According to Stratistics MRC, the Global Prescriptive and Predictive Analytics Market is accounted for $5.72 billion in 2017 and is expected to reach $28.71 billion by 2026 growing at a CAGR of 19.6% during the forecast period. Some of the key factors influencing the market growth include growth in demand for global consumer goods, need for comprehensive market analytics and increasing demand for cloud-based predictive analytics. However, data privacy and security concerns are restricting the market growth.
Predictive analytics is the practice of extracting information from existing data. It helps users determine and understand the buying patterns of customers, and predict future trends for an organization. Prescriptive analytics is another branch of advanced analytics, dedicated to obtaining the best course of action for a presented situation.
Amongst end user industries, the retail segment has a significant growth during the forecast period due to increasing competition, a wide array of product offerings, multiple touch points for customers, and increasing customer complexities enable retailers to use analytics. Retail Analytics helps firms target and reach out to new customers, forecast store traffic, and prevent theft and fraud.
By Geography, Asia Pacific is expected to grow at the significant market share during the forecast period. Globally emerging countries such as India and China constitute the growth of the consumer goods market due to the high penetration of internet and rapid urbanization.
Some of the key players in global prescriptive and predictive analytics market are Salesforce.com, IBM Corporation, Accenture PLC, Versium Inc., Oracle Corporation, Angoss Software Corporation, TIBCO, SAP SE, Angoss Software, Microsoft Corporation, Alteryx, Infor Inc., SAS Institute Inc., Zemantis, Teradata Corporation, Tableau, and Pegasystems.
Software-Systems Covered:
• Customer Relationship Management
• Decision Support Systems
• Fraud Detection Systems
• Data-Mining
• Performance Management Systems
• Risk Assessment and Management Systems
Deliveries Covered:
• Cloud Based
• On-Site
Types Covered:
• Behavioral Analytics
• Marketing Analytics
• Talent Analytics
• Collection Analytics
• Supply-Chain Analytics
• Other Types
Applications Covered:
• Finance
• Marketing & Sales
• Manufacturing
• Operations Management
• Supply-Chain Management
• Human Resource
End User Industries Covered:
• Healthcare & Pharmaceutical
• Information Technology & Telecommunication
• Banking, Financial Services and Insurance (BFSI)
• Retail
• Social Media & Entertainment
• Government & Defense
• Industrial
• Other End Use Industries
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country level segments
- Strategic recommendations for the new entrants
- Market forecasts for a minimum of 9 years of all the mentioned segments, sub segments and the regional markets
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic analysis: Drivers and Constraints, Product/Technology Analysis, Porter's five forces analysis, SWOT analysis etc.
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the clients interest (Note: Depends of feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Application Analysis
3.7 End Use Industry Analysis
3.8 Emerging Markets
3.9 Futuristic Market Scenario
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Prescriptive and Predictive Analytics Market, By Software-System
5.1 Introduction
5.2 Customer Relationship Management
5.3 Decision Support Systems
5.4 Fraud Detection Systems
5.5 Data-Mining
5.6 Performance Management Systems
5.7 Risk Assessment and Management Systems
6 Global Prescriptive and Predictive Analytics Market, By Delivery
6.1 Introduction
6.2 Cloud Based
