The global scooter market size was estimated at around USD 73.71 billion in 2023 and it is projected to hit around USD 133.63 billion by 2033, growing at a CAGR of 6.13% from 2024 to 2033. The need for transportation has increased due to emerging nations' increasing rates of urbanization and better road connectivity. Customers are encouraged to buy own vehicles in distant areas where public transportation is unavailable.
The scooter market has experienced a noteworthy evolution, spurred by shifting consumer preferences, technological advancements, and a growing emphasis on sustainable urban mobility solutions. This segment of the transportation industry has become increasingly prominent, with a diverse range of scooters catering to the needs of commuters worldwide.
The growth of the scooter market is propelled by multifaceted factors contributing to its expanding influence on urban mobility. A pivotal driver is the increasing global emphasis on environmental sustainability, with consumers opting for scooters as an eco-friendly alternative to traditional vehicles. The surge in popularity of electric scooters, characterized by their zero-emission profiles, aligns seamlessly with this eco-conscious trend. Moreover, the compact design and maneuverability of scooters cater to the demands of urban commuters, offering an efficient solution to navigate congested city streets. Advancements in technology, including improved battery life and smart connectivity features, further enhance the appeal of scooters. As governments worldwide increasingly advocate for sustainable transportation and implement supportive policies, the scooter market is poised to witness continued growth, positioning itself as a pivotal player in the evolving landscape of urban mobility.
| Report Coverage | Details |
| Growth Rate from 2024 to 2033 | CAGR of 6.13% |
| Market Revenue by 2033 | USD 133.63 billion |
| Revenue Share of North America in 2023 | 67% |
| Base Year | 2023 |
| Forecast Period | 2024 to 2033 |
| Market Analysis (Terms Used) | Value (US$ Million/Billion) or (Volume/Units) |
The normal scooter segment accounted for the largest revenue share of 69% in 2023. There is increasing consumer traction towards a vehicle that offers comfortable rides with gearless driving systems and operates at a minimal cost, propelling the sales of normal scooters. Normal scooters provide high mileage as well as robust body-enhanced maneuverability, contributing to the high share segment.
The electric scooter segment is expected to expand at the fastest CAGR of 7.82% during the forecast period. Increasing awareness of greenhouse gases, carbon emissions, and pollutants, coupled with the rising demand for fuel-efficient vehicles, is expected to propel the growth of the electric scooter segment. Further, governments worldwide are formulating new policies and regulations to increase the penetration of electric scooters by offering various incentives and benefits to consumers. Besides, an upsurge in the adoption of electric scooters for rental-sharing services has spurred the demand for electric scooters.
The conventional scooter segment held the largest revenue share of 87% in 2023. Conventional electric scooters are lightweight, robust, and have lower initial and maintenance costs than their counterparts, thus widely adopted by consumers. Further, conventional electric scooter manufacturers focus on developing technologically advanced electric scooters at a minimum price, contributing to a high segmental share.
The swappable scooter segment is estimated to register the fastest CAGR of 18.65% over the forecast period. The segment growth is attributed to the increasing focus of automobile manufacturers on developing battery-swapping technology to enable scooter owners to replace depleted batteries with fully charged ones. Battery-swappable electric scooter manufacturers are introducing scooters without installed batteries. Vehicles without batteries allow consumers to choose the batteries according to their budget and requirements.
Asia Pacific dominated the market with the largest revenue share of 67% in 2023. This high share of the market is attributed to the increasing disposable income of the consumers in the region. Rather than relying on public buses, consumers prefer independent vehicles that save time spent in traffic jams. Furthermore, compared to electric motorcycles and electric mopeds, the electric scooter is inexpensive in terms of both the initial purchase price and the ongoing maintenance costs. Since electric vehicles are battery-powered, they provide consumers with relief from rising oil prices in the region.
European electric scooter manufacturers, such as GOVECS AG, Torrot Electric Europa S.A., and Unu GmbH, are introducing technologically advanced vehicles. Such vehicles comprise exceptional features such as security, alerts, self-diagnosis & remote telemetry, GPS tracking, motor & power deactivation, and speed limitation, thus making the scooters smarter and more secure. The growth in innovation in the region is expected to drive the demand for electric vehicles in the market.
The Yadea Keeness VFD was unveiled by Yadea Technology Group Co. Ltd. at the Consumer Electronics Show (CES) in Las Vegas, Nevada, in January 2023. The Keeness VFD variant has a top speed of 100 km/h and can accelerate from 0 to 50 km/h in less than 4 seconds thanks to a 10KW mid-mounted high-performance motor.
Hero Electric and Maxwell Inc. signed a long-term contract in January 2023 for the delivery of cutting-edge battery management solutions. By 2026, Maxwell was supposed to provide Hero Electric with more than 10 lakh Battery Management Systems (BMS) as per the terms of this arrangement.
Niu International unveiled the KQi3 Max, their newest kick scooter, in October 2022. With a top speed of 20 mph and a range of 40 miles, the KQi3 Max kick scooter offers the best combination of performance, comfort, and stability available.
