Healthcare Digital Experience Platform Market (By Component: Platform, Services; By Delivery Mode: On-premises, Cloud Based; By Application: Business-to-Consumer (B2C), Business-to-Business (B2B)) - Global Industry Analysis, Size, Share, Growth, Trends, Revenue, Regional Outlook 20212030

The global Healthcare Digital Experience Platform market size is expected to be worth around US$ 6.3 billion by 2030, according to a new report by Vision Research Reports.

The global Healthcare Digital Experience Platform market size was valued at US$ 983.2 million in 2020 and is anticipated to grow at a CAGR of 13.9% during forecast period 2021 to 2030.

Healthcare Digital Experience Platform Market Size 2021 to 2030

Report Coverage

Report Scope Details
Market Size US$ 6.3 billion by 2030
Growth Rate CAGR of 13.9% From 2021 to 2030
Largest Market North America
Base Year 2021
Forecast Period 2021 to 2030
Segments Covered Component, Delivery mode, Application
Regional Scope North America, Europe, Asia Pacific, Latin America, Middle East & Africa
Companies Mentioned SoftServe; Accenture; Sitecore; Adobe; Oneview Healthcare; Optimizely, Inc.; Liferay Inc.; IBM Corporation; Cognizant; Wipro Digital

Growth Factors

The increase in the adoption of healthcare digital experience platforms for improving connectivity and growing requirements to curb costs in healthcare settings are key factors contributing to the market growth. Features such as end-to-end efficiency accelerating customer acquisition, boosting retention period, and promoting long-term growth prospects among various payer organizations in the healthcare sector are among other key driving factors.

The healthcare digital experience platform combines various key digital technologies, such as content management systems, analytics, patient data, and AI, along with marketing automation capabilities that aid patients with real-time personalized content through a single platform for enhanced patient engagement.

By Component Analysis

The platform segment accounted for the largest revenue share of over 56.0% in 2020. The segment growth can be attributed to the growing trend towards digitalization, which is expected to boost the adoption of digital experience platforms among startups and large multinational healthcare companies, majorly in the developed economies.

The services segment is anticipated to register the fastest growth rate during the forecast period on the account of the growing demand for services such as education, training, and consulting among major end-use healthcare industries, such as biotechnology, pharmaceutical, along with healthcare providers and payer organizations. 

By Delivery Mode Analysis

Cloud-based delivery mode accounted for the largest revenue share of over 70.0% in 2020 owing to the growing demand for cloud technology across different healthcare organizations for secure information sharing, streamlining costs, and improving operational efficiency, along with enhanced patient services. 

The cloud-based segment is anticipated to register the fastest growth rate during the forecast period owing to the growing demand for cloud technology across large-, medium-, and small-scale healthcare organizations to streamline multiple business operations. 

The on-premises segment is expected to witness significant growth during the forecast years owing to the high-end data security offered by this deployment. On-premises deployment of healthcare digital experience platforms facilitates easy compliance with regional government regulations and further offers large healthcare organizations better control over their confidential data.

By Application Analysis

The Business-to-Consumer (B2C) segment accounted for the largest revenue share of over 56.0% in 2020. Various companies in the healthcare sector are introducing new features in their existing digital experience platform offerings and are focused on increasing the adoption of these platforms across multiple business domains via new product launches. 

The Business-to-Business (B2B) segment is anticipated to register the fastest growth rate during the forecast period. However, the B2B customer experience performance in the healthcare sectors still lags and often struggles for corporate priorities.

By Regional Analysis

North America accounted for the largest revenue share of over 35.0% in 2020 primarily due to the high demand for healthcare digital experience platforms in the U.S. healthcare industry, coupled with the high presence of large-scale IT vendors, such as Salesforce; SoftServe; Accenture; Adobe; IBM Corporation; Cognizant; and Wipro Digital, in the region offering these platforms. 