6.3 On-Site
7 Global Prescriptive and Predictive Analytics Market, By Type
7.1 Introduction
7.2 Behavioral Analytics
7.3 Marketing Analytics
7.4 Talent Analytics
7.5 Collection Analytics
7.6 Supply-Chain Analytics
7.7 Other Types
8 Global Prescriptive and Predictive Analytics Market, By Application
8.1 Introduction
8.2 Finance
8.3 Marketing & Sales
8.4 Manufacturing
8.5 Operations Management
8.5.1 Distribution Management
8.5.2 Inventory Planning
8.5.3 Other Operation Managements
8.6 Supply-Chain Management
8.7 Human Resource
9 Global Prescriptive and Predictive Analytics Market, By End Use Industry
9.1 Introduction
9.2 Healthcare & Pharmaceutical
9.3 Information Technology & Telecommunication
9.4 Banking, Financial Services and Insurance (BFSI)
9.5 Retail
9.6 Social Media & Entertainment
9.7 Government & Defense
9.8 Industrial
9.8.1 Automotive
9.8.2 Energy & Utilities
9.8.3 Mining
9.8.4 Chemistry
9.9 Other End Use Industries
9.9.1 Logistics
9.9.2 Gaming
9.9.3 Travel & Hospitality
9.9.4 Sports
9.9.5 Agriculture
9.9.6 Public Sector
10 Global Prescriptive and Predictive Analytics Market, By Geography
10.1 Introduction
10.2 North America
10.2.1 US
10.2.2 Canada
10.2.3 Mexico
10.3 Europe
10.3.1 Germany
10.3.2 UK
10.3.3 Italy
10.3.4 France
10.3.5 Spain
10.3.6 Rest of Europe
10.4 Asia Pacific
10.4.1 Japan
10.4.2 China
10.4.3 India
10.4.4 Australia
10.4.5 New Zealand
10.4.6 South Korea
10.4.7 Rest of Asia Pacific
10.5 South America
10.5.1 Argentina
10.5.2 Brazil
10.5.3 Chile
10.5.4 Rest of South America
10.6 Middle East & Africa
10.6.1 Saudi Arabia
10.6.2 UAE
10.6.3 Qatar
10.6.4 South Africa
10.6.5 Rest of Middle East & Africa
11 Key Developments
11.1 Agreements, Partnerships, Collaborations and Joint Ventures
11.2 Acquisitions & Mergers
11.3 New Product Launch
11.4 Expansions
11.5 Other Key Strategies
12 Company Profiling
12.1 Salesforce.com
12.2 IBM Corporation
12.3 Accenture PLC
12.4 Versium Inc.
12.5 Oracle Corporation
12.6 Angoss Software Corporation
12.7 TIBCO
12.8 SAP SE
12.9 Angoss Software
12.10 Microsoft Corporation
12.11 Alteryx
12.12 Infor Inc.
12.13 SAS Institute Inc.
12.14 Zemantis
12.15 Teradata Corporation
12.16 Tableau
12.17 PegaSystems
List of Tables
Table 1 Global Prescriptive and Predictive Analytics Market Outlook, By Region (2016-2026) ($MN)
Table 2 Global Prescriptive and Predictive Analytics Market Outlook, By Software-System (2016-2026) ($MN)
Table 3 Global Prescriptive and Predictive Analytics Market Outlook, By Customer Relationship Management (2016-2026) ($MN)
Table 4 Global Prescriptive and Predictive Analytics Market Outlook, By Decision Support Systems (2016-2026) ($MN)
Table 5 Global Prescriptive and Predictive Analytics Market Outlook, By Fraud Detection Systems (2016-2026) ($MN)
Table 6 Global Prescriptive and Predictive Analytics Market Outlook, By Data-Mining (2016-2026) ($MN)
Table 7 Global Prescriptive and Predictive Analytics Market Outlook, By Performance Management Systems (2016-2026) ($MN)
Table 8 Global Prescriptive and Predictive Analytics Market Outlook, By Risk Assessment and Management Systems (2016-2026) ($MN)
Table 9 Global Prescriptive and Predictive Analytics Market Outlook, By Delivery (2016-2026) ($MN)
Table 10 Global Prescriptive and Predictive Analytics Market Outlook, By Cloud Based (2016-2026) ($MN)
Table 11 Global Prescriptive and Predictive Analytics Market Outlook, By On-Site (2016-2026) ($MN)
Table 12 Global Prescriptive and Predictive Analytics Market Outlook, By Type (2016-2026) ($MN)
Table 13 Global Prescriptive and Predictive Analytics Market Outlook, By Behavioral Analytics (2016-2026) ($MN)
Table 14 Global Prescriptive and Predictive Analytics Market Outlook, By Marketing Analytics (2016-2026) ($MN)
