Pulp Market Size, Share, Growth, Trends, Production, Consumption, Revenue and Forecast 2021 to 2030

Published Date : Jun 2020 | No. of Pages : 200 Pages | Category : Others

The global pulp market size was estimated at around US$ 240 billion by the end of 2020, and is anticipated to reach US$ 340 billion by 2030. In terms of revenue, the global pulp market is estimated to expand at a CAGR of 4% during the forecast period.

The increased demand for paper-based packaging formats as well as continuous use of pulp for manufacturing print & tissue paper are projected to drive the growth of the pulp market.

An Overview

Pulp is basically made from the fibrous part of plants, mostly trees, and is the prime ingredient in the process of papermaking. Pulp is usually sourced from wood, non-wood, and recycled pulp. Recovered paper made by removing inks and other contaminants is the medium through which recycled/de-inked pulp is extracted. The global push for the use of sustainable materials is expected to aid the growth in the demand for recycled pulp. Among the end uses, the increasing use of paper-based packaging formats is expected to be the prominent driver for the growth of the global pulp market.

East Asian Economies hold Lucrative Opportunities for Pulp Manufacturers

Asia Pacific, in terms of pulp production, holds ~ 45% of the global market share, and is expected to uphold its lead over the forecast period. China tops the charts for both, the production as well as consumption of pulp. The market for pulp in Japan is projected to continue its prominence, owing to its sharp shift towards greener packaging solutions, in which, corrugated and Kraft paper companies have a better development prospect. Also, the average operating income of pulp manufacturers based in the Asia Pacific region presents an upward trend. However, this region houses many unorganized and small-scale manufacturers, which might not compete with tier-1 pulp producers directly, but can impact the local pricing to some extent. Thus, the Asian pulp market can be considered as a highly competitive market, and promises to offer lucrative opportunities.

While North America is still the largest wood pulp producer, followed by Europe, new pulp milling facilities are being created in South America (especially Brazil), Russia, Asia (Indonesia), and Northern Europe. The United States represents ~ 85% of the pulp market in North America, while Canada is expected to expand at a high CAGR during the forecast period. Moreover, a large number of tier-1 & tier-2 pulp companies are based in North America.

Despite being a matured market, Europe represents an incremental opportunity of ~ US$ 15 Bn by 2027. Europe holds ~ one-fourth of the global pulp market share; however, it is expected to lose some of its market to Asia Pacific over the forecast period.

Pulp Market: Golden Age for 3D Printing Creating New Opportunities for Manufacturers

Manufacturers in the pulp market have been struggling to compete with the advantageous attributes of plastic in commercial and domestic commodities since the past few years. However, strict regulations by governments to impose a ban on plastic and its applications in various domains have created opportunity windows for players of the pulp market across various other industries.

Stakeholders are finding new alternatives for plastic, with raw materials such as wood, metal, plastic, textiles, and ceramics. These alternative materials are helping manufacturers in prototyping the attributes of plastic in commercial and domestic commodities. One such innovation is paper pulp 3D (3 Dimensional) printers that extrude the paper waste with a natural binder, which helps in creating aesthetically-pleasing 3D models.

Print Marketing and Packaging Capture the Attention of Pulp Manufacturers

The popular belief that the digitization of business operations in various industry domains is going to make paper and forest-product industries shut down has been stressing pulp manufacturers since the past few years. However, the reality does not seem to be so superficial, as paper and print companies still hold a major stake of their target customers who prefer the extensive exposure that paper and print commodities provide, such as magazines, books, and newspapers.

Increasing demand for lightweight paper packaging has been fostering the growth of the pulp market, resulting in the growing trend of strategic collaborations among pulp manufacturers and stakeholders in the packaging industry. For instance, Mondi Group — a leading global packaging and paper company, announced the acquisition of Powerflute Group Holdings, which is a division of Nordic Packaging and Container Holdings. This strategic partnership supports the business plan by investing in high quality packaging and paper assets, which will aid Mondi Group in widening its containerboard product fleet and create more geographical expansion opportunities in other potential regions.

Apart from this, numerous other labs and development centers are increasing their research & development initiatives to provide consumers with sustainable and low-cost alternatives in softwood product offerings and its components.

Manufacturers’ Move towards Sustainable Raw Materials to Give Rise to Non-wood Pulp Products

Pulp manufacturers are capitalizing on environmentally-sustainable ways to revolutionize pulp production with the help of non-wood pulp substitutes, such as wheat straw, to produce commodities such as paper towels, packaging, facial tissues, and molded fiber for single-use plates and cups, alongside de-icing and dust-abatement agents. These applications of non-wood pulp are aiding manufacturers in producing high-quality, commodity, and specialty straw pulp, which is directly offered for sale to paper and packaging manufacturers as an alternative to wood-based pulp materials.