 Asia Pacific is expected to be the fastest-growing regional market over the forecast period. Factors such as the growing target population of tech-savvy individuals, increasing per capita incomes, and demand for these platforms from giant healthcare businesses for accurate decision-making are driving the regional market.

Key Players

  • SoftServe

  • Accenture

  • Sitecore

  • Adobe

  • Oneview Healthcare

  • Optimizely, Inc.

  • Liferay Inc.

  • IBM Corporation

  • Cognizant

  • Wipro Digital 

Market Segmentation

  • By Component 

    • Platform

    • Services

  • By Delivery Mode 

    • On-premises

    • Cloud Based

  • By Application

    • Business-to-Consumer (B2C)

    • Business-to-Business (B2B)

    • Others

  • Regional 

    • North America

      • U.S.

      • Canada

    • Europe

      • U.K.

      • Germany

      • France

      • Italy

      • Spain

      • Russia

    • Asia Pacific

      • China

      • India

      • Japan

      • Australia

      • Singapore

      • South Korea

    • Latin America

      • Brazil

      • Mexico

      • Argentina

    • MEA

      • South Africa

      • Saudi Arabia

      • UAE

The Healthcare Digital Experience Platform market research report covers definition, classification, product classification, product application, development trend, product technology, competitive landscape, industrial chain structure, industry overview, national policy and planning analysis of the industry, the latest dynamic analysis, etc., and also includes major. The study includes drivers and restraints of the global market. It covers the impact of these drivers and restraints on the demand during the forecast period. The report also highlights opportunities in the market at the global level.

The report provides size (in terms of volume and value) of Healthcare Digital Experience Platform market for the base year 2020 and the forecast between 2021 and 2030. Market numbers have been estimated based on form and application. Market size and forecast for each application segment have been provided for the global and regional market.

This report focuses on the global Healthcare Digital Experience Platform market status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Healthcare Digital Experience Platform market development in United States, Europe and China.

It is pertinent to consider that in a volatile global economy, we haven’t just conducted Healthcare Digital Experience Platform market forecasts in terms of CAGR, but also studied the market based on key parameters, including Year-on-Year (Y-o-Y) growth, to comprehend the certainty of the market and to find and present the lucrative opportunities in market.

In terms of production side, this report researches the Healthcare Digital Experience Platform capacity, production, value, ex-factory price, growth rate, market share for major manufacturers, regions (or countries) and type.

In terms of consumption side, this report focuses on the consumption of Healthcare Digital Experience Platform by regions (countries) and application.

Buyers of the report will have access to verified market figures, including global market size in terms of revenue and volume. As part of production analysis, the authors of the report have provided reliable estimations and calculations for global revenue and volume by Type segment of the global Healthcare Digital Experience Platform market. These figures have been provided in terms of both revenue and volume for the period 2017 to 2030. Additionally, the report provides accurate figures for production by region in terms of revenue as well as volume for the same period. The report also includes production capacity statistics for the same period.

With regard to production bases and technologies, the research in this report covers the production time, base distribution, technical parameters, research and development trends, technology sources, and sources of raw materials of major Healthcare Digital Experience Platform market companies.

Regarding the analysis of the industry chain, the research of this report covers the raw materials and equipment of Healthcare Digital Experience Platform market upstream, downstream customers, marketing channels, industry development trends and investment strategy recommendations. The more specific analysis also includes the main application areas of market and consumption, major regions and Consumption, major Chinese producers, distributors, raw material suppliers, equipment providers and their contact information, industry chain relationship analysis.

The research in this report also includes product parameters, production process, cost structure, and data information classified by region, technology and application. Finally, the paper model new project SWOT analysis and investment feasibility study of the case model.

Overall, this is an in-depth research report specifically for the Healthcare Digital Experience Platform industry. The research center uses an objective and fair way to conduct an in-depth analysis of the development trend of the industry, providing support and evidence for customer competition analysis, development planning, and investment decision-making. In the course of operation, the project has received support and assistance from technicians and marketing personnel in various links of the industry chain.

Healthcare Digital Experience Platform market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to Healthcare Digital Experience Platform market.

