual and Commercial; By Distribution Channel: Online and Offline) - Global Industry Analysis, Size, Share, Growth, Trends, Revenue, Regional Outlook and Forecast 2021-2030

Published Date : Aug 2021 | No. of Pages : 150+ Pages | Category : Consumer Goods

The global hair dryer market size is estimated to hit around US$ 12.1 billion by 2030 and anticipated to grow at a CAGR of 6.1% during the forecast period 2021 to 2030.

Hair dryer, also known as blow dryer, is an electromechanical tool that blows hot or cool air over damp or wet hair, in order to speed up the water evaporation particles and dry the hair. A hair dryer helps to improve the control on style and shape of hair, by controlling and accelerating the formation of temporary hydrogen bonds inside each strand. A hair dryer also helps to create hairstyles with supporting hair accessories to add more attractiveness to the hair.

Market Trends

Consumers increasingly demand products, which are easy to use, customizable, and meets their lifestyle requirements. Many consumers are demanding technologically advanced products, which means they are looking for innovative features that are meaningful and helpful in their lives.

The rising demand for wired hair dryers has resulted in increasing focus on development of technology to ensure healthy hair that are not damaged by heat

Drivers and Opportunities

The increasing adoption of western lifestyle has supported the growth of the hair dryer market globally. Rapid urbanization and changing lifestyles are the major factors impacting the hair dryer market. Moreover, the expansion of e-Commerce and availability of a wide range of products are the other factors fueling the hair dryer market.

Adoption of artificial intelligence technology is rising rapidly globally. Hair dryer manufacturers are using the artificial intelligence technology to make their hair dryers advanced and are targeting the younger generation to buy technologically advanced hair dryers. This is expected to create new opportunity for the overall market during the forecast years.

Next-gen Innovations in Hair Dryers Involve Smart Drying Experience to Prevent Hair Damage

Smart hair dryers are bringing about a significant change in the hair dryer market. In order to illustrate, Tineco - a global innovator specializing in creating intelligent technologies, has announced the launch of MODA ONE™- a next-gen smart hair dryer that uses smart sensors to detect hair moisture whilst automatically adjusting heat. Next-gen smart hair dryers are paving the way for new innovations in the hair dryer market where automation is playing a key role in adjusting air speed and heat in order to prevent hair damage.

Manufacturers are increasing their R&D muscle to develop hair dryers with intelligent humidity and proximity sensors that work to optimize the amount of heat delivered to hair for achieving healthy and shiny results for customers. Thus, the smart drying experience is increasingly becoming a trend for innovations in the market landscape.

Affordability Influences Buyers’ Decision for Super Hair Dryer Products

The concept of super hair dryers is encouraging manufacturers to constantly innovate in products. Likewise, the Airshot from Cloud Nine has vitamins infused to its ceramic heating components that nourish the hair. The demand for quick hair drying is fueling innovations in smart hair dryers. Convenient heating options in hair dryers are being highly preferred by customers to quickly and effectively dry the hair. On the other hand, companies in the hair dryer market are innovating in compact designs for products.

Report Coverage Details
Market Size US$ 12.1 billion by 2030
Growth Rate CAGR of 6.1% From 2021 to 2030
Base Year 2020
Segments Covered Product, Application, Distribution Channel, Price Range, Region
Companies Mentioned Panasonic Corporation, Dyson Limited, Procter & Gamble (Braun), Groupe SEB, Conair Corporation, Koninklijke Philips N.V., Spectrum Brands, Inc., Helen of Troy, Jemella Ltd (GHD), and Ikonic (SSIZ INTERNATIONAL)

Report Highlights

  • In terms of product type, the Wired hair dryers captured the maximum market share in 2020. Wired hair dryers are becoming popular due to various dynamics such as product design and innovation, low cost, and low power consumption besides being lightweight. Wireless hair dryers are also popular due to their ease of use. Key players are presenting products with innovative technologies (tourmaline and ionic dryers) with various speed, attachments, and heat settings.
  • In terms of end use, the commercial end use segment dominates the market. Beauty salons and spas offer a wide range of hair styling options. Rising number of professional salons around the world is anticipated to be the foremost reason for the improved sales of hair dryers. Moreover, growing awareness about personal grooming is pushing the product demand.
  • Asia Pacific dominates the current global hair dryer market and is expected to continue its dominance in terms of both revenue generation and CAGR. India and China are also anticipated to create significant opportunities for producers and distributors of hair dryer in the near future. These countries are projected to hold major share of the hair dryer market during the forecast period. Furthermore, strong product innovation among manufacturers with new designs and quality material are expected to boost the market during the forecast period.
  • Europe is expected to be the second dominant market for hair dryers during the forecast period. Germany was one of the biggest markets for hair dryers with the maximum market share in terms of value in the year 2021. The demand for hair dryers in Germany is projected to expand moderately in the upcoming years, due to a strong product pipeline and a well-established portfolio management approach.

Competitive Landscape

This section of the report identifies various key manufacturers of the market. It helps the reader understand the strategies and collaborations that players are focusing on combat competition in the market. The comprehensive report provides a significant microscopic look at the market. The reader can identify the footprints of the manufacturers by knowing about the global revenue of manufacturers, the global price of manufacturers, and sales by manufacturers during the forecast period of 2017 to 2019.