Thereby, though wood pulp accounts for ~three-fourth revenue share of the pulp market, the demand for non-wood pulp and recycled pulp is expected to increase at a faster rate in the coming years. With the rising demand for sustainable non-wood fiber in North America, Columbia Pulp — a leading global pulp manufacturer, collaborated with Allnorth — another leader in multidisciplinary engineering and construction services consulting, to facilitate the pulp market in North America with quality-specific non-wood fiber-based pulp products that are either as good as or even better than hardwood and recycled pulp.

This collaboration has also helped improve the air quality at one of the densest wheat producing regions of North America, Snake River, in Washington State which was otherwise under the predicament of burning down huge volumes of wheat straw, and has created employment opportunities for farmers.

Eco-friendly Packaging Emerges as the Key to Win in the Pulp Market

Forward-thinking consumers are always on the lookout for environmental-friendly, sustainable, and easy-to-reuse packaging products, and this demand is met by lightweight paper packaging manufacturers. Likewise, U.K.’s supermarket chain Iceland, announced the end of plastic packaging for bananas, and instead introduced recycled paper bands, in an initiative to eliminate all the plastic packaging for its own-brand products at its stores.

Further to this, even governments are encouraging companies to manufacture biodegradable materials for packaging. This phenomena has been helping consumers to meet their demands for sustainable packaging, and companies are capable of fulfilling the strict regulatory provisions made by governments a win-win situation for both. Thus, abiding by the stringent regulatory policies made by the Russian government, Arkhangelsk Pulp and Paper Mill announced investments in Valmet Oyj, a Finnish technology company, to leverage its technology so as to produce high-quality and lightweight kraftliner and improve production flexibility.

The growing demand for wood pulp-based packaging is estimated to create new pressures for the pulp industry’s supply chains. This demand is prominent in the Southeast Asia region for the supply of paper-based packaging and wood fiber for non-paper products. Also, the growing backlash against plastic consumption has put wood pulp-based packaging into the spotlight where products such as paper and paperboard hold a major stake in the global pulp market, especially in Southeast Asian countries.

The study has considered the base year as 2020, which estimates the market size of market and the forecast period is 2021 to 2030. The report analyzes and forecasts the market size, in terms of volume (thousand units) and value (USD million), for the market. The report provides a detailed analysis of various forces acting in the market (drivers, restraints, opportunities, and challenges). The report covers key players and comprehensively analyzes their market shares and core competencies. It also tracks and analyzes competitive developments such as joint ventures, mergers & acquisitions, new product launches, expansions, and other activities carried out by key industry participants.

Market Segmentation

Global Pulp Market by Pulp Source

  • Wood Pulp
    • Softwood
    • Hardwood
  • Non-Wood Pulp
    • Straw (Corn, Wheat, Rice etc.)
    • Bast (Flex, Jute, Hemp, Kenaf, etc.)
    • Leaves (Sisal, Palm, etc.)
    • Seeds (Cotton, Coir, etc.)
    • Grass (Bamboo, reeds)
    • Others
  • Recycled Pulp/De-Inked Pulp

Global Pulp Market by Grade

  • Mechanical Pulping
  • Chemical Pulping
  • Others

Global Pulp Market by End-use Industries

  • Packaging
    • Food & Beverages
    • Personal Care & Cosmetics
    • Pharmaceuticals
    • Automotive
    • Others
  • Print Media
    • News Printing
    • Book/Magazine Printing
    • Advanced Printing
  • Tissues

Global Pulp Market by Region

  • North America
    • U.S.
    • Canada
  • Latin America
    • Brazil
    • Mexico
    • Argentina
    • Rest of Latin America
  • Europe
    • Germany
    • France
    • Italy
    • Spain
    • U.K.
    • BENELUX
    • Russia
    • Poland
    • Rest of Europe
  • Asia Pacific
    • China
    • India
    • ASEAN
    • Australia & New Zealand
    • Japan
    • Rest of APAC
  • Middle East & Africa
    • GCC Countries
    • Northern Africa
    • South Africa
    • Rest of Middle East & Africa

