Online Dating Application Market (By Revenue: Subscription, Advertisement) - Global Industry Analysis, Size, Share, Growth, Trends, Revenue, Regional Outlook 20212030

The global Online Dating Application market size is expected to be worth around US$ 15.3 billion by 2030, according to a new report by Vision Research Reports.

The global Online Dating Application market size was valued at US$ 9.05 billion in 2020 and is anticipated to grow at a CAGR of 6.6% during forecast period 2021 to 2030.

Report Coverage

Report Scope Details
Market Size US$ 15.3 Billion by 2030
Growth Rate CAGR of 6.6% From 2021 to 2030
Base Year 2021
Forecast Period 2021 to 2030
Segments Covered Revenue generation
Regional Scope North America, Europe, Asia Pacific, Latin America, Middle East & Africa
Companies Mentioned Tinder; Bumble; Plentyoffish; OkCupid; Badoo; Grindr LLC; eHarmony, Inc.; Spark Networks, Inc.; The Meet Group, Inc.; rsvp.com.au Pty Ltd.; Zoosk, Inc.; The League; Coffee Meets Bagel

Growth Factors

 The proliferation of smartphones and the increasing internet penetration are among the major factors that are expected to drive the growth of this market. The preference for online dating applications has been particularly growing in the wake of the outbreak of the COVID-19 pandemic. Several governments across the world have imposed lockdowns and restrictions on the movement of people and goods as part of the efforts to curb the spread of the coronavirus. Hence, individuals are resorting to online dating applications to connect with people and engage in personal relationships.

The growing trend among people, particularly young individuals, to prioritize their career over marriage and live alone also plays a key role in driving the popularity of online dating platforms. Several statistics have already highlighted the growing trend among individuals in different parts of the world to live alone.

By Revenue Generation Analysis

The subscription segment dominated the market in 2020 and accounted for a revenue share of more than 62.0%. The segment is also anticipated to grow at the highest CAGR over the forecast period. While several dating apps are offering most of their features for free, many others offer limited features for free usage and charge a subscription fee for premium features. 

The 18 - 25 years age segment dominated the market in 2020 with a revenue share of more than 58.0%. Registrations of individuals belonging to the age group of 18-25 years on free dating apps have been growing, as these individuals spend a large amount of their time on the internet.

The outbreak of the pandemic has particularly induced a change in the attitude toward dating among women. The number of female users in India increased by 13% in 2020, according to the dating platform QuackQuack. Women are getting much more confident and comfortable while using dating apps. 

The monthly subscription sub-segment is anticipated to grow at the highest CAGR over the forecast period. Monthly subscriptions allow users to try out the premium features before they can go for quarterly or annual subscriptions.

By Regional Analysis

North America dominated the global market in 2020 with a revenue share of over 35%. The proliferation of smartphones and the growing usage of the internet in the region is emerging as the key factor driving the market growth. 

Although in several Asia Pacific countries, a casual approach to dating through dating apps is frowned upon; the popularity of these apps is growing in line with the increasing internet penetration and the rising usage of smartphones.

Key Players

 

  • Tinder

  • Bumble

  • Plentyoffish

  • OkCupid

  • Badoo

  • Grindr LLC

  • eHarmony, Inc.

  • Spark Networks, Inc.

  • The Meet Group, Inc.

  • rsvp.com.au Pty Ltd.

  • Zoosk, Inc.

  • The League

  • Coffee Meets Bagel 

Market Segmentation

  • By Revenue 

    • Subscription

      • Age

        • 18-25 years

        • 26-34 years

        • 35-50 years

        • Above 50 years

      • Gender

        • Male

        • Female

      • Type

        • Annually

        • Quarterly

        • Monthly

    • Advertisement

  • Regional

    • North America

      • U.S.

      • Canada

    • Europe

      • U.K.

      • Germany

      • France

      • Italy

      • Rest of Europe

    • Asia Pacific

      • China

      • India

      • Japan

      • Rest of Asia Pacific

    • Latin America

      • Brazil

      • Mexico

      • Rest of Latin America

    • Middle East & Africa

      • South Africa

      • Rest of Middle East & Africa

The Online Dating Application market research report covers definition, classification, product classification, product application, development trend, product technology, competitive landscape, industrial chain structure, industry overview, national policy and planning analysis of the industry, the latest dynamic analysis, etc., and also includes major. The study includes drivers and restraints of the global market. It covers the impact of these drivers and restraints on the demand during the forecast period. The report also highlights opportunities in the market at the global level.

The report provides size (in terms of volume and value) of Online Dating Application market for the base year 2020 and the forecast between 2021 and 2030. Market numbers have been estimated based on form and application. Market size and forecast for each application segment have been provided for the global and regional market.

