U.S. Outdoor Living Structure Market (By Product: Pergolas/Patios, Pavilions/Gazebos; By Price Range; By Application: Cooking, Entertainment; By Type; By Distribution Channel) - Industry Analysis, Size, Share, Growth, Trends, Revenue, Regional Outlook and Forecast 2023-2032

The U.S. outdoor living structure market size was estimated at around USD 1.28 billion in 2022 and it is projected to hit around USD 2.28 billion by 2032, growing at a CAGR of 5.94% from 2023 to 2032. 

U.S. Outdoor Living Structure Market Size 2023 to 2032

Key Pointers

  • The pavilions/gazebos product segment accounted for USD 266.53 in 2022, and it is expected to expand at a CAGR of 6.25% over the forecast year. 
  • Pergolas/patios product segment dominated the market, and it is growing at a CAGR of 5.72% over the forecast year
  • The 0 to 5000 USD price range segment accounted for a market share of 29% in terms of revenue in 2022 and is expected to grow at the highest CAGR of 6.33% over the forecast period.
  • The cooking application segment accounted for a market share of 22% in terms of revenue in 2022. 
  • The relaxation/physical or recreational application segment was valued at USD 314.53 million in 2022 and is expected to expand at a CAGR of 6.24% over the forecast period. 
  • Oversaturated product segment accounted for the highest revenue share of 85% in 2022. 
  • The untapped product segment is expected to expand at the highest CAGR of 7.03% over the forecast year
  • The direct distribution channel of the market was valued at USD 394.62 million in 2022

Report Scope of the U.S. outdoor living structure Market

Report Coverage Details
Market Size in 2022 USD 1.28 billion
Revenue Forecast by 2032 USD 2.28 billion
Growth rate from 2023 to 2032  CAGR of 5.94%
Base Year  2022 
Forecast Period 2023 to 2032
Market Analysis (Terms Used) Value (US$ Million/Billion) or (Volume/Units)
Companies Covered Outdoor Structure Company LLC; Renson; Absolute Outdoor Living; CorradiUSA, Inc; Structurework; Reformed Outdoor Structures LLC; AZENCO INTERNATIONAL; Outdoor Living Today; Lancaster County Backyard; LAYZE Systems

 

This market growth is attributed to the rising trend among homeowners with large backyards to use the space for applications such as dining, relaxation, and entertainment. In addition, increasing spending on lawn and garden equipment for lawn maintenance is expected to boost the need for storing items such as tools and equipment, which, in turn, is expected to drive the demand for outdoor living structures, including sheds.

The stay-at-home restrictions imposed by governments of several countries in North America amid the outbreak of the COVID-19 pandemic created new growth opportunities in the market. This has led to large-scale investments by homeowners with large garden spaces for the development of mini-gaming zones, grilling spaces, mini-gymnasiums, and yoga spaces.

The rising demand for pergolas, patios, and pavilions for dining and entertainment is also anticipated to fuel the market. Moreover, peace and relaxation emerged as key motivating factors driving the demand for outdoor living structures, as outdoor living areas offer quiet and calm places to refresh and recharge and a comfortable time away from electronic gadgets. The above-mentioned factors are anticipated to boost the demand for outdoor living structures in the U.S.

The market is characterized by the presence of a large number of players, with established players leading market developments. The U.S. outdoor living structures market exhibits high competition owing to vast distribution networks and diverse product portfolios. To retain their positions in the outdoor living structures market, major manufacturers in the U.S. are concentrating on research & development, geographical expansion, new product & technological development, and mergers & acquisitions to gain a competitive advantage.

Product Insights

The pavilions/gazebos product segment accounted for USD 266.53 in 2022, and it is expected to expand at a CAGR of 6.25% over the forecast year. Pavilions are used for setting up outdoor kitchens, seating areas, fireplaces, lounges, and poolside bars. Compared to pavilions, gazebos have flooring of their own, making them fit for being in the middle of the yard. Hence, the cost of the pavilion is also higher owing to the additional flooring costs. This would increase the gazebo's adoption of outdoor living structures in comparison to the pavilion.