The analysts have provided a comprehensive analysis of the competitive landscape of the global hair dryer market with the company market structure and market share analysis of the top players. The innovative trends and developments, mergers and acquisitions, product portfolio, and new product innovation expected to provide a dashboard view of the market, ultimately providing the readers accurate measure of the current market developments, business strategies, and key financials.

Major manufacturers & their revenues, percentage splits, market shares, growth rates and breakdowns of the product markets are determined through secondary sources and verified through the primary sources.

Top-down and bottom-up approaches are used to estimate and validate the global market size for company, regional division, product type and application (end users) and other segments.

  • Company Overview
  • Company Market Share/Positioning Analysis
  • Product Offerings
  • Financial Performance
  • Recent Initiatives
  • Key Strategies Adopted by Players
  • Vendor Landscape
  • List of Suppliers
  • List of Buyers

Some of the key players operating in the hair dryer market are Panasonic Corporation, Dyson Limited, Procter & Gamble (Braun), Groupe SEB, Conair Corporation, Koninklijke Philips N.V., Spectrum Brands, Inc., Helen of Troy, Jemella Ltd (GHD), and Ikonic (SSIZ INTERNATIONAL).

Market Segmentation

By Product Type

  • Wired
  • Wireless

By Price Range

  • Less than US$ 50
  • US$ 50 – US$ 100
  • More than US$ 100

By End Use

  • Individual
  • Commercial

By Distribution Channel

  • Online
    • e-Commerce Websites
    • Company-owned  Websites
  • Offline
    • Hypermarkets & Supermarkets
    • Departmental Stores
    • Others

By Regional Scope

  • North America
    • U.S.
    • Canada
    • Rest of North America
  • Europe
    • U.K.
    • Germany
    • France
    • Rest of Europe
  • Asia Pacific
    • China
    • India
    • Japan
    • Rest of Asia Pacific
  • Middle East & Africa
    • GCC Countries
    • South Africa
    • Rest of Middle East & Africa
  • South America
    • Brazil
    • Rest of South America

This report focuses on hair dryer market includes crucial information on market share, market size, and growth rate for the forecast period 2021 to 2030 at the global level, regional level and company level. From a global perspective, this report represents overall hair dryer market size by analyzing historical data and future prospect. The study highlights deep analysis on the major drivers of the market, restraints, and challenges to help the business owners, suppliers, and marketing personnel in planning effective strategies for the forecast period. This will help the business and manufacturers to lead the market and gain prominent position in future. The report also presents vital information through graphical representation on factors like table, charts, and statistics. The study includes drivers and restraints of the global hair dryer market.

The research not only conducts forecasts in terms of value, but also evaluates the market on the basis of essential parameters, such as Year-on-Year (Y-o-Y) growth. This helps providers to recognize the future opportunities as well predictability of the market.

In order to understand and assess opportunities in this market, the report is categorically divided into five key sections on the basis of segments. The report analyzes the global market in terms of value (US$ dollers) and volume (Million Units).

The research report includes specific segments by region (country), by company, by all segments. This study provides information about the growth and revenue during the historic and forecasted period of 2017 to 2030. Every segment is further sub-segmented into several sub-segmented that are deeply analyzed by experts to offer valuable information to the buyers and market players. Understanding the segments helps in identifying the importance of different factors that aid the market growth.

Regional Analysis

The research report includes a detailed study of regions of North America, Europe, China, Japan and Rest of the World. The report has been curated after observing and studying various factors that determine regional growth such as economic, environmental, social, technological, and political status of the particular region. Analysts have studied the data of revenue and manufacturers of each region. This section analyses region-wise revenue and volume for the forecast period of 2017 to 2030. These analyses will help the reader to understand the potential worth of investment in a particular region.

The report provides in-depth segment analysis of the global hair dryer market, thereby providing valuable insights at macro as well as micro levels. Analysis of major countries, which hold growth opportunities or account for significant share has also been included as part of geographic analysis of the hair dryer market.

The report includes country-wise and region-wise market size for the period 2017-2030. It also includes market size and forecast by segments in terms of production capacity, price and revenue for the period 2017-2030.

In this study, the years considered to estimate the market size of hair dryer are as follows:

  • History Year: 2017-2020
  • Base Year: 2021
  • Forecast Year 2021 to 2030

Research Methodology

The research methodology adopted by analysts for compiling the global hair dryer market report is based on detailed primary as well as secondary research. With the help of in-depth insights of the market-affiliated information that is obtained and legitimated by market-admissible resources, analysts have offered riveting observations and authentic forecasts for the global market.

During the primary research phase, analysts interviewed market stakeholders, investors, brand managers, vice presidents, and sales and marketing managers. Based on data obtained through interviews of genuine resources, analysts have emphasized the changing scenario of the global market.

For secondary research, analysts scrutinized numerous annual report publications, white papers, market association publications, and company websites to obtain the necessary understanding of the global hair dryer market.

The study objectives of this report are:

  • To analyze and study the global market capacity, production, value, consumption, status (2017-2021) and forecast (2021-2030);
  • Focuses on the key manufacturers, to study the capacity, production, value, market share and development plans in future.
  • Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players
  • To define, describe and forecast the market by type, application and region.
  • To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints and risks.
  • To identify significant trends and factors driving or inhibiting the market growth.
  • To analyze the opportunities in the market for stakeholders by identifying the high growth segments.
  • To strategically analyze each submarket with respect to individual growth trend and their contribution to the market
  • To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market
  • To strategically profile the key players and comprehensively analyze their growth strategies.

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