The global Video Streaming market size is expected to be worth around US$ 184.25 billion by 2028, according to a new report by Vision Research Reports.
The global Video Streaming market size was valued at US$ 42.61 billion in 2020 and is anticipated to grow at a CAGR of 20.5% during forecast period 2021 to 2028.
Rising technological advancements, such as the implementation of block-chain technology in video streaming and the use of Artificial Intelligence (AI) to improve video quality, are expected to boost the demand over the forecast period. Furthermore, the rising adoption of cloud-based video streaming solutions for increasing the reach of video content is directly influencing the market growth.
This trend is observed in numerous parts of the North America and Asia Pacific regions due to rapid digitalization, increasing use of smartphones and tablets, and the growing popularity of online video streaming. In addition, the rising demand for on-demand video and extensive growth of online video is driving the market. Increasing demand for high-speed internet technologies, such as 3G, 4G, and LTE, also benefits the market. Growing usage of devices that can support digital media to access media content anywhere across the world will drive the market further.
The live video segment is expected to portray the maximum and fastest growth over the forecast period. Moreover, the recent COVID-19 outbreak is expected to have a positive impact on market growth as it has resulted in lockdown in major cities across the globe, resulting in an increased need for entertainment. Thus, the viewership of video streaming services has drastically risen across the globe. Many major video streaming platforms, including Netflix, Amazon Prime Video, YouTube, Disney+ have registered a significant spike in viewership worldwide.
The live streaming segment accounted for the largest revenue share of over 61% in 2019. This is attributed to surging demand for digital media devices coupled with faster internet helping consumers to access media content remotely. Furthermore, factors, such as ad-free content, mobile viewing, analytics tracking, abundant content use, immense audience potential, and high-quality streams, are also driving the segment growth.
the pay-TV segment held a notable revenue share as its demand has grown in countries, such as China, India, Mexico, and Brazil. Moreover, customers are shifting their preference to OTT services due to the increased programming expenses. The increasing availability of unlimited wireless data plans and public wi-fi has boosted the growth of this segment. For instance, HBO Now is the online streaming platform launched by Home Box Office, Inc., which has enabled an online view of HBO shows without a cable subscription.
The smartphones and tablets accounted for the largest revenue share of over 34% in 2019. This is attributed to the easy accessibility of the internet, increasing disposable income, better standards of living, and changing lifestyles. The segment is also expected to register healthy growth over the forecast period as smart TV offers a comprehensive option of TV channels along with video streaming services, such as Netflix.
The training & support accounted for the largest revenue share of more than 38% in 2019. The managed services segment is estimated to have the fastest CAGR over the forecast years. Managed services help combine broadcast and OTT solutions into one online video management solution to provide a personalized experience to viewers. This advantage is projected to bode well for segment growth.
The subscription model accounted for the largest revenue share of over 42% in 2019 and will expand further at a steady CAGR from 2020 to 2027. This is due to an increase in the number of subscribers across the globe. The subscription model offers streaming of online videos with an access fee or a subscription. For instance, Netflix offers various monthly subscription plans or programs. The advertising segment-based solution operates on the hosting of advertisements.
the cloud-based deployment is capable of handling more substantial data content along with providing a better viewing experience, many companies prefer this type over on-premises. Also, cloud-scaling helps in increasing the bandwidth and dealing with buffering and latency issues. Since most of the enterprises don’t have the networks and infrastructure capable of handling heavy traffic in online streaming, there is a huge demand for cloud-based deployment in the streaming of videos.
The consumer segment accounted for the largest revenue share of 51.1% in 2019. This is due to the rise in the viewership of video-on-demand and live streaming services from the media and entertainment sector. Increasing mobile subscriptions and the adoption of connected devices, especially smartphones, are expected to contribute to the segment growth.
The enterprise segment is expected to register the fastest CAGR of 21.01% over the forecast period. This growth is attributed to the increasing use of video streaming services by enterprises for training and consulting. Technological advancements, such as superior video codec, web-based real-time communication, captioning, indexing, and transcoding and aggregation, are expected to spur the demand for these services in this user segment.
North America accounted for the largest revenue share of 38% in 2019, majorly due to the rapid growth of cloud-based streaming services. The European regional market also held a notable share and is expected to witness steady growth over the coming years. Asia Pacific is projected to demonstrate the highest CAGR over the forecast period, attributed to the increasing use of mobiles and tablets, rapid technological advancements, and the popularity of online streaming.
Amazon Web Services, Inc.
International Business Machine Corporation
Wowza Media Systems, LLC
Cisco Systems, Inc.
Streaming Type Outlook
Internet Protocol TV
Laptops & Desktops
Smartphones & Tablets
Training & Support
Revenue Model Outlook
Deployment Type Outlook
Knowledge Sharing & Collaborations
Marketing & Client Engagement
Training & Development
Web Browsing & Advertising
Middle East and Africa (MEA)
The Video Streaming market research report covers definition, classification, product classification, product application, development trend, product technology, competitive landscape, industrial chain structure, industry overview, national policy and planning analysis of the industry, the latest dynamic analysis, etc., and also includes major. The study includes drivers and restraints of the global market. It covers the impact of these drivers and restraints on the demand during the forecast period. The report also highlights opportunities in the market at the global level.
The report provides size (in terms of volume and value) of Video Streaming market for the base year 2020 and the forecast between 2021 and 2028. Market numbers have been estimated based on form and application. Market size and forecast for each application segment have been provided for the global and regional market.