Prominent players in the market are predicted to face tough competition from the new entrants. However, some of the key players are targeting to acquire the startup companies in order to maintain their dominance in the global market. For a detailed analysis of key companies, their strengths, weaknesses, threats, and opportunities are measured in the report by using industry-standard tools such as the SWOT analysis. Regional coverage of key companies is covered in the report to measure their dominance. Key manufacturers of Healthcare Digital Experience Platform market are focusing on introducing new products to meet the needs of the patrons. The feasibility of new products is also measured by using industry-standard tools.

Key companies are increasing their investments in research and development activities for the discovery of new products. There has also been a rise in the government funding for the introduction of new Healthcare Digital Experience Platform market. These factors have benefited the growth of the global market for Healthcare Digital Experience Platform. Going forward, key companies are predicted to benefit from the new product launches and the adoption of technological advancements. Technical advancements have benefited many industries and the global industry is not an exception.

New product launches and the expansion of already existing business are predicted to benefit the key players in maintaining their dominance in the global market for Healthcare Digital Experience Platform. The global market is segmented on the basis of region, application, en-users and product type. Based on region, the market is divided into North America, Europe, Asia-Pacific, Latin America and Middle East and Africa (MEA).

In this study, the years considered to estimate the market size of Healthcare Digital Experience Platform are as follows:

  • History Year: 2017-2020
  • Base Year: 2021
  • Forecast Year 2021 to 2030

Reasons to Purchase this Report:


- Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and policy aspects
- Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market.
- Market value USD Million and volume Units Million data for each segment and sub-segment
- Competitive landscape involving the market share of major players, along with the new projects and strategies adopted by players in the past five years
- Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players

Research Methodology:

In-depth interviews and discussions were conducted with several key market participants and opinion leaders to compile the research report.

This research study involved the extensive usage of both primary and secondary data sources. The research process involved the study of various factors affecting the industry, including the government policy, market environment, competitive landscape, historical data, present trends in the market, technological innovation, upcoming technologies and the technical progress in related industry, and market risks, opportunities, market barriers and challenges. The following illustrative figure shows the market research methodology applied in this report.

The study objectives of this report are:

  • To analyze and study the global market capacity, production, value, consumption, status (2017-2020) and forecast (2021-2030);
  • Focuses on the key manufacturers, to study the capacity, production, value, market share and development plans in future.
  • Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players
  • To define, describe and forecast the market by type, application and region.
  • To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints and risks.
  • To identify significant trends and factors driving or inhibiting the market growth.
  • To analyze the opportunities in the market for stakeholders by identifying the high growth segments.
  • To strategically analyze each submarket with respect to individual growth trend and their contribution to the market
  • To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market
  • To strategically profile the key players and comprehensively analyze their growth strategies.