Pergolas/patios product segment dominated the market, and it is growing at a CAGR of 5.72% over the forecast year. A pergola is an open garden feature forming a shaded sitting area, walkway, and passageway of pillars or vertical posts that support latticework beams, rafters, and stringers, which are often trained upon by woody vines to add to the aesthetic look. The space underneath a pergola can be utilized for several applications, including cocktail bars, dining areas, outdoor kitchens, and living areas.

In addition, a patio is an enclosed area located at the front of a residential property. It is an extension of living rooms, dining rooms, kitchens, and gaming hubs. It can be constructed with several materials, including concrete, flagstones, and bricks. A rising trend for decorating backyards for leisure and relaxation activities is estimated to increase the demand for pergolas over the coming years.

Price Range Insights

The 0 to 5000 USD price range segment accounted for a market share of 29% in terms of revenue in 2022 and is expected to grow at the highest CAGR of 6.33% over the forecast period. This price range enables end users to build outdoor living structures in minimal spaces, ideal for smaller families and backyards. However, the price range does not allow much scope for customization with respect to other price ranges.

The 5000 to 15000 USD price range segment led the market and accounted for USD 644.6 million in 2022. The price range of outdoor living structures depends on the shape, size, material, and design of the structures. This price range of outdoor living structures is most prevalent for backyard spaces, as it is ideal for standard-family sizes. The rising trend of a mini greenhouse on residential property is further increasing storage shed demand as it stores various items such as soil, herbicides, extra exhaust fans, tumblers, and portable sprinklers.

The 15000 to 25000 USD price range segment was valued at USD 188.1 million in 2022 and is expected to grow at a CAGR of 5.8% over the forecast period. This price range is preferred by homeowners with large family sizes and backyard spaces. It allows more customization in terms of materials, designs, and technology. The size also offers more space to fit outdoor entertainment units and furniture.

Application Insights

The cooking application segment accounted for a market share of 22% in terms of revenue in 2022. The cooking segment includes outdoor kitchens and grills, which are placed under outdoor living structures. The growth of the market can be attributed to rising home improvement activities. Furthermore, there has been a rising desire to cook outside the four walls since the pandemic, which has contributed to the growth of the cooking segment.

U.S. Outdoor Living Structure Market Share, By Application, 2022 (%)

Entertainment applications include TV, stereo systems, internet, speaker systems, and charging hubs. The travel restrictions imposed during the lockdown period resulted in people realizing the importance of outdoor entertaining spaces connected to their own homes. This has increased the demand for various outdoor living structures such as pergolas, patios, sheds, and gazebos in the market.

The relaxation/physical or recreational application segment was valued at USD 314.53 million in 2022 and is expected to expand at a CAGR of 6.24% over the forecast period. The most common use of outdoor living structures is relaxation. It includes seating and dining areas, outdoor furniture, fire pits, and spaces for exercise and yoga. The adoption of outdoor living structures has grown in the U.S. over the past few years as they offer leisure time with family and friends and a path to connect with nature.

Type Insights

Oversaturated product segment accounted for the highest revenue share of 85% in 2022. It includes pavilions, gazebos, pergolas/patios, sheds, and arbors, as their growth has stagnated. This kind of oversaturation occurs when the introduction of a new technology causes these products to become obsolete or when the existing businesses have met all potential customers' needs. For instance, Outdoor Structure Co., Renson, Corradi, and Structureworks are offering similar kinds of products to the targeted customers, and there are no new customer acquisition opportunities for any of these companies in the industry.

The untapped product segment is expected to expand at the highest CAGR of 7.03% over the forecast year. The segment includes new or innovative living structures that are being introduced by manufacturers. Greenhouses, pool houses, cabanas, and sunrooms are notable examples of untapped products of outdoor living structures. These modern structures are inclusive of entertainment spaces, outdoor kitchens, extra bedrooms, and guestrooms; thus, more customers are attracted to these products.

