PropTech Market (By Property Type: Commercial, Residential; By Solution: Software, Services; By Deployment: Cloud, On-premise; By End-user) - Global Industry Analysis, Size, Share, Growth, Trends, Revenue, Regional Outlook and Forecast 2023-2032

The global PropTech market size was estimated at around USD 29.15 billion in 2022 and it is projected to hit around USD 126.62 billion by 2032, growing at a CAGR of 15.82% from 2023 to 2032.

PropTech Market Size 2023 to 2032

Key Pointers

  • The residential segment accounted for the highest market share of 57.26% in 2022 and is projected to continue its dominance over the forecast period.
  • The commercial and industrial segment is anticipated to register the fastest CAGR over the forecast period.
  • The software segment accounted for the highest revenue share of 63.05% in 2022 and is projected to continue its dominance in the coming years.
  • The services segment is expected to register the highest CAGR over the forecast period.
  • The professional services segment dominated the market in 2021 and is expected to continue its dominance during the forecast period.
  • The on-premise segment accounted for the largest revenue share of 50.43% in 2022.
  • The cloud-based segment is anticipated to register the fastest CAGR over the forecast period.
  • The housing association segment accounted for the highest market share of 34.36% in 2022 and is expected to witness considerable growth over the forecast period.
  • The property managers/agents segment is anticipated to register the fastest CAGR during the forecast period.
  • North America accounted for the largest revenue share of 55.87% in 2022.
  • The Asia Pacific region is anticipated to emerge as the fastest-growing region, registering a CAGR of 17.38% from 2023 to 2032.

Report Scope of the PropTech Market

Report Coverage Details
Market Size in 2022 USD 29.15 billion
Revenue Forecast by 2032 USD 126.62 billion
Growth rate from 2023 to 2032 CAGR of 15.82%
Base Year 2022
Forecast Period 2023 to 2032
Regions Covered North America, Europe, Asia Pacific, Latin America, Middle East & Africa
Companies Covered Ascendix Technologies; Zumper Inc.; Opendoor; Altus Group; Guesty Inc.; HoloBuilder, Inc. ; Zillow, Inc.; ManageCasa; Coadjute; Vergesense; Reggora ; Enertiv ; Homelight; Proptech group; Qualia

 

The growth is anticipated to be driven by the increasing adoption of several cutting-edge technologies, such as the Internet of Things (IoT), machine learning (ML), artificial intelligence (AI), and virtual reality (VR), across the real estate industry. Additionally, adopting such technologies helps streamline data management and simplifies massive property management operations. Furthermore, AI helps in understanding and recommending client preferences. Artificial intelligence in the real estate sector can help fine-tune advertising efforts by spotting trends and delivering actionable insights to clients and customers. The growth is expected to be driven by the increasing demand for property management software (PMS) and asset management software.

Using the software provides efficiency in transactional costs and the development of consumer convenience, with the customer always being the priority. Furthermore, such software offers easy maintenance monitoring, smoother payments among tenants and contractors, data tracking, and quick inspection. A PMS shortens the time it takes to reply to tenant or owner concerns and grievances.

The property technology (PropTech) market is expected to be driven by the increasing adoption of big data analytics owing to the benefits offered, such as helping in increasing overall productivity, making better decisions, improving customer service, and increasing overall revenue. Property investors are profiting from the insights provided by big data solutions, ranging from understanding the best investments to marketing and selling. Additionally, most companies are inclined to use big data techniques to differentiate themselves and stay competitive in the business.

For instance, Zillow Rental Manager is one of the "big data" programs that sets the real estate industry's trends. By employing big data, agents can provide customers with the property details in which they have shown interest. Additionally, financial risks are decreased when big data is used in commercial real estate. It examines all available information about a property and its previous owners to assess its worth and suggest the necessary next steps.

Moreover, the adoption of cloud computing is one of the key developments in the real estate industry. Cloud computing has substantially altered how software programs are managed and delivered to end users. Such advancements have enabled software developers to focus on cloud-based software technology. Multifamily residential property management businesses may readily incorporate Software as a Service (SaaS) platforms to combine online payment solutions with their property management software for easier transactions.

In the wake of the COVID-19 pandemic, there has been a significant disturbance in most sectors across the globe. The pandemic led to a small decline in the market initially during the lockdown. However, the market is expected to recover post-pandemic. The pandemic propelled the adoption of digital technologies across the real estate industry, such as virtual and augmented reality, cloud computing among consumers for online searches, and offering customers a more exciting and accessible buying experience.

PropTech Market Segmentations:

By Property Type

  • Residential
    • Multi-Family Housing
    • Single Family Housing
    • Others
  • Commercial And Industrial
    • Retail Spaces
    • Office Spaces
    • Hotels
    • Warehouses
    • Others

By Solution

  • Software
    • Property Management
      • Rental Listings Management
      • Applicant Management
      • Reporting & Analytics
      • Maintenance Activities Management
      • Others
    • Asset Management
      • On/Offline Rent Payments
      • Portfolio Management
      • Evaluation and Financial Management
      • Others
    • Sales and Advertisements
    • Work order Management
    • Customer Relationship Management
      • Customer Service
      • Customer Experience Management
      • CRM Analytics
      • Marketing Automation
      • Social Media Monitoring
    • Others
  • Services
    • Professional Services
    • Managed Services

By Deployment

  • Cloud-based
  • On-premises

By End-user

  • Housing Associations
  • Property Managers/ Agents
  • Property Investors
  • Others

Frequently Asked Questions

The global PropTech market size was reached at USD 29.15 billion in 2022 and it is projected to hit around USD 126.62 billion by 2032.

