Pizza Oven Market Size, Share, Growth, Trends, Report 2023-2032
The global pizza oven market was estimated at USD 1.79 billion in 2022 and it is expected to surpass around USD 3.01 billion by 2032, poised to grow at a CAGR of 5.33% from 2023 to 2032. The pizza oven market in the United States was accounted for USD 351.3 million in 2022.
Key Pointers
Report Scope of the Pizza Oven Market
| Report Coverage | Details |
| Revenue Share of Europe in 2022 | 29% |
| CAGR of Asia Pacific from 2023 to 2032 | 6.26% |
| Revenue Forecast by 2032 | USD 3.01 billion |
| Growth Rate from 2023 to 2032 | CAGR of 5.33% |
| Base Year | 2022 |
| Forecast Period | 2023 to 2032 |
| Market Analysis (Terms Used) | Value (US$ Million/Billion) or (Volume/Units) |
| Companies Covered | Morello Forni Italia S.r.l.; Forno Bravo; Le Panyol; Wood Stone Corporation; MUGNAINI; Californo,; EarthStone Wood-Fire Ovens; Marra Forni; Fontana Forni USA; BakerStone |
The demand for pizza ovens has increased rapidly in recent years, driven by various factors. The rising popularity of pizza worldwide and the growth of the fast-casual dining industry, which offers an array of pizzas with unique toppings, are among the key drivers of this growth. The market for pizza ovens is expected to experience growth due to increasing consumer demand for pizza, making it a popular food item in almost every food-serving business. As demand for pizza increases, the number of commercial organizations seeking appliances, and the demand for pizza ovens, also increases. In addition, the global market for pizza ovens has expanded significantly due to the variety of pizzas available to cater to the preferences of individuals from all regions of the world. The sales of pizza ovens are driven by factors such as ease of use and size.
Furthermore, the growing popularity of pizza, primarily through online food ordering, is expected to contribute to the expansion of the pizza oven market. A trend in the current market is to provide customized solutions. Different commercial kitchens have varying needs regarding size, fuel type, ease of cleaning, grill size, number of burners, ease of regulation, affordability, custom heat settings, and timer. Market players meet these consumer demands by offering customized products with the appropriate mix of essential features, thereby gaining a competitive advantage.
The COVID-19 pandemic caused widespread disruptions in the supply chain, including logistical challenges, transportation delays, and labor shortages. The closure of restaurants, cafes, and other out-of-home consumption venues resulted in reduced demand for pizza in these channels. However, the impact of the pandemic on the pizza oven market has been mixed. The closure of restaurants and decreased food service operations have caused a decline in demand for commercial pizza ovens. In contrast, the trend of home cooking and restrictions on dine-in restaurants has increased demand for pizza ovens for personal use. As the global situation gradually improves from the pandemic, the demand for pizza and pizza ovens is anticipated to increase due to consumers' renewed interest.
Type Insights
The pizza convection ovens segment dominated the type segment with a share of 34% in 2022. The demand for pizza ovens is growing due to the increasing popularity of pizzas worldwide. Additionally, pizza convection ovens are versatile and can be used to cook various other foods besides pizzas, such as baked goods and roasted meats, which adds to their appeal in commercial kitchens.
The pizza deck ovens segment is estimated to grow at a CAGR of about 5.93% during the forecast period. These ovens are highly versatile and can cook various dishes in addition to pizzas, making them a valuable investment for commercial kitchens. The cooking process in deck ovens is slower and provides more even heat distribution, which results in a crispy crust and perfectly cooked toppings.
End Use Insights
The commercial segment dominated the end use segment with a share of 73% in 2022. Many restaurants, cafes, and other food service establishments are adding pizza to their menus to cater to diverse customer preferences. This diversification leads to an increased demand for commercial pizza ovens. Moreover, the expansion of both local and international pizza chains contributes to the growth in demand for commercial pizza ovens.
The residential segment is estimated to grow at a CAGR of 6.05% during the forecast period. The popularity of cooking at home has increased in recent years, fueled by the rise of food-related media, cooking shows, and social media platforms. Residential pizza ovens enable homeowners to create restaurant-quality pizzas in their kitchens.