Chapter 1.  Introduction

1.1.  Research Objective

1.2.  Scope of the Study

1.3.  Definition

Chapter 2.  Research Methodology

2.1.  Research Approach

2.2.  Data Sources

2.3.  Assumptions & Limitations

Chapter 3.  Executive Summary

3.1.  Market Snapshot

Chapter 4.  Market Variables and Scope

4.1.  Introduction

4.2.  Market Classification and Scope

4.3.  Industry Value Chain Analysis

4.3.1.    Raw Material Procurement Analysis

4.3.2.    Sales and Distribution Channel Analysis

4.3.3.    Downstream Buyer Analysis

Chapter 5.  Market Dynamics Analysis and Trends

5.1.  Market Dynamics

5.1.1.    Market Drivers

5.1.2.    Market Restraints

5.1.3.    Market Opportunities

5.2.  Porter’s Five Forces Analysis

5.2.1.    Bargaining power of suppliers

5.2.2.    Bargaining power of buyers

5.2.3.    Threat of substitute

5.2.4.    Threat of new entrants

5.2.5.    Degree of competition

Chapter 6.  Competitive Landscape

6.1.1.    Company Market Share/Positioning Analysis

6.1.2.    Key Strategies Adopted by Players

6.1.3.    Vendor Landscape

6.1.3.1.        List of Suppliers

6.1.3.2.        List of Buyers

Chapter 7.  Global Healthcare Digital Experience Platform Market, By Component

7.1.  Healthcare Digital Experience Platform Market, by Component, 2021-2030

7.1.1.    Platform

7.1.1.1.        Market Revenue and Forecast (2017-2030)

7.1.2.    Services

7.1.2.1.        Market Revenue and Forecast (2017-2030)

Chapter 8.  Global Healthcare Digital Experience Platform Market, By Delivery Mode

8.1.  Healthcare Digital Experience Platform Market, by Delivery Mode, 2021-2030

8.1.1.    On-premises

8.1.1.1.        Market Revenue and Forecast (2017-2030)

8.1.2.    Cloud Based

8.1.2.1.        Market Revenue and Forecast (2017-2030)

Chapter 9.  Global Healthcare Digital Experience Platform Market, By End User

9.1.  Healthcare Digital Experience Platform Market, by End User, 2021-2030

9.1.1.    Business-to-Consumer (B2C)

9.1.1.1.        Market Revenue and Forecast (2017-2030)

9.1.2.    Business-to-Business (B2B)

9.1.2.1.        Market Revenue and Forecast (2017-2030)

Chapter 10.      Global Healthcare Digital Experience Platform Market, Regional Estimates and Trend Forecast

10.1.        North America

10.1.1.  Market Revenue and Forecast, by Component (2017-2030)

10.1.2.  Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.1.3.  Market Revenue and Forecast, by End User (2017-2030)

10.1.4.  U.S.

10.1.4.1.      Market Revenue and Forecast, by Component (2017-2030)

10.1.4.2.      Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.1.4.3.      Market Revenue and Forecast, by End User (2017-2030)

10.1.5.  Rest of North America

10.1.5.1.      Market Revenue and Forecast, by Component (2017-2030)

10.1.5.2.      Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.1.5.3.      Market Revenue and Forecast, by End User (2017-2030)

10.2.        Europe

10.2.1.  Market Revenue and Forecast, by Component (2017-2030)

10.2.2.  Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.2.3.  Market Revenue and Forecast, by End User (2017-2030)

10.2.4.  UK

10.2.4.1.      Market Revenue and Forecast, by Component (2017-2030)

10.2.4.2.      Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.2.4.3.      Market Revenue and Forecast, by End User (2017-2030)

10.2.5.  Germany

10.2.5.1.      Market Revenue and Forecast, by Component (2017-2030)

10.2.5.2.      Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.2.5.3.      Market Revenue and Forecast, by End User (2017-2030)

10.2.6.  France

10.2.6.1.      Market Revenue and Forecast, by Component (2017-2030)

10.2.6.2.      Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.2.6.3.      Market Revenue and Forecast, by End User (2017-2030)

10.2.7.  Rest of Europe

10.2.7.1.      Market Revenue and Forecast, by Component (2017-2030)

10.2.7.2.      Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.2.7.3.      Market Revenue and Forecast, by End User (2017-2030)

10.3.        APAC

10.3.1.  Market Revenue and Forecast, by Component (2017-2030)

10.3.2.  Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.3.3.  Market Revenue and Forecast, by End User (2017-2030)

10.3.4.  India

10.3.4.1.      Market Revenue and Forecast, by Component (2017-2030)

10.3.4.2.      Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.3.4.3.      Market Revenue and Forecast, by End User (2017-2030)

10.3.5.  China

10.3.5.1.      Market Revenue and Forecast, by Component (2017-2030)

10.3.5.2.      Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.3.5.3.      Market Revenue and Forecast, by End User (2017-2030)

10.3.6.  Japan

10.3.6.1.      Market Revenue and Forecast, by Component (2017-2030)

10.3.6.2.      Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.3.6.3.      Market Revenue and Forecast, by End User (2017-2030)