The global PropTech market is growing at a compound annual growth rate (CAGR) of 15.82% from 2023 to 2032.

The North America region has accounted for the largest PropTech market share in 2022.

Chapter 1. Introduction

1.1. Research Objective

1.2. Scope of the Study

1.3. Definition

Chapter 2. Research Methodology

2.1. Research Approach

2.2. Data Sources

2.3. Assumptions & Limitations

Chapter 3. Executive Summary

3.1. Market Snapshot

Chapter 4. Market Variables and Scope 

4.1. Introduction

4.2. Market Classification and Scope

4.3. Industry Value Chain Analysis

4.3.1. Raw Material Procurement Analysis 

4.3.2. Sales and Distribution Channel Analysis

4.3.3. Downstream Buyer Analysis

Chapter 5. COVID 19 Impact on PropTech Market 

5.1. COVID-19 Landscape: PropTech Industry Impact

5.2. COVID 19 - Impact Assessment for the Industry

5.3. COVID 19 Impact: Global Major Government Policy

5.4. Market Trends and Opportunities in the COVID-19 Landscape

Chapter 6. Market Dynamics Analysis and Trends

6.1. Market Dynamics

6.1.1. Market Drivers

6.1.2. Market Restraints

6.1.3. Market Opportunities

6.2. Porter’s Five Forces Analysis

6.2.1. Bargaining power of suppliers

6.2.2. Bargaining power of buyers

6.2.3. Threat of substitute

6.2.4. Threat of new entrants

6.2.5. Degree of competition

Chapter 7. Competitive Landscape

7.1.1. Company Market Share/Positioning Analysis

7.1.2. Key Strategies Adopted by Players

7.1.3. Vendor Landscape

7.1.3.1. List of Suppliers

7.1.3.2. List of Buyers

Chapter 8. Global PropTech Market, By Property Type

8.1. PropTech Market, by Property Type, 2023-2032

8.1.1. Residential

8.1.1.1. Market Revenue and Forecast (2020-2032)

8.1.2. Commercial And Industrial

8.1.2.1. Market Revenue and Forecast (2020-2032)

Chapter 9. Global PropTech Market, By Solution

9.1. PropTech Market, by Solution, 2023-2032

9.1.1. Software

9.1.1.1. Market Revenue and Forecast (2020-2032)

9.1.2. Services

9.1.2.1. Market Revenue and Forecast (2020-2032)

Chapter 10. Global PropTech Market, By Deployment 

10.1. PropTech Market, by Deployment, 2023-2032

10.1.1. Cloud-based

10.1.1.1. Market Revenue and Forecast (2020-2032)

10.1.2. On-premises

10.1.2.1. Market Revenue and Forecast (2020-2032)

Chapter 11. Global PropTech Market, By End-user 

11.1. PropTech Market, by End-user, 2023-2032

11.1.1. Housing Associations

11.1.1.1. Market Revenue and Forecast (2020-2032)

11.1.2. Property Managers/ Agents

11.1.2.1. Market Revenue and Forecast (2020-2032)

11.1.3. Property Investors

11.1.3.1. Market Revenue and Forecast (2020-2032)

11.1.4. Others

11.1.4.1. Market Revenue and Forecast (2020-2032)

Chapter 12. Global PropTech Market, Regional Estimates and Trend Forecast

12.1. North America

12.1.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.1.2. Market Revenue and Forecast, by Solution (2020-2032)

12.1.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.1.4. Market Revenue and Forecast, by End-user (2020-2032)

12.1.5. U.S.

12.1.5.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.1.5.2. Market Revenue and Forecast, by Solution (2020-2032)

12.1.5.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.1.5.4. Market Revenue and Forecast, by End-user (2020-2032)

12.1.6. Rest of North America

12.1.6.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.1.6.2. Market Revenue and Forecast, by Solution (2020-2032)

12.1.6.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.1.6.4. Market Revenue and Forecast, by End-user (2020-2032)

12.2. Europe

12.2.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.2.2. Market Revenue and Forecast, by Solution (2020-2032)

12.2.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.2.4. Market Revenue and Forecast, by End-user (2020-2032)

12.2.5. UK

12.2.5.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.2.5.2. Market Revenue and Forecast, by Solution (2020-2032)

12.2.5.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.2.5.4. Market Revenue and Forecast, by End-user (2020-2032)

12.2.6. Germany

12.2.6.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.2.6.2. Market Revenue and Forecast, by Solution (2020-2032)

12.2.6.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.2.6.4. Market Revenue and Forecast, by End-user (2020-2032)

12.2.7. France

12.2.7.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.2.7.2. Market Revenue and Forecast, by Solution (2020-2032)