This report focuses on the global Online Dating Application market status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Online Dating Application market development in United States, Europe and China.

It is pertinent to consider that in a volatile global economy, we haven’t just conducted Online Dating Application market forecasts in terms of CAGR, but also studied the market based on key parameters, including Year-on-Year (Y-o-Y) growth, to comprehend the certainty of the market and to find and present the lucrative opportunities in market.

In terms of production side, this report researches the Online Dating Application capacity, production, value, ex-factory price, growth rate, market share for major manufacturers, regions (or countries) and type.

In terms of consumption side, this report focuses on the consumption of Online Dating Application by regions (countries) and application.

Buyers of the report will have access to verified market figures, including global market size in terms of revenue and volume. As part of production analysis, the authors of the report have provided reliable estimations and calculations for global revenue and volume by Type segment of the global Online Dating Application market. These figures have been provided in terms of both revenue and volume for the period 2017 to 2030. Additionally, the report provides accurate figures for production by region in terms of revenue as well as volume for the same period. The report also includes production capacity statistics for the same period.

With regard to production bases and technologies, the research in this report covers the production time, base distribution, technical parameters, research and development trends, technology sources, and sources of raw materials of major Online Dating Application market companies.

Regarding the analysis of the industry chain, the research of this report covers the raw materials and equipment of Online Dating Application market upstream, downstream customers, marketing channels, industry development trends and investment strategy recommendations. The more specific analysis also includes the main application areas of market and consumption, major regions and Consumption, major Chinese producers, distributors, raw material suppliers, equipment providers and their contact information, industry chain relationship analysis.

The research in this report also includes product parameters, production process, cost structure, and data information classified by region, technology and application. Finally, the paper model new project SWOT analysis and investment feasibility study of the case model.

Overall, this is an in-depth research report specifically for the Online Dating Application industry. The research center uses an objective and fair way to conduct an in-depth analysis of the development trend of the industry, providing support and evidence for customer competition analysis, development planning, and investment decision-making. In the course of operation, the project has received support and assistance from technicians and marketing personnel in various links of the industry chain.

Online Dating Application market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to Online Dating Application market.

Prominent players in the market are predicted to face tough competition from the new entrants. However, some of the key players are targeting to acquire the startup companies in order to maintain their dominance in the global market. For a detailed analysis of key companies, their strengths, weaknesses, threats, and opportunities are measured in the report by using industry-standard tools such as the SWOT analysis. Regional coverage of key companies is covered in the report to measure their dominance. Key manufacturers of Online Dating Application market are focusing on introducing new products to meet the needs of the patrons. The feasibility of new products is also measured by using industry-standard tools.

Key companies are increasing their investments in research and development activities for the discovery of new products. There has also been a rise in the government funding for the introduction of new Online Dating Application market. These factors have benefited the growth of the global market for Online Dating Application. Going forward, key companies are predicted to benefit from the new product launches and the adoption of technological advancements. Technical advancements have benefited many industries and the global industry is not an exception.

New product launches and the expansion of already existing business are predicted to benefit the key players in maintaining their dominance in the global market for Online Dating Application. The global market is segmented on the basis of region, application, en-users and product type. Based on region, the market is divided into North America, Europe, Asia-Pacific, Latin America and Middle East and Africa (MEA).

In this study, the years considered to estimate the market size of Online Dating Application are as follows:

  • History Year: 2017-2020
  • Base Year: 2021
  • Forecast Year 2021 to 2030

Reasons to Purchase this Report:


- Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and policy aspects
- Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market.
- Market value USD Million and volume Units Million data for each segment and sub-segment
- Competitive landscape involving the market share of major players, along with the new projects and strategies adopted by players in the past five years
- Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players

Research Methodology:

In-depth interviews and discussions were conducted with several key market participants and opinion leaders to compile the research report.

This research study involved the extensive usage of both primary and secondary data sources. The research process involved the study of various factors affecting the industry, including the government policy, market environment, competitive landscape, historical data, present trends in the market, technological innovation, upcoming technologies and the technical progress in related industry, and market risks, opportunities, market barriers and challenges. The following illustrative figure shows the market research methodology applied in this report.

The study objectives of this report are:

  • To analyze and study the global market capacity, production, value, consumption, status (2017-2020) and forecast (2021-2030);
  • Focuses on the key manufacturers, to study the capacity, production, value, market share and development plans in future.
  • Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players
  • To define, describe and forecast the market by type, application and region.
  • To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints and risks.
  • To identify significant trends and factors driving or inhibiting the market growth.
  • To analyze the opportunities in the market for stakeholders by identifying the high growth segments.
  • To strategically analyze each submarket with respect to individual growth trend and their contribution to the market
  • To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market
  • To strategically profile the key players and comprehensively analyze their growth strategies.

