Setting Spray Market (By Type: Oil-control, Waterproof; By End-use: Professional, Personal; By Distribution Channel: Supermarket & Hypermarket, Specialty Retail Stores) - Global Industry Analysis, Size, Share, Growth, Trends, Revenue, Regional Outlook and Forecast 2024-2033

The global setting spray market size was estimated at around USD 1.05 billion in 2023 and it is projected to hit around USD 2.2 billion by 2033, growing at a CAGR of 7.63% from 2024 to 2033.

Setting Spray Market Size 2024 to 2033

Key Pointers

  • Europe region led the market with the highest market share of 32% in 2023.
  • Asia Pacific is expected to expand at the highest CAGR of 9.58% from 2024 to 2033.
  • By Type, the matte setting spray segment held the largest revenue share of 27% in 2023.
  • By Type, the radiant/dewy setting spray is anticipated to grow at the noteworthy CAGR of 10.05% from 2024 to 2033.
  • By End-use, the professional segment led the market with a share of 68% in 2023.
  • By End-use, the personal end-use segment is expected to grow at the fastest CAGR of 8.47% from 2024 to 2033.
  • By Distribution Channel, the supermarkets and hypermarkets registered the maximum market share of 32% in 2023.
  • By Distribution Channel, the online channel segment is set to grow at a CAGR of about 9.15% during forecast period.

Setting Spray Market Overview

The setting spray market has emerged as a dynamic and influential segment within the beauty and cosmetics industry. As consumers increasingly seek products that not only enhance the longevity of their makeup but also offer additional skincare benefits, the setting spray market has witnessed a surge in innovation, formulation diversity, and strategic positioning by key players. This overview delves into the current landscape of the setting spray market, exploring trends, growth factors, and the overarching dynamics that shape the industry.

Setting Spray Market Growth

The growth of the setting spray market is propelled by various factors contributing to its dynamic expansion. A fundamental driver is the increasing beauty consciousness among consumers, spurred by the influence of social media and beauty influencers. The widespread dissemination of beauty trends and techniques has elevated the importance of setting sprays in achieving flawless and enduring makeup looks. Additionally, the market benefits from continuous innovation in packaging design, where creative and user-friendly solutions play a pivotal role in attracting consumers. Another significant growth factor is the global emphasis on beauty inclusivity, with brands focusing on catering to a diverse range of skin tones and types. This commitment resonates with a broader consumer base, fostering brand loyalty and contributing to the overall success of the setting spray market.

Report Scope of the Setting Spray Market

Report Coverage Details
Market Revenue by 2033 USD 2.2 billion
Growth Rate from 2024 to 2033 CAGR of 7.63%
Revenue Share of Europe in 2023 32%
CAGR of Asia Pacific from 2024 to 2033 9.58%
Base Year 2023
Forecast Period 2024 to 2033
Market Analysis (Terms Used) Value (US$ Million/Billion) or (Volume/Units)

Setting Spray Market Dynamics

Drivers

  • Rising Beauty Awareness: The setting spray market is driven by an increasing awareness of beauty trends and routines. Consumers are more conscious of the products they use, seeking solutions that not only enhance the longevity of their makeup but also provide additional skincare benefits.
  • Social Media Influence: The pervasive influence of social media, particularly platforms like Instagram and YouTube, plays a pivotal role in driving the demand for setting sprays. Beauty influencers and makeup artists showcase the efficacy of setting sprays, contributing to their popularity among a diverse audience.

Restraints

  • Consumer Sensitivity and Allergies: Sensitivity and allergic reactions to certain ingredients in setting sprays present a restraint for the market. Consumers are becoming more discerning about the ingredients in beauty products, and any adverse reactions may lead to a decline in product trust and usage.
  • Perceived Lack of Efficacy: Despite the popularity of setting sprays, some consumers may perceive them as unnecessary or question their efficacy. Convincing individuals who are skeptical about the benefits of setting sprays poses a challenge for market growth.