Competition Landscape

  • Detailed profiles of the key players operating in the pulp market are included in the report to assess their key product offerings, financials, recent developments, and strategies.
  • Some of the key players operating in the global pulp market are
    • Westrock Company
    • International Paper
    • Stora Enso Pulp AB
    • Georgia-Pacific Corp.
    • Kimberly-Clark Corp.
    • Oji Holdings Corporation.
    • Nippon Paper Group
    • Asia Pulp and Paper Group
    • UPM
    • Nordic Paper Holding AB
    • Mercer International Group
    • Metsä Board Corporation
    • BillerudKorsnäs AB
    • Nine Dragons Paper Limited
    • Sappi Group
    • Rama Pulp and Papers Limited
    • Gulf Paper Manufacturing Company
    • Nisseysangyo Co., Ltd.
    • Canny Tissue Paper Industry (L.L.C)
    • Metropolic Paper Industries Inc.

Key Developments

  • Manufacturers of paper pulp are actively engaged in capacity expansion and mergers & acquisition activities to expand their businesses and explore different markets.
  • In 2019, Nine Dragon acquired two fully-integrated pulp mills in the U.S., located in Rumford, Maine and Biron, Wisconsin. Also, in October, the Group completed the acquisition of a pulp mill in Old Town, Maine, U.S.
  • In 2017, UPM Pulp invested US$ 160 Mn for the expansion of the Kymi pulp mill in Kuusankoski, Finland.
  • In 2016, International Paper completed the acquisition of Holmen’s Madrid, Spain paper mill, as well as associated recycling operations and 50% ownership in the joint venture.
  • In 2016, Nippon Paper Industries Co., Ltd. collaborated with Tokuchu Tokai Paper Co. Ltd., a manufacturer of paper pulp and paper products, to integrate the sales functions and optimize production capacities.

The Pulp market research report covers definition, classification, product classification, product application, development trend, product technology, competitive landscape, industrial chain structure, industry overview, national policy and planning analysis of the industry, the latest dynamic analysis, etc., and also includes major. The study includes drivers and restraints of the global market. It covers the impact of these drivers and restraints on the demand during the forecast period. The report also highlights opportunities in the market at the global level.

The report provides size (in terms of volume and value) of Pulp market for the base year 2020 and the forecast between 2021 and 2030. Market numbers have been estimated based on form and application. Market size and forecast for each application segment have been provided for the global and regional market.

This report focuses on the global Pulp market status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Pulp market development in United States, Europe and China.

It is pertinent to consider that in a volatile global economy, we haven’t just conducted Pulp market forecasts in terms of CAGR, but also studied the market based on key parameters, including Year-on-Year (Y-o-Y) growth, to comprehend the certainty of the market and to find and present the lucrative opportunities in market.

In terms of production side, this report researches the Pulp capacity, production, value, ex-factory price, growth rate, market share for major manufacturers, regions (or countries) and type.

In terms of consumption side, this report focuses on the consumption of Pulp by regions (countries) and application.

Buyers of the report will have access to verified market figures, including global market size in terms of revenue and volume. As part of production analysis, the authors of the report have provided reliable estimations and calculations for global revenue and volume by Type segment of the global Pulp market. These figures have been provided in terms of both revenue and volume for the period 2016 to 2027. Additionally, the report provides accurate figures for production by region in terms of revenue as well as volume for the same period. The report also includes production capacity statistics for the same period.

With regard to production bases and technologies, the research in this report covers the production time, base distribution, technical parameters, research and development trends, technology sources, and sources of raw materials of major Pulp market companies.

Regarding the analysis of the industry chain, the research of this report covers the raw materials and equipment of Pulp market upstream, downstream customers, marketing channels, industry development trends and investment strategy recommendations. The more specific analysis also includes the main application areas of market and consumption, major regions and Consumption, major Chinese producers, distributors, raw material suppliers, equipment providers and their contact information, industry chain relationship analysis.

The research in this report also includes product parameters, production process, cost structure, and data information classified by region, technology and application. Finally, the paper model new project SWOT analysis and investment feasibility study of the case model.

Overall, this is an in-depth research report specifically for the Pulp industry. The research center uses an objective and fair way to conduct an in-depth analysis of the development trend of the industry, providing support and evidence for customer competition analysis, development planning, and investment decision-making. In the course of operation, the project has received support and assistance from technicians and marketing personnel in various links of the industry chain.

Pulp market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to Pulp market.

Prominent players in the market are predicted to face tough competition from the new entrants. However, some of the key players are targeting to acquire the startup companies in order to maintain their dominance in the global market. For a detailed analysis of key companies, their strengths, weaknesses, threats, and opportunities are measured in the report by using industry-standard tools such as the SWOT analysis. Regional coverage of key companies is covered in the report to measure their dominance. Key manufacturers of Pulp market are focusing on introducing new products to meet the needs of the patrons. The feasibility of new products is also measured by using industry-standard tools.