12.2.7.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.2.7.4. Market Revenue and Forecast, by End-user (2020-2032)

12.2.8. Rest of Europe

12.2.8.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.2.8.2. Market Revenue and Forecast, by Solution (2020-2032)

12.2.8.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.2.8.4. Market Revenue and Forecast, by End-user (2020-2032)

12.3. APAC

12.3.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.3.2. Market Revenue and Forecast, by Solution (2020-2032)

12.3.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.3.4. Market Revenue and Forecast, by End-user (2020-2032)

12.3.5. India

12.3.5.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.3.5.2. Market Revenue and Forecast, by Solution (2020-2032)

12.3.5.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.3.5.4. Market Revenue and Forecast, by End-user (2020-2032)

12.3.6. China

12.3.6.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.3.6.2. Market Revenue and Forecast, by Solution (2020-2032)

12.3.6.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.3.6.4. Market Revenue and Forecast, by End-user (2020-2032)

12.3.7. Japan

12.3.7.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.3.7.2. Market Revenue and Forecast, by Solution (2020-2032)

12.3.7.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.3.7.4. Market Revenue and Forecast, by End-user (2020-2032)

12.3.8. Rest of APAC

12.3.8.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.3.8.2. Market Revenue and Forecast, by Solution (2020-2032)

12.3.8.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.3.8.4. Market Revenue and Forecast, by End-user (2020-2032)

12.4. MEA

12.4.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.4.2. Market Revenue and Forecast, by Solution (2020-2032)

12.4.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.4.4. Market Revenue and Forecast, by End-user (2020-2032)

12.4.5. GCC

12.4.5.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.4.5.2. Market Revenue and Forecast, by Solution (2020-2032)

12.4.5.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.4.5.4. Market Revenue and Forecast, by End-user (2020-2032)

12.4.6. North Africa

12.4.6.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.4.6.2. Market Revenue and Forecast, by Solution (2020-2032)

12.4.6.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.4.6.4. Market Revenue and Forecast, by End-user (2020-2032)

12.4.7. South Africa

12.4.7.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.4.7.2. Market Revenue and Forecast, by Solution (2020-2032)

12.4.7.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.4.7.4. Market Revenue and Forecast, by End-user (2020-2032)

12.4.8. Rest of MEA

12.4.8.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.4.8.2. Market Revenue and Forecast, by Solution (2020-2032)

12.4.8.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.4.8.4. Market Revenue and Forecast, by End-user (2020-2032)

12.5. Latin America

12.5.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.5.2. Market Revenue and Forecast, by Solution (2020-2032)

12.5.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.5.4. Market Revenue and Forecast, by End-user (2020-2032)

12.5.5. Brazil

12.5.5.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.5.5.2. Market Revenue and Forecast, by Solution (2020-2032)

12.5.5.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.5.5.4. Market Revenue and Forecast, by End-user (2020-2032)

12.5.6. Rest of LATAM

12.5.6.1. Market Revenue and Forecast, by Property Type (2020-2032)

12.5.6.2. Market Revenue and Forecast, by Solution (2020-2032)

12.5.6.3. Market Revenue and Forecast, by Deployment (2020-2032)

12.5.6.4. Market Revenue and Forecast, by End-user (2020-2032)

Chapter 13. Company Profiles

13.1. Ascendix Technologies

13.1.1. Company Overview

13.1.2. Product Offerings

13.1.3. Financial Performance

13.1.4. Recent Initiatives

13.2. Zumper Inc.

13.2.1. Company Overview

13.2.2. Product Offerings

13.2.3. Financial Performance

13.2.4. Recent Initiatives

13.3. Opendoor

13.3.1. Company Overview

13.3.2. Product Offerings

13.3.3. Financial Performance

13.3.4. Recent Initiatives

13.4. Altus Group

13.4.1. Company Overview

13.4.2. Product Offerings

13.4.3. Financial Performance

13.4.4. Recent Initiatives

13.5. Guesty Inc.

13.5.1. Company Overview

13.5.2. Product Offerings

13.5.3. Financial Performance

13.5.4. Recent Initiatives

13.6. HoloBuilder, Inc.

13.6.1. Company Overview

13.6.2. Product Offerings

13.6.3. Financial Performance

13.6.4. Recent Initiatives

13.7. Zillow, Inc.

13.7.1. Company Overview

13.7.2. Product Offerings

13.7.3. Financial Performance

13.7.4. Recent Initiatives

13.8. ManageCasa

13.8.1. Company Overview

13.8.2. Product Offerings

13.8.3. Financial Performance

13.8.4. Recent Initiatives

13.9. Coadjute

13.9.1. Company Overview

13.9.2. Product Offerings

13.9.3. Financial Performance

13.9.4. Recent Initiatives

13.10. Vergesense

13.10.1. Company Overview

13.10.2. Product Offerings

13.10.3. Financial Performance

13.10.4. Recent Initiatives

Chapter 14. Research Methodology

14.1. Primary Research

14.2. Secondary Research

14.3. Assumptions

Chapter 15. Appendix

15.1. About Us

15.2. Glossary of Terms

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