Chapter 1.  Introduction

1.1.  Research Objective

1.2.  Scope of the Study

1.3.  Definition

Chapter 2.  Research Methodology

2.1.  Research Approach

2.2.  Data Sources

2.3.  Assumptions & Limitations

Chapter 3.  Executive Summary

3.1.  Market Snapshot

Chapter 4.  Market Variables and Scope

4.1.  Introduction

4.2.  Market Classification and Scope

4.3.  Industry Value Chain Analysis

4.3.1.    Raw Material Procurement Analysis

4.3.2.    Sales and Distribution Channel Analysis

4.3.3.    Downstream Buyer Analysis

Chapter 5.  Market Dynamics Analysis and Trends

5.1.  Market Dynamics

5.1.1.    Market Drivers

5.1.2.    Market Restraints

5.1.3.    Market Opportunities

5.2.  Porter’s Five Forces Analysis

5.2.1.    Bargaining power of suppliers

5.2.2.    Bargaining power of buyers

5.2.3.    Threat of substitute

5.2.4.    Threat of new entrants

5.2.5.    Degree of competition

Chapter 6.  Competitive Landscape

6.1.1.    Company Market Share/Positioning Analysis

6.1.2.    Key Strategies Adopted by Players

6.1.3.    Vendor Landscape

6.1.3.1.        List of Suppliers

6.1.3.2.        List of Buyers

Chapter 7.  Global Online Dating Revenue Generation Market, By Revenue Generation

7.1.  Online Dating Revenue Generation Market, by Revenue Generation, 2021-2030

7.1.1.    Subscription

7.1.1.1.        Market Revenue and Forecast (2017-2030)

7.1.2.    Advertisement

7.1.2.1.        Market Revenue and Forecast (2017-2030)

Chapter 8.  Global Online Dating Revenue Generation Market, Regional Estimates and Trend Forecast

8.1.  North America

8.1.1.    Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.1.2.    U.S.

8.1.3.    Rest of North America

8.1.3.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.2.  Europe

8.2.1.    Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.2.2.    UK

8.2.2.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.2.3.    France

8.2.3.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.2.4.    Rest of Europe

8.2.4.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.3.  APAC

8.3.1.    Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.3.2.    India

8.3.2.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.3.3.    China

8.3.3.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.3.4.    Japan

8.3.4.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.3.5.    Rest of APAC

8.3.5.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.4.  MEA

8.4.1.    Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.4.2.    GCC

8.4.2.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.4.3.    North Africa

8.4.3.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.4.4.    South Africa

8.4.4.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.4.5.    Rest of MEA

8.4.5.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.5.  Latin America

8.5.1.    Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.5.2.    Brazil

8.5.2.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.5.3.    Rest of LATAM

8.5.3.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

Chapter 9.    Company Profiles

9.1.  Tinder

9.1.1.    Company Overview

9.1.2.    Product Offerings

9.1.3.    Financial Performance

9.1.4.    Recent Initiatives

9.2.  Bumble

9.2.1.    Company Overview

9.2.2.    Product Offerings

9.2.3.    Financial Performance

9.2.4.    Recent Initiatives

9.3.  Plentyoffish

9.3.1.    Company Overview

9.3.2.    Product Offerings

9.3.3.    Financial Performance

9.3.4.    Recent Initiatives

9.4.  OkCupid

9.4.1.    Company Overview

9.4.2.    Product Offerings

9.4.3.    Financial Performance

9.4.4.    Recent Initiatives

9.5.  Badoo

9.5.1.    Company Overview

9.5.2.    Product Offerings

9.5.3.    Financial Performance

9.5.4.    Recent Initiatives

9.6.  Grindr LLC

9.6.1.    Company Overview

9.6.2.    Product Offerings

9.6.3.    Financial Performance

9.6.4.    Recent Initiatives

9.7.  eHarmony, Inc.

9.7.1.    Company Overview

9.7.2.    Product Offerings

9.7.3.    Financial Performance

9.7.4.    Recent Initiatives

9.8.  Spark Networks, Inc.

9.8.1.    Company Overview

9.8.2.    Product Offerings

9.8.3.    Financial Performance

9.8.4.    Recent Initiatives

9.9.  The Meet Group, Inc.

9.9.1.    Company Overview

9.9.2.    Product Offerings

9.9.3.    Financial Performance

9.9.4.    Recent Initiatives

9.10.              rsvp.com.au Pty Ltd.

9.10.1.  Company Overview

9.10.2.  Product Offerings

9.10.3.  Financial Performance

9.10.4.  Recent Initiatives

Chapter 10.  Research Methodology

10.1.              Primary Research

10.2.              Secondary Research

10.3.              Assumptions

Chapter 11.  Appendix

11.1.              About Us

11.2.              Glossary of Terms

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