Opportunities

  • Skincare-Makeup Hybrids: The trend toward skincare-makeup hybrids creates an opportunity for setting sprays to evolve beyond their traditional role. Brands can capitalize on this trend by developing setting sprays with added skincare benefits, catering to consumers looking for multifunctional products.
  • Men's Grooming Segment: The untapped potential in the men's grooming segment offers a unique opportunity for setting spray manufacturers. As grooming routines diversify, there is a growing market for setting sprays tailored to the specific needs and preferences of male consumers.

Type Insights

Matte setting spray led the market with a share of 27% in 2023. Matte setting spray is favored for its ability to manage skin shine and excess oil, resulting in a desirable matte finish, particularly appealing to individuals with oily skin. Furthermore, it effectively sets makeup, extending its longevity and preventing smudging. The market includes innovative companies like Amorus USA, which introduces attractive products like their cucumber-scented formula in the Mist & Lock setting spray, contributing to a competitive marketplace and heightened consumer demand.

Radiant/Dewy setting spray is estimated to grow at a CAGR of 10.05% during the forecast period. Radiant setting sprays often feature hydrating components like glycerin, hyaluronic acid, and botanical extracts. It helps to maintain skin moisture, preventing makeup from appearing dry or cakey. Particularly valuable in hot, humid climates, it is a favorite choice for events, photoshoots, and weddings, ensuring flawless, radiant makeup even under intense lighting and high-definition cameras.

End-use Insights

The professional segment dominated the market with a share of 68% in 2023. In film, television, and photography, where high-definition cameras and intense lighting are the norm, makeup must withstand close inspection. Professional setting sprays guarantee flawless makeup even in these demanding conditions. They also cut down on the need for constant touch-ups. Industry professionals adopt these products for their ability to maintain a polished look over an extended period.

Setting Spray Market Share, By End-use, 2023 (%)

The personal end-use segment is anticipated to grow at a CAGR of 8.47% during the forecast period. Beauty influencers and online makeup tutorials play a vital role in educating consumers about the advantages and popular product reviews of setting sprays. They provide step-by-step guidance on application techniques, showcase the products' effectiveness, and contribute to the growing popularity of these beauty essentials for personal use.

Distribution Channel Insights

Supermarkets and hypermarkets held a majority market share of about 32% in 2023. These offline channels feature well-known brands that align with regional consumer preferences, aiding shoppers in making informed choices. These stores offer a diverse selection of products from various brands and price ranges, occasionally featuring attractive deals, contributing to increased product adoption through this retail channel.

The online channel segment is set to grow at a CAGR of about 9.15% during forecast period. The growth of the e-commerce industry in emerging markets is a significant catalyst for market expansion. China and India, in particular, are witnessing a surge in online cosmetic product like setting spray browsing and shopping. Additionally, the industry is expected to thrive as prominent e-commerce companies establish stronger ties with cosmetics producers in developing economies. Furthermore, the increasing global popularity of e-commerce platforms and the widespread adoption of smartphones are projected to open up numerous opportunities in the near future.

Regional Insights

Europe dominated the market with the largest market share of 32% in 2023. By attracting external investments, developing intangible assets like brands, and investing in research and development, the cosmetics and personal care industry is enhancing the competitiveness of the European economy for future prosperity. Also, according to Personal Care Association of Europe, as of 2022, most of Europe's 500 million consumers use cosmetics daily, valuing health and self-esteem, while the strong presence of brands in Europe drives the cosmetics market, including setting sprays.

Setting Spray Market Share, By Region, 2023 (%)

Asia Pacific is expected to witness a CAGR of 9.58% from 2024 to 2033. Increased consumer spending on cosmetics and personal care products, coupled with the appeal of premium cosmetic brands among celebrities, is fueling commercialization. Additionally, the growing industrial sector benefits from rising per capita incomes in emerging countries like India, Singapore, South Korea, Japan, etc., contributing to increased sales. Furthermore, the personal care industry in emerging nations is poised for significant growth during the projection period, offering substantial market potential.