Key companies are increasing their investments in research and development activities for the discovery of new products. There has also been a rise in the government funding for the introduction of new Pulp market. These factors have benefited the growth of the global market for Pulp. Going forward, key companies are predicted to benefit from the new product launches and the adoption of technological advancements. Technical advancements have benefited many industries and the global industry is not an exception.

New product launches and the expansion of already existing business are predicted to benefit the key players in maintaining their dominance in the global market for Pulp. The global market is segmented on the basis of region, application, en-users and product type. Based on region, the market is divided into North America, Europe, Asia-Pacific, Latin America and Middle East and Africa (MEA).

In this study, the years considered to estimate the market size of Pulp are as follows:

  • History Year: 2016-2019
  • Base Year: 2019
  • Estimated Year: 2020
  • Forecast Year 2020 to 2027

Reasons to Purchase this Report:

- Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and policy aspects
- Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market.
- Market value USD Million and volume Units Million data for each segment and sub-segment
- Competitive landscape involving the market share of major players, along with the new projects and strategies adopted by players in the past five years
- Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players

Research Methodology:

In-depth interviews and discussions were conducted with several key market participants and opinion leaders to compile the research report.

This research study involved the extensive usage of both primary and secondary data sources. The research process involved the study of various factors affecting the industry, including the government policy, market environment, competitive landscape, historical data, present trends in the market, technological innovation, upcoming technologies and the technical progress in related industry, and market risks, opportunities, market barriers and challenges. The following illustrative figure shows the market research methodology applied in this report.

Market Size Estimation

Top-down and bottom-up approaches are used to estimate and validate the global market size for company, regional division, product type and application (end users).

The market estimations in this report are based on the selling price (excluding any discounts provided by the manufacturer, distributor, wholesaler or traders). Market share analysis, assigned to each of the segments and regions are achieved through product utilization rate and average selling price.

Major manufacturers & their revenues, percentage splits, market shares, growth rates and breakdowns of the product markets are determined through secondary sources and verified through the primary sources.

All possible factors that influence the markets included in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data. The market size for top-level markets and sub-segments is normalized, and the effect of inflation, economic downturns, and regulatory & policy changes or others factors are accounted for in the market forecast. This data is combined and added with detailed inputs and analysis from Vision Research Reports and presented in this report.

Market Breakdown and Data Triangulation

After complete market engineering with calculations for market statistics; market size estimations; market forecasting; market breakdown; and data triangulation. Extensive primary research was conducted to gather information and verify and validate the critical numbers arrived at. In the complete market engineering process, both top-down and bottom-up approaches were extensively used, along with several data triangulation methods, to perform market estimation and market forecasting for the overall market segments and sub-segments listed in this report.

Secondary Sources

Secondary Sources occupies approximately 25% of data sources, such as press releases, annual reports, Non-Profit organizations, industry associations, governmental agencies and customs data, and so on. This research study includes secondary sources; directories; databases such as Bloomberg Business, Wind Info, Hoovers, Factiva (Dow Jones & Company), TRADING ECONOMICS, and avention; Investing News Network; statista; Federal Reserve Economic Data; annual reports; investor presentations; and SEC filings of companies.

Primary Sources

 In the primary research process, various sources from both the supply and demand sides were interviewed to obtain qualitative and quantitative information for this report. The primary sources from the supply side include product manufacturers (and their competitors), opinion leaders, industry experts, research institutions, distributors, dealer and traders, as well as the raw materials suppliers and producers, etc.

The primary sources from the demand side include industry experts such as business leaders, marketing and sales directors, technology and innovation directors, supply chain executive, end users (product buyers), and related key executives from various key companies and organizations operating in the global market.

The study objectives of this report are:

  • To analyze and study the global market capacity, production, value, consumption, status (2017-2020) and forecast (2021-2030);
  • Focuses on the key manufacturers, to study the capacity, production, value, market share and development plans in future.
  • Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players
  • To define, describe and forecast the market by type, application and region.
  • To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints and risks.
  • To identify significant trends and factors driving or inhibiting the market growth.
  • To analyze the opportunities in the market for stakeholders by identifying the high growth segments.
  • To strategically analyze each submarket with respect to individual growth trend and their contribution to the market
  • To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market
  • To strategically profile the key players and comprehensively analyze their growth strategies.

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