Distribution Channel Insights

The direct distribution channel of the market was valued at USD 394.62 million in 2022 and is expected to grow at the fastest rate over the forecast period. The direct distribution channel includes direct contact between manufacturers and end users, which eliminates the middleman between manufacturing companies and end consumers of outdoor living structures. This enables consumers to design their outdoor structures, as well as benefiting manufacturers by increasing their profit margins by directly selling their products to consumers.

The retail distribution channel accounts for the highest market share and is the most common distribution channel in the residential outdoor living structures market in the U.S. Retail distribution channel comprises wholesalers, retail stores, and online third-party distributors. The growth of the retail market is attributed to the consumer preference to visually inspect the materials, products, colors, aesthetics, and specifications before finalizing the purchase of outdoor living structures.

U.S. outdoor living structure Market Segmentations:

By Product 

  • Pergolas/Patios
  • Pavilions/Gazebos
  • Sheds

By Price Range 

  • 0 to 5000 USD
  • 5000 to 15000 USD
  • 15000 to 25000
  • 25000 and above

By Application 

  • Cooking
  • Entertainment
  • Relaxation/Physical or Recreational Activities
  • Shed Storage & Protection

By Type 

  • Oversaturated Product
  • Untapped Product

By Distribution Channel 

  • Direct
  • Retail

Frequently Asked Questions

The U.S. outdoor living structure market size was reached at USD 1.28 billion in 2022 and it is projected to hit around USD 2.28 billion by 2032.

The U.S. outdoor living structure market is growing at a compound annual growth rate (CAGR) of 5.94% from 2023 to 2032.

Key factors that are driving the U.S. outdoor living structure market growth include rising need for solutions to reduce healthcare costs, increasing focus on patient-centric care, and strong government support.