10.3.7.  Rest of APAC

10.3.7.1.      Market Revenue and Forecast, by Component (2017-2030)

10.3.7.2.      Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.3.7.3.      Market Revenue and Forecast, by End User (2017-2030)

10.4.        MEA

10.4.1.  Market Revenue and Forecast, by Component (2017-2030)

10.4.2.  Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.4.3.  Market Revenue and Forecast, by End User (2017-2030)

10.4.4.  GCC

10.4.4.1.      Market Revenue and Forecast, by Component (2017-2030)

10.4.4.2.      Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.4.4.3.      Market Revenue and Forecast, by End User (2017-2030)

10.4.5.  North Africa

10.4.5.1.      Market Revenue and Forecast, by Component (2017-2030)

10.4.5.2.      Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.4.5.3.      Market Revenue and Forecast, by End User (2017-2030)

10.4.6.  South Africa

10.4.6.1.      Market Revenue and Forecast, by Component (2017-2030)

10.4.6.2.      Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.4.6.3.      Market Revenue and Forecast, by End User (2017-2030)

10.4.7.  Rest of MEA

10.4.7.1.      Market Revenue and Forecast, by Component (2017-2030)

10.4.7.2.      Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.4.7.3.      Market Revenue and Forecast, by End User (2017-2030)

10.5.        Latin America

10.5.1.  Market Revenue and Forecast, by Component (2017-2030)

10.5.2.  Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.5.3.  Market Revenue and Forecast, by End User (2017-2030)

10.5.4.  Brazil

10.5.4.1.      Market Revenue and Forecast, by Component (2017-2030)

10.5.4.2.      Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.5.4.3.      Market Revenue and Forecast, by End User (2017-2030)

10.5.5.  Rest of LATAM

10.5.5.1.      Market Revenue and Forecast, by Component (2017-2030)

10.5.5.2.      Market Revenue and Forecast, by Delivery Mode (2017-2030)

10.5.5.3.      Market Revenue and Forecast, by End User (2017-2030)

Chapter 11.  Company Profiles

11.1.              SoftServe

11.1.1.  Company Overview

11.1.2.  Product Offerings

11.1.3.  Financial Performance

11.1.4.  Recent Initiatives

11.2.              Accenture

11.2.1.  Company Overview

11.2.2.  Product Offerings

11.2.3.  Financial Performance

11.2.4.  Recent Initiatives

11.3.              Sitecore

11.3.1.  Company Overview

11.3.2.  Product Offerings

11.3.3.  Financial Performance

11.3.4.  Recent Initiatives

11.4.              Adobe

11.4.1.  Company Overview

11.4.2.  Product Offerings

11.4.3.  Financial Performance

11.4.4.  Recent Initiatives

11.5.              Oneview Healthcare

11.5.1.  Company Overview

11.5.2.  Product Offerings

11.5.3.  Financial Performance

11.5.4.  Recent Initiatives

11.6.              Optimizely, Inc.

11.6.1.  Company Overview

11.6.2.  Product Offerings

11.6.3.  Financial Performance

11.6.4.  Recent Initiatives

11.7.              Liferay Inc.

11.7.1.  Company Overview

11.7.2.  Product Offerings

11.7.3.  Financial Performance

11.7.4.  Recent Initiatives

11.8.              IBM Corporation

11.8.1.  Company Overview

11.8.2.  Product Offerings

11.8.3.  Financial Performance

11.8.4.  Recent Initiatives

11.9.              Cognizant

11.9.1.  Company Overview

11.9.2.  Product Offerings

11.9.3.  Financial Performance

11.9.4.  Recent Initiatives

11.10.           Wipro Digital

11.10.1.               Company Overview

11.10.2.               Product Offerings

11.10.3.               Financial Performance

11.10.4.               Recent Initiatives

Chapter 12.  Research Methodology

12.1.              Primary Research

12.2.              Secondary Research

12.3.              Assumptions

Chapter 13.  Appendix

13.1.              About Us

13.2.              Glossary of Terms

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