Setting Spray Market Key Companies

  • Rare Beauty
  • e.l.f Cosmetics, Inc.
  • Urban Decay
  • Swiss Beauty
  • L'Oréal
  • Sugar Cosmetics
  • Lakme Cosmetics (Unilever)
  • Faces Canada
  • Charlotte Tillbury Cosmetics
  • Anastasia Beverly Hills

Recent Developments

L'Oréal and Nasscom, a nonprofit organization representing the Indian IT-BPM sector, partnered in July 2022. The collaboration is centered on creating and implementing technology for L'Oréal's commercial activities. L'Oréal would benefit from the relationship in areas such as product development, customisation, and consumer reviews.

E.L.F Cosmetics and Nykaa, an Indian consumer technology platform, joined in January 2021. The collaboration intends to expand E.L.F Cosmetics' market share in India and promote its merchandise.

Setting Spray Market Report Segmentations:

By Type

  • Oil-control Setting Spray
  • Waterproof Setting Spray
  • Hydrating Setting Spray
  • Radiant/Dewy Setting Spray
  • Matte Setting Spray
  • Others

By End-use

  • Professional
  • Personal

By Distribution Channel

  • Supermarket and Hypermarkets
  • Specialty Retail Stores
  • Pharmacy & Drugstore
  • Online
  • Offline

By Region

  • North America
  • Europe
  • Asia Pacific
  • Central & South America (CSA)
  • Middle East & Africa (MEA)

Frequently Asked Questions

The global setting spray market size was reached at USD 1.05 billion in 2023 and it is projected to hit around USD 2.2 billion by 2033.

The global setting spray market is growing at a compound annual growth rate (CAGR) of 7.63% from 2024 to 2033.

The Europe region has accounted for the largest setting spray market share in 2023.