Chapter 1. Introduction

1.1. Research Objective

1.2. Scope of the Study

1.3. Definition

Chapter 2. Research Methodology

2.1. Research Approach

2.2. Data Sources

2.3. Assumptions & Limitations

Chapter 3. Executive Summary

3.1. Market Snapshot

Chapter 4. Market Variables and Scope 

4.1. Introduction

4.2. Market Classification and Scope

4.3. Industry Value Chain Analysis

4.3.1. Raw Material Procurement Analysis 

4.3.2. Sales and Distribution Channel Analysis

4.3.3. Downstream Buyer Analysis

Chapter 5. COVID 19 Impact on U.S. Outdoor Living Structure Market 

5.1. COVID-19 Landscape: U.S. Outdoor Living Structure Industry Impact

5.2. COVID 19 - Impact Assessment for the Industry

5.3. COVID 19 Impact: Major Government Policy

5.4. Market Trends and Opportunities in the COVID-19 Landscape

Chapter 6. Market Dynamics Analysis and Trends

6.1. Market Dynamics

6.1.1. Market Drivers

6.1.2. Market Restraints

6.1.3. Market Opportunities

6.2. Porter’s Five Forces Analysis

6.2.1. Bargaining power of suppliers

6.2.2. Bargaining power of buyers

6.2.3. Threat of substitute

6.2.4. Threat of new entrants

6.2.5. Degree of competition

Chapter 7. Competitive Landscape

7.1.1. Company Market Share/Positioning Analysis

7.1.2. Key Strategies Adopted by Players

7.1.3. Vendor Landscape

7.1.3.1. List of Suppliers

7.1.3.2. List of Buyers

Chapter 8. U.S. Outdoor Living Structure Market, By Product

8.1. U.S. Outdoor Living Structure Market, by Product, 2023-2032

8.1.1. Pergolas/Patios

8.1.1.1. Market Revenue and Forecast (2020-2032)

8.1.2. Pavilions/Gazebos

8.1.2.1. Market Revenue and Forecast (2020-2032)

8.1.3. Sheds

8.1.3.1. Market Revenue and Forecast (2020-2032)

Chapter 9. U.S. Outdoor Living Structure Market, By Price Range

9.1. U.S. Outdoor Living Structure Market, by Price Range, 2023-2032

9.1.1. 0 to 5000 USD

9.1.1.1. Market Revenue and Forecast (2020-2032)

9.1.2. 5000 to 15000 USD

9.1.2.1. Market Revenue and Forecast (2020-2032)

9.1.3. 15000 to 25000

9.1.3.1. Market Revenue and Forecast (2020-2032)

9.1.4. 25000 and above

9.1.4.1. Market Revenue and Forecast (2020-2032)

Chapter 10. U.S. Outdoor Living Structure Market, By Application 

10.1. U.S. Outdoor Living Structure Market, by Application, 2023-2032

10.1.1. Cooking

10.1.1.1. Market Revenue and Forecast (2020-2032)

10.1.2. Entertainment

10.1.2.1. Market Revenue and Forecast (2020-2032)

10.1.3. Relaxation/Physical or Recreational Activities

10.1.3.1. Market Revenue and Forecast (2020-2032)

10.1.4. Shed Storage & Protection

10.1.4.1. Market Revenue and Forecast (2020-2032)

Chapter 11. U.S. Outdoor Living Structure Market, By Type

11.1. U.S. Outdoor Living Structure Market, by Type, 2023-2032

11.1.1. Oversaturated Product

11.1.1.1. Market Revenue and Forecast (2020-2032)

11.1.2. Untapped Product

11.1.2.1. Market Revenue and Forecast (2020-2032)

Chapter 12. U.S. Outdoor Living Structure Market, By Distribution Channel

12.1. U.S. Outdoor Living Structure Market, by Distribution Channel, 2023-2032

12.1.1. Direct

12.1.1.1. Market Revenue and Forecast (2020-2032)

12.1.2. Retail

12.1.2.1. Market Revenue and Forecast (2020-2032)

Chapter 13. U.S. Outdoor Living Structure Market, Regional Estimates and Trend Forecast

13.1. U.S.

13.1.1. Market Revenue and Forecast, by Product (2020-2032)

13.1.2. Market Revenue and Forecast, by Price Range (2020-2032)

13.1.3. Market Revenue and Forecast, by Application (2020-2032)

13.1.4. Market Revenue and Forecast, by Type (2020-2032)

13.1.5. Market Revenue and Forecast, by Distribution Channel (2020-2032)

Chapter 14. Company Profiles

14.1. Outdoor Structure Company LLC

14.1.1. Company Overview

14.1.2. Product Offerings

14.1.3. Financial Performance

14.1.4. Recent Initiatives

14.2. Renson

14.2.1. Company Overview

14.2.2. Product Offerings

14.2.3. Financial Performance

14.2.4. Recent Initiatives

14.3. Absolute Outdoor Living

14.3.1. Company Overview

14.3.2. Product Offerings

14.3.3. Financial Performance

14.3.4. Recent Initiatives

14.4. CorradiUSA, Inc

14.4.1. Company Overview

14.4.2. Product Offerings

14.4.3. Financial Performance

14.4.4. Recent Initiatives

14.5. Structurework

14.5.1. Company Overview

14.5.2. Product Offerings

14.5.3. Financial Performance

14.5.4. Recent Initiatives

14.6. Reformed Outdoor Structures LLC

14.6.1. Company Overview

14.6.2. Product Offerings

14.6.3. Financial Performance

14.6.4. Recent Initiatives

14.7. AZENCO INTERNATIONAL

14.7.1. Company Overview

14.7.2. Product Offerings

14.7.3. Financial Performance

14.7.4. Recent Initiatives

14.8. Outdoor Living Today

14.8.1. Company Overview

14.8.2. Product Offerings

14.8.3. Financial Performance

14.8.4. Recent Initiatives

14.9. Lancaster County Backyard

14.9.1. Company Overview

14.9.2. Product Offerings

14.9.3. Financial Performance

14.9.4. Recent Initiatives

14.10. LAYZE Systems

14.10.1. Company Overview

14.10.2. Product Offerings

14.10.3. Financial Performance

14.10.4. Recent Initiatives

Chapter 15. Research Methodology

15.1. Primary Research

15.2. Secondary Research

15.3. Assumptions

Chapter 16. Appendix

16.1. About Us

16.2. Glossary of Terms

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