By Product Type
By Electric Scooter Type
By Region
Chapter 1. Introduction
1.1. Research Objective
1.2. Scope of the Study
1.3. Definition
Chapter 2. Research Methodology
2.1. Research Approach
2.2. Data Sources
2.3. Assumptions & Limitations
Chapter 3. Executive Summary
3.1. Market Snapshot
Chapter 4. Market Variables and Scope
4.1. Introduction
4.2. Market Classification and Scope
4.3. Industry Value Chain Analysis
4.3.1. Raw Material Procurement Analysis
4.3.2. Sales and Distribution Channel Analysis
4.3.3. Downstream Buyer Analysis
Chapter 5. COVID 19 Impact on Scooter Market
5.1. COVID-19 Landscape: Scooter Industry Impact
5.2. COVID 19 - Impact Assessment for the Industry
5.3. COVID 19 Impact: Global Major Government Policy
5.4. Market Trends and Opportunities in the COVID-19 Landscape
Chapter 6. Market Dynamics Analysis and Trends
6.1. Market Dynamics
6.1.1. Market Drivers
6.1.2. Market Restraints
6.1.3. Market Opportunities
6.2. Porter’s Five Forces Analysis
6.2.1. Bargaining power of suppliers
6.2.2. Bargaining power of buyers
6.2.3. Threat of substitute
6.2.4. Threat of new entrants
6.2.5. Degree of competition
Chapter 7. Competitive Landscape
7.1.1. Company Market Share/Positioning Analysis
7.1.2. Key Strategies Adopted by Players
7.1.3. Vendor Landscape
7.1.3.1. List of Suppliers
7.1.3.2. List of Buyers
Chapter 8. Global Scooter Market, By Product Type
8.1. Scooter Market, by Product Type, 2024-2033
8.1.1. Electric Scooter
8.1.1.1. Market Revenue and Forecast (2021-2033)
8.1.2. Normal Scooter
8.1.2.1. Market Revenue and Forecast (2021-2033)
Chapter 9. Global Scooter Market, By Electric Scooter Type
9.1. Scooter Market, by Electric Scooter Type, 2024-2033
9.1.1. Conventional Electric Scooter
9.1.1.1. Market Revenue and Forecast (2021-2033)
9.1.2. Swappable Electric Scooter
9.1.2.1. Market Revenue and Forecast (2021-2033)
Chapter 10. Global Scooter Market, Regional Estimates and Trend Forecast
10.1. North America
10.1.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.1.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.1.3. U.S.
10.1.3.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.1.3.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.1.4. Rest of North America
10.1.4.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.1.4.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.2. Europe
10.2.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.2.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.2.3. UK
10.2.3.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.2.3.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.2.4. Germany
10.2.4.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.2.4.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.2.5. France
10.2.5.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.2.5.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.2.6. Rest of Europe
10.2.6.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.2.6.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.3. APAC
10.3.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.3.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.3.3. India
10.3.3.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.3.3.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.3.4. China
10.3.4.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.3.4.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.3.5. Japan
10.3.5.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.3.5.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.3.6. Rest of APAC
10.3.6.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.3.6.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.4. MEA
10.4.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.4.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.4.3. GCC
10.4.3.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.4.3.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.4.4. North Africa
10.4.4.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.4.4.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.4.5. South Africa
10.4.5.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.4.5.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.4.6. Rest of MEA
10.4.6.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.4.6.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.5. Latin America
10.5.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.5.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.5.3. Brazil
10.5.3.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.5.3.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
10.5.4. Rest of LATAM
10.5.4.1. Market Revenue and Forecast, by Product Type (2021-2033)
10.5.4.2. Market Revenue and Forecast, by Electric Scooter Type (2021-2033)
Chapter 11. Company Profiles
11.1. Yadea Technology Group Co., Ltd.
11.1.1. Company Overview
11.1.2. Product Offerings
11.1.3. Financial Performance
11.1.4. Recent Initiatives
11.2. Ninebot Ltd
11.2.1. Company Overview
11.2.2. Product Offerings
11.2.3. Financial Performance
11.2.4. Recent Initiatives
11.3. NEUTRON HOLDINGS, INC.
11.3.1. Company Overview
11.3.2. Product Offerings
11.3.3. Financial Performance
11.3.4. Recent Initiatives
11.4. Bird Rides, Inc.
11.4.1. Company Overview
11.4.2. Product Offerings
11.4.3. Financial Performance
11.4.4. LTE Scientific
11.5. Spin
11.5.1. Company Overview
11.5.2. Product Offerings
11.5.3. Financial Performance
11.5.4. Recent Initiatives
11.6. GOTRAX
11.6.1. Company Overview
11.6.2. Product Offerings
11.6.3. Financial Performance
11.6.4. Recent Initiatives
11.7. SEGWAY INC.
11.7.1. Company Overview
11.7.2. Product Offerings
11.7.3. Financial Performance
11.7.4. Recent Initiatives
11.8. Razor USA LLC.
11.8.1. Company Overview
11.8.2. Product Offerings
11.8.3. Financial Performance
11.8.4. Recent Initiatives
11.9. Uber Technologies Inc.
11.9.1. Company Overview
11.9.2. Product Offerings
11.9.3. Financial Performance
11.9.4. Recent Initiatives
11.10. OKAI Inc.
11.10.1. Company Overview
11.10.2. Product Offerings
11.10.3. Financial Performance
11.10.4. Recent Initiatives
Chapter 12. Research Methodology
12.1. Primary Research
12.2. Secondary Research
12.3. Assumptions
Chapter 13. Appendix
13.1. About Us
13.2. Glossary of Terms
Cross-segment Market Size and Analysis for
Mentioned Segments
Additional Company Profiles (Upto 5 With No Cost)
Additional Countries (Apart From Mentioned Countries)
Country/Region-specific Report
Go To Market Strategy
Region Specific Market DynamicsRegion Level Market Share Import Export AnalysisProduction AnalysisOthers