Distribution Channel Insights
The specialty stores dominated the distribution channel segment with a share of 35% in 2022. Specialty stores typically have knowledgeable staff who can advise on selecting the right pizza oven based on individual needs, preferences, and budget. They can also offer valuable insights into the use of pizza ovens, maintenance, and installation.
The online retailers’ segment is estimated to grow at a significant CAGR of 5.93% during the forecast period. Consumers are progressively gravitating towards online channels due to the convenience they offer, such as significant discounts, a wide range of products in one location, straightforward payment options, doorstep delivery, and more. The convenience provided by online channels is a significant driver of demand among consumers. Moreover, online retailers often provide numerous pizza ovens that cater to individual preferences.
Fuel Used Insights
The wood fired pizza ovens dominated the fuel used segment with a share of 42% in 2022. Wood-fired pizza ovens offer a unique and distinct smoky flavor to the pizzas that cannot be replicated with other types of ovens. The smoky flavor is achieved by the wood burning in the oven, which gives the crust a charred texture, resulting in a crispy and delicious pizza.
The electric pizza ovens segment is estimated to grow at a CAGR of 5.92% during the forecast period. Electric pizza ovens are easy to use and require less expertise than traditional wood-fired ones, making them an attractive option for commercial kitchens. They produce less smoke and require no venting, which makes them a suitable option for indoor commercial kitchens with limited ventilation.
Regional Insights
Europe dominated this market with a share of 29% in 2022. European manufacturers often have generations of experience and craftsmanship in designing and building pizza ovens. This expertise allows them to create high-quality, durable, and reliable products that cater to various customer needs. Pizza originates in Europe, specifically Italy, where it has been a staple food for centuries. This long-standing tradition has contributed to the development of a strong pizza oven manufacturing industry in the region.
Asia Pacific is expected to witness a CAGR of 6.26% from 2023 to 2032. Rapid economic growth and urbanization in the region have led to increased disposable income and a growing middle class. It has resulted in a higher demand for consumer goods, including pizza ovens, as more people can afford them. Moreover, The Asia Pacific region has seen significant growth in its food service industry, with a rising number of restaurants, pizzerias, and cafes. This expansion drives the demand for commercial pizza ovens, encouraging manufacturers to enter the market.
Pizza Oven Market Segmentations:
By Type
By Fuel Used
By End Use
By Distribution Channel
By Regional
Chapter 1. Introduction
1.1. Research Objective
1.2. Scope of the Study
1.3. Definition
Chapter 2. Research Methodology
2.1. Research Approach
2.2. Data Sources
2.3. Assumptions & Limitations
Chapter 3. Executive Summary
3.1. Market Snapshot
Chapter 4. Market Variables and Scope
4.1. Introduction
4.2. Market Classification and Scope
4.3. Industry Value Chain Analysis
4.3.1. Raw Material Procurement Analysis
4.3.2. Sales and Distribution Channel Analysis
4.3.3. Downstream Buyer Analysis
Chapter 5. COVID 19 Impact on Pizza Oven Market
5.1. COVID-19 Landscape: Pizza Oven Industry Impact
5.2. COVID 19 - Impact Assessment for the Industry
5.3. COVID 19 Impact: Global Major Government Policy
5.4. Market Trends and Opportunities in the COVID-19 Landscape
Chapter 6. Market Dynamics Analysis and Trends
6.1. Market Dynamics
6.1.1. Market Drivers
6.1.2. Market Restraints
6.1.3. Market Opportunities
6.2. Porter’s Five Forces Analysis
6.2.1. Bargaining power of suppliers
6.2.2. Bargaining power of buyers
6.2.3. Threat of substitute
6.2.4. Threat of new entrants
6.2.5. Degree of competition
Chapter 7. Competitive Landscape
7.1.1. Company Market Share/Positioning Analysis
7.1.2. Key Strategies Adopted by Players
7.1.3. Vendor Landscape
7.1.3.1. List of Suppliers
7.1.3.2. List of Buyers
Chapter 8. Global Pizza Oven Market, By Type
8.1. Pizza Oven Market, by Type, 2023-2032