Table 15 Global Prescriptive and Predictive Analytics Market Outlook, By Talent Analytics (2016-2026) ($MN)
Table 16 Global Prescriptive and Predictive Analytics Market Outlook, By Collection Analytics (2016-2026) ($MN)
Table 17 Global Prescriptive and Predictive Analytics Market Outlook, By Supply-Chain Analytics (2016-2026) ($MN)
Table 18 Global Prescriptive and Predictive Analytics Market Outlook, By Other Types (2016-2026) ($MN)
Table 19 Global Prescriptive and Predictive Analytics Market Outlook, By Application (2016-2026) ($MN)
Table 20 Global Prescriptive and Predictive Analytics Market Outlook, By Finance (2016-2026) ($MN)
Table 21 Global Prescriptive and Predictive Analytics Market Outlook, By Marketing & Sales (2016-2026) ($MN)
Table 22 Global Prescriptive and Predictive Analytics Market Outlook, By Manufacturing (2016-2026) ($MN)
Table 23 Global Prescriptive and Predictive Analytics Market Outlook, By Operations Management (2016-2026) ($MN)
Table 24 Global Prescriptive and Predictive Analytics Market Outlook, By Distribution Management (2016-2026) ($MN)
Table 25 Global Prescriptive and Predictive Analytics Market Outlook, By Inventory Planning (2016-2026) ($MN)
Table 26 Global Prescriptive and Predictive Analytics Market Outlook, By Other Operation Managements (2016-2026) ($MN)
Table 27 Global Prescriptive and Predictive Analytics Market Outlook, By Supply-Chain Management (2016-2026) ($MN)
Table 28 Global Prescriptive and Predictive Analytics Market Outlook, By Human Resource (2016-2026) ($MN)
Table 29 Global Prescriptive and Predictive Analytics Market Outlook, By End Use Industry (2016-2026) ($MN)
Table 30 Global Prescriptive and Predictive Analytics Market Outlook, By Healthcare & Pharmaceutical (2016-2026) ($MN)
Table 31 Global Prescriptive and Predictive Analytics Market Outlook, By Information Technology & Telecommunication (2016-2026) ($MN)
Table 32 Global Prescriptive and Predictive Analytics Market Outlook, By Banking, Financial Services and Insurance (BFSI) (2016-2026) ($MN)
Table 33 Global Prescriptive and Predictive Analytics Market Outlook, By Retail (2016-2026) ($MN)
Table 34 Global Prescriptive and Predictive Analytics Market Outlook, By Social Media & Entertainment (2016-2026) ($MN)
Table 35 Global Prescriptive and Predictive Analytics Market Outlook, By Government & Defense (2016-2026) ($MN)
Table 36 Global Prescriptive and Predictive Analytics Market Outlook, By Industrial (2016-2026) ($MN)
Table 37 Global Prescriptive and Predictive Analytics Market Outlook, By Automotive (2016-2026) ($MN)
Table 38 Global Prescriptive and Predictive Analytics Market Outlook, By Energy & Utilities (2016-2026) ($MN)
Table 39 Global Prescriptive and Predictive Analytics Market Outlook, By Mining (2016-2026) ($MN)
Table 40 Global Prescriptive and Predictive Analytics Market Outlook, By Chemistry (2016-2026) ($MN)
Table 41 Global Prescriptive and Predictive Analytics Market Outlook, By Other End Use Industries (2016-2026) ($MN)
Table 42 Global Prescriptive and Predictive Analytics Market Outlook, By Logistics (2016-2026) ($MN)
Table 43 Global Prescriptive and Predictive Analytics Market Outlook, By Gaming (2016-2026) ($MN)
Table 44 Global Prescriptive and Predictive Analytics Market Outlook, By Travel & Hospitality (2016-2026) ($MN)
Table 45 Global Prescriptive and Predictive Analytics Market Outlook, By Sports (2016-2026) ($MN)
Table 46 Global Prescriptive and Predictive Analytics Market Outlook, By Agriculture (2016-2026) ($MN)
Table 47 Global Prescriptive and Predictive Analytics Market Outlook, By Public Sector (2016-2026) ($MN)
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.
Cross-segment Market Size and Analysis for
Mentioned Segments