Chapter 1. Introduction

1.1. Research Objective

1.2. Scope of the Study

1.3. Definition

Chapter 2. Research Methodology

2.1. Research Approach

2.2. Data Sources

2.3. Assumptions & Limitations

Chapter 3. Executive Summary

3.1. Market Snapshot

Chapter 4. Market Variables and Scope 

4.1. Introduction

4.2. Market Classification and Scope

4.3. Industry Value Chain Analysis

4.3.1. Raw Material Procurement Analysis 

4.3.2. Sales and Distribution Type Analysis

4.3.3. Downstream Buyer Analysis

Chapter 5. COVID 19 Impact on Setting Spray Market 

5.1. COVID-19 Landscape: Setting Spray Industry Impact

5.2. COVID 19 - Impact Assessment for the Industry

5.3. COVID 19 Impact: Global Major Government Policy

5.4. Market Trends and Opportunities in the COVID-19 Landscape

Chapter 6. Market Dynamics Analysis and Trends

6.1. Market Dynamics

6.1.1. Market Drivers

6.1.2. Market Restraints

6.1.3. Market Opportunities

6.2. Porter’s Five Forces Analysis

6.2.1. Bargaining power of suppliers

6.2.2. Bargaining power of buyers

6.2.3. Threat of substitute

6.2.4. Threat of new entrants

6.2.5. Degree of competition

Chapter 7. Competitive Landscape

7.1.1. Company Market Share/Positioning Analysis

7.1.2. Key Strategies Adopted by Players

7.1.3. Vendor Landscape

7.1.3.1. List of Suppliers

7.1.3.2. List of Buyers

Chapter 8. Global Setting Spray Market, By Type

8.1. Setting Spray Market, by Type, 2024-2033

8.1.1 Oil-control Setting Spray

8.1.1.1. Market Revenue and Forecast (2021-2033)

8.1.2. Waterproof Setting Spray

8.1.2.1. Market Revenue and Forecast (2021-2033)

8.1.3. Hydrating Setting Spray

8.1.3.1. Market Revenue and Forecast (2021-2033)

8.1.4. Radiant/Dewy Setting Spray

8.1.4.1. Market Revenue and Forecast (2021-2033)

8.1.5. Matte Setting Spray

8.1.5.1. Market Revenue and Forecast (2021-2033)

8.1.6. Others

8.1.6.1. Market Revenue and Forecast (2021-2033)

Chapter 9. Global Setting Spray Market, By End-use

9.1. Setting Spray Market, by End-use, 2024-2033

9.1.1. Professional

9.1.1.1. Market Revenue and Forecast (2021-2033)

9.1.2. Personal

9.1.2.1. Market Revenue and Forecast (2021-2033)

Chapter 10. Global Setting Spray Market, By Distribution Channel 

10.1. Setting Spray Market, by Distribution Channel, 2024-2033

10.1.1. Supermarket and Hypermarkets

10.1.1.1. Market Revenue and Forecast (2021-2033)

10.1.2. Specialty Retail Stores

10.1.2.1. Market Revenue and Forecast (2021-2033)

10.1.3. Pharmacy & Drugstore

10.1.3.1. Market Revenue and Forecast (2021-2033)

10.1.4. Online

10.1.4.1. Market Revenue and Forecast (2021-2033)

10.1.5. Offline

10.1.5.1. Market Revenue and Forecast (2021-2033)

Chapter 11. Global Setting Spray Market, Regional Estimates and Trend Forecast

11.1. North America

11.1.1. Market Revenue and Forecast, by Type (2021-2033)

11.1.2. Market Revenue and Forecast, by End-use (2021-2033)

11.1.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.1.4. U.S.

11.1.4.1. Market Revenue and Forecast, by Type (2021-2033)

11.1.4.2. Market Revenue and Forecast, by End-use (2021-2033)

11.1.4.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.1.5. Rest of North America