8.1.1. Brick Ovens
8.1.1.1. Market Revenue and Forecast (2020-2032)
8.1.2. Pizza Deck Ovens
8.1.2.1. Market Revenue and Forecast (2020-2032)
8.1.3. Conveyor Pizza Ovens
8.1.3.1. Market Revenue and Forecast (2020-2032)
8.1.4. Pizza Convection Ovens
8.1.4.1. Market Revenue and Forecast (2020-2032)
Chapter 9. Global Pizza Oven Market, By Fuel Used
9.1. Pizza Oven Market, by Fuel Used, 2023-2032
9.1.1. Wood Fired Pizza Ovens
9.1.1.1. Market Revenue and Forecast (2020-2032)
9.1.2. Gas Pizza Ovens
9.1.2.1. Market Revenue and Forecast (2020-2032)
9.1.3. Electric Pizza Ovens
9.1.3.1. Market Revenue and Forecast (2020-2032)
Chapter 10. Global Pizza Oven Market, By End Use
10.1. Pizza Oven Market, by End Use, 2023-2032
10.1.1. Residential
10.1.1.1. Market Revenue and Forecast (2020-2032)
10.1.2. Commercial
10.1.2.1. Market Revenue and Forecast (2020-2032)
Chapter 11. Global Pizza Oven Market, By Distribution Channel
11.1. Pizza Oven Market, by Distribution Channel, 2023-2032
11.1.1. Wholesalers/Distributors
11.1.1.1. Market Revenue and Forecast (2020-2032)
11.1.2. Specialty Stores
11.1.2.1. Market Revenue and Forecast (2020-2032)
11.1.3. Online Retailers
11.1.3.1. Market Revenue and Forecast (2020-2032)
11.1.4. Others
11.1.4.1. Market Revenue and Forecast (2020-2032)
Chapter 12. Global Pizza Oven Market, Regional Estimates and Trend Forecast
12.1. North America
12.1.1. Market Revenue and Forecast, by Type (2020-2032)
12.1.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.1.3. Market Revenue and Forecast, by End Use (2020-2032)
12.1.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.1.5. U.S.
12.1.5.1. Market Revenue and Forecast, by Type (2020-2032)
12.1.5.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.1.5.3. Market Revenue and Forecast, by End Use (2020-2032)
12.1.5.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.1.6. Rest of North America
12.1.6.1. Market Revenue and Forecast, by Type (2020-2032)
12.1.6.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.1.6.3. Market Revenue and Forecast, by End Use (2020-2032)
12.1.6.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.2. Europe
12.2.1. Market Revenue and Forecast, by Type (2020-2032)
12.2.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.2.3. Market Revenue and Forecast, by End Use (2020-2032)
12.2.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.2.5. UK
12.2.5.1. Market Revenue and Forecast, by Type (2020-2032)
12.2.5.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.2.5.3. Market Revenue and Forecast, by End Use (2020-2032)
12.2.5.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.2.6. Germany
12.2.6.1. Market Revenue and Forecast, by Type (2020-2032)
12.2.6.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.2.6.3. Market Revenue and Forecast, by End Use (2020-2032)
12.2.6.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.2.7. France
12.2.7.1. Market Revenue and Forecast, by Type (2020-2032)
12.2.7.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.2.7.3. Market Revenue and Forecast, by End Use (2020-2032)
12.2.7.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.2.8. Rest of Europe
12.2.8.1. Market Revenue and Forecast, by Type (2020-2032)
12.2.8.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.2.8.3. Market Revenue and Forecast, by End Use (2020-2032)
12.2.8.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.3. APAC
12.3.1. Market Revenue and Forecast, by Type (2020-2032)
12.3.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.3.3. Market Revenue and Forecast, by End Use (2020-2032)
12.3.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.3.5. India
12.3.5.1. Market Revenue and Forecast, by Type (2020-2032)
12.3.5.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.3.5.3. Market Revenue and Forecast, by End Use (2020-2032)
12.3.5.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.3.6. China
12.3.6.1. Market Revenue and Forecast, by Type (2020-2032)
12.3.6.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.3.6.3. Market Revenue and Forecast, by End Use (2020-2032)
12.3.6.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.3.7. Japan
12.3.7.1. Market Revenue and Forecast, by Type (2020-2032)
12.3.7.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.3.7.3. Market Revenue and Forecast, by End Use (2020-2032)
12.3.7.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.3.8. Rest of APAC
12.3.8.1. Market Revenue and Forecast, by Type (2020-2032)
12.3.8.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.3.8.3. Market Revenue and Forecast, by End Use (2020-2032)
12.3.8.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.4. MEA
12.4.1. Market Revenue and Forecast, by Type (2020-2032)
12.4.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.4.3. Market Revenue and Forecast, by End Use (2020-2032)
12.4.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.4.5. GCC
12.4.5.1. Market Revenue and Forecast, by Type (2020-2032)
12.4.5.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.4.5.3. Market Revenue and Forecast, by End Use (2020-2032)
12.4.5.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.4.6. North Africa
12.4.6.1. Market Revenue and Forecast, by Type (2020-2032)
12.4.6.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.4.6.3. Market Revenue and Forecast, by End Use (2020-2032)
12.4.6.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.4.7. South Africa
12.4.7.1. Market Revenue and Forecast, by Type (2020-2032)
12.4.7.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.4.7.3. Market Revenue and Forecast, by End Use (2020-2032)
12.4.7.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.4.8. Rest of MEA
12.4.8.1. Market Revenue and Forecast, by Type (2020-2032)
12.4.8.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.4.8.3. Market Revenue and Forecast, by End Use (2020-2032)
12.4.8.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.5. Latin America
12.5.1. Market Revenue and Forecast, by Type (2020-2032)
12.5.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.5.3. Market Revenue and Forecast, by End Use (2020-2032)
12.5.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.5.5. Brazil
12.5.5.1. Market Revenue and Forecast, by Type (2020-2032)
12.5.5.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.5.5.3. Market Revenue and Forecast, by End Use (2020-2032)
12.5.5.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
12.5.6. Rest of LATAM
12.5.6.1. Market Revenue and Forecast, by Type (2020-2032)
12.5.6.2. Market Revenue and Forecast, by Fuel Used (2020-2032)
12.5.6.3. Market Revenue and Forecast, by End Use (2020-2032)
12.5.6.4. Market Revenue and Forecast, by Distribution Channel (2020-2032)
Chapter 13. Company Profiles
13.1. Morello Forni Italia S.r.l.
13.1.1. Company Overview
13.1.2. Product Offerings
13.1.3. Financial Performance
13.1.4. Recent Initiatives
13.2. Forno Bravo
13.2.1. Company Overview
13.2.2. Product Offerings
13.2.3. Financial Performance
13.2.4. Recent Initiatives
13.3. Le Panyol
13.3.1. Company Overview
13.3.2. Product Offerings
13.3.3. Financial Performance
13.3.4. Recent Initiatives
13.4. Wood Stone Corporation
13.4.1. Company Overview
13.4.2. Product Offerings
13.4.3. Financial Performance
13.4.4. Recent Initiatives
13.5. MUGNAINI
13.5.1. Company Overview
13.5.2. Product Offerings
13.5.3. Financial Performance
13.5.4. Recent Initiatives
13.6. Californo
13.6.1. Company Overview
13.6.2. Product Offerings
13.6.3. Financial Performance
13.6.4. Recent Initiatives
13.7. EarthStone Wood-Fire Ovens
13.7.1. Company Overview
13.7.2. Product Offerings
13.7.3. Financial Performance
13.7.4. Recent Initiatives
13.8. Marra Forni
13.8.1. Company Overview
13.8.2. Product Offerings
13.8.3. Financial Performance
13.8.4. Recent Initiatives
13.9. Fontana Forni USA
13.9.1. Company Overview
13.9.2. Product Offerings
13.9.3. Financial Performance
13.9.4. Recent Initiatives
13.10. BakerStone
13.10.1. Company Overview
13.10.2. Product Offerings
13.10.3. Financial Performance
13.10.4. Recent Initiatives
Chapter 14. Research Methodology
14.1. Primary Research
14.2. Secondary Research
14.3. Assumptions
Chapter 15. Appendix
15.1. About Us
15.2. Glossary of Terms
Cross-segment Market Size and Analysis for
Mentioned Segments
Additional Company Profiles (Upto 5 With No Cost)
Additional Countries (Apart From Mentioned Countries)
Country/Region-specific Report
Go To Market Strategy
Region Specific Market DynamicsRegion Level Market Share Import Export AnalysisProduction AnalysisOthers