11.1.5.1. Market Revenue and Forecast, by Type (2021-2033)

11.1.5.2. Market Revenue and Forecast, by End-use (2021-2033)

11.1.5.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.2. Europe

11.2.1. Market Revenue and Forecast, by Type (2021-2033)

11.2.2. Market Revenue and Forecast, by End-use (2021-2033)

11.2.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.2.4. UK

11.2.4.1. Market Revenue and Forecast, by Type (2021-2033)

11.2.4.2. Market Revenue and Forecast, by End-use (2021-2033)

11.2.4.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.2.5. Germany

11.2.5.1. Market Revenue and Forecast, by Type (2021-2033)

11.2.5.2. Market Revenue and Forecast, by End-use (2021-2033)

11.2.5.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.2.6. France

11.2.6.1. Market Revenue and Forecast, by Type (2021-2033)

11.2.6.2. Market Revenue and Forecast, by End-use (2021-2033)

11.2.6.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.2.7. Rest of Europe

11.2.7.1. Market Revenue and Forecast, by Type (2021-2033)

11.2.7.2. Market Revenue and Forecast, by End-use (2021-2033)

11.2.7.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.3. APAC

11.3.1. Market Revenue and Forecast, by Type (2021-2033)

11.3.2. Market Revenue and Forecast, by End-use (2021-2033)

11.3.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.3.4. India

11.3.4.1. Market Revenue and Forecast, by Type (2021-2033)

11.3.4.2. Market Revenue and Forecast, by End-use (2021-2033)

11.3.4.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.3.5. China

11.3.5.1. Market Revenue and Forecast, by Type (2021-2033)

11.3.5.2. Market Revenue and Forecast, by End-use (2021-2033)

11.3.5.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.3.6. Japan

11.3.6.1. Market Revenue and Forecast, by Type (2021-2033)

11.3.6.2. Market Revenue and Forecast, by End-use (2021-2033)

11.3.6.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.3.7. Rest of APAC

11.3.7.1. Market Revenue and Forecast, by Type (2021-2033)

11.3.7.2. Market Revenue and Forecast, by End-use (2021-2033)

11.3.7.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.4. MEA

11.4.1. Market Revenue and Forecast, by Type (2021-2033)

11.4.2. Market Revenue and Forecast, by End-use (2021-2033)

11.4.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.4.4. GCC

11.4.4.1. Market Revenue and Forecast, by Type (2021-2033)

11.4.4.2. Market Revenue and Forecast, by End-use (2021-2033)

11.4.4.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.4.5. North Africa

11.4.5.1. Market Revenue and Forecast, by Type (2021-2033)

11.4.5.2. Market Revenue and Forecast, by End-use (2021-2033)

11.4.5.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.4.6. South Africa

11.4.6.1. Market Revenue and Forecast, by Type (2021-2033)

11.4.6.2. Market Revenue and Forecast, by End-use (2021-2033)

11.4.6.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.4.7. Rest of MEA

11.4.7.1. Market Revenue and Forecast, by Type (2021-2033)

11.4.7.2. Market Revenue and Forecast, by End-use (2021-2033)

11.4.7.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.5. Latin America

11.5.1. Market Revenue and Forecast, by Type (2021-2033)

11.5.2. Market Revenue and Forecast, by End-use (2021-2033)

11.5.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.5.4. Brazil

11.5.4.1. Market Revenue and Forecast, by Type (2021-2033)

11.5.4.2. Market Revenue and Forecast, by End-use (2021-2033)

11.5.4.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

11.5.5. Rest of LATAM

11.5.5.1. Market Revenue and Forecast, by Type (2021-2033)

11.5.5.2. Market Revenue and Forecast, by End-use (2021-2033)

11.5.5.3. Market Revenue and Forecast, by Distribution Channel (2021-2033)

Chapter 12. Company Profiles

12.1. Rare Beauty.

12.1.1. Company Overview

12.1.2. Product Offerings

12.1.3. Financial Performance

12.1.4. Recent Initiatives

12.2. e.l.f Cosmetics, Inc.

12.2.1. Company Overview

12.2.2. Product Offerings

12.2.3. Financial Performance

12.2.4. Recent Initiatives

12.3. Urban Decay.

12.3.1. Company Overview

12.3.2. Product Offerings

12.3.3. Financial Performance

12.3.4. Recent Initiatives

12.4. Swiss Beauty.

12.4.1. Company Overview

12.4.2. Product Offerings

12.4.3. Financial Performance

12.4.4. Recent Initiatives

12.5. L'Oréal.

12.5.1. Company Overview

12.5.2. Product Offerings

12.5.3. Financial Performance

12.5.4. Recent Initiatives

12.6. Sugar Cosmetics

12.6.1. Company Overview

12.6.2. Product Offerings

12.6.3. Financial Performance

12.6.4. Recent Initiatives

12.7. Lakme Cosmetics (Unilever).

12.7.1. Company Overview

12.7.2. Product Offerings

12.7.3. Financial Performance

12.7.4. Recent Initiatives

12.8. Faces Canada

12.8.1. Company Overview

12.8.2. Product Offerings

12.8.3. Financial Performance

12.8.4. Recent Initiatives

12.9. Charlotte Tillbury Cosmetics.

12.9.1. Company Overview

12.9.2. Product Offerings

12.9.3. Financial Performance

12.9.4. Recent Initiatives

12.10. Anastasia Beverly Hills

12.10.1. Company Overview

12.10.2. Product Offerings

12.10.3. Financial Performance

12.10.4. Recent Initiatives

Chapter 13. Research Methodology

13.1. Primary Research

13.2. Secondary Research

13.3. Assumptions

Chapter 14. Appendix

14.1. About Us

14.2. Glossary of Terms

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