This report focuses on the global Video Streaming market status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Video Streaming market development in United States, Europe and China.
It is pertinent to consider that in a volatile global economy, we haven’t just conducted Video Streaming market forecasts in terms of CAGR, but also studied the market based on key parameters, including Year-on-Year (Y-o-Y) growth, to comprehend the certainty of the market and to find and present the lucrative opportunities in market.
In terms of production side, this report researches the Video Streaming capacity, production, value, ex-factory price, growth rate, market share for major manufacturers, regions (or countries) and type.
In terms of consumption side, this report focuses on the consumption of Video Streaming by regions (countries) and application.
Buyers of the report will have access to verified market figures, including global market size in terms of revenue and volume. As part of production analysis, the authors of the report have provided reliable estimations and calculations for global revenue and volume by Type segment of the global Video Streaming market. These figures have been provided in terms of both revenue and volume for the period 2017 to 2028. Additionally, the report provides accurate figures for production by region in terms of revenue as well as volume for the same period. The report also includes production capacity statistics for the same period.
With regard to production bases and technologies, the research in this report covers the production time, base distribution, technical parameters, research and development trends, technology sources, and sources of raw materials of major Video Streaming market companies.
Regarding the analysis of the industry chain, the research of this report covers the raw materials and equipment of Video Streaming market upstream, downstream customers, marketing channels, industry development trends and investment strategy recommendations. The more specific analysis also includes the main application areas of market and consumption, major regions and Consumption, major Chinese producers, distributors, raw material suppliers, equipment providers and their contact information, industry chain relationship analysis.
The research in this report also includes product parameters, production process, cost structure, and data information classified by region, technology and application. Finally, the paper model new project SWOT analysis and investment feasibility study of the case model.
Overall, this is an in-depth research report specifically for the Video Streaming industry. The research center uses an objective and fair way to conduct an in-depth analysis of the development trend of the industry, providing support and evidence for customer competition analysis, development planning, and investment decision-making. In the course of operation, the project has received support and assistance from technicians and marketing personnel in various links of the industry chain.
The Video Streaming market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to Video Streaming market.
Prominent players in the market are predicted to face tough competition from the new entrants. However, some of the key players are targeting to acquire the startup companies in order to maintain their dominance in the global market. For a detailed analysis of key companies, their strengths, weaknesses, threats, and opportunities are measured in the report by using industry-standard tools such as the SWOT analysis. Regional coverage of key companies is covered in the report to measure their dominance. Key manufacturers of Video Streaming market are focusing on introducing new products to meet the needs of the patrons. The feasibility of new products is also measured by using industry-standard tools.
Key companies are increasing their investments in research and development activities for the discovery of new products. There has also been a rise in the government funding for the introduction of new Video Streaming market. These factors have benefited the growth of the global market for Video Streaming. Going forward, key companies are predicted to benefit from the new product launches and the adoption of technological advancements. Technical advancements have benefited many industries and the global industry is not an exception.
New product launches and the expansion of already existing business are predicted to benefit the key players in maintaining their dominance in the global market for Video Streaming. The global market is segmented on the basis of region, application, en-users and product type. Based on region, the market is divided into North America, Europe, Asia-Pacific, Latin America and Middle East and Africa (MEA).
In this study, the years considered to estimate the market size of Video Streaming are as follows:
Reasons to Purchase this Report:
- Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and policy aspects
- Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market.
- Market value USD Million and volume Units Million data for each segment and sub-segment
- Competitive landscape involving the market share of major players, along with the new projects and strategies adopted by players in the past five years
- Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players
In-depth interviews and discussions were conducted with several key market participants and opinion leaders to compile the research report.
This research study involved the extensive usage of both primary and secondary data sources. The research process involved the study of various factors affecting the industry, including the government policy, market environment, competitive landscape, historical data, present trends in the market, technological innovation, upcoming technologies and the technical progress in related industry, and market risks, opportunities, market barriers and challenges. The following illustrative figure shows the market research methodology applied in this report.
Market Size Estimation
Top-down and bottom-up approaches are used to estimate and validate the global market size for company, regional division, product type and application (end users).
The market estimations in this report are based on the selling price (excluding any discounts provided by the manufacturer, distributor, wholesaler or traders). Market share analysis, assigned to each of the segments and regions are achieved through product utilization rate and average selling price.
Major manufacturers & their revenues, percentage splits, market shares, growth rates and breakdowns of the product markets are determined through secondary sources and verified through the primary sources.
All possible factors that influence the markets included in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data. The market size for top-level markets and sub-segments is normalized, and the effect of inflation, economic downturns, and regulatory & policy changes or others factors are accounted for in the market forecast. This data is combined and added with detailed inputs and analysis from Vision Research Reports and presented in this report.
Market Breakdown and Data Triangulation
After complete market engineering with calculations for market statistics; market size estimations; market forecasting; market breakdown; and data triangulation. Extensive primary research was conducted to gather information and verify and validate the critical numbers arrived at. In the complete market engineering process, both top-down and bottom-up approaches were extensively used, along with several data triangulation methods, to perform market estimation and market forecasting for the overall market segments and sub-segments listed in this report.
Secondary Sources occupies approximately 25% of data sources, such as press releases, annual reports, Non-Profit organizations, industry associations, governmental agencies and customs data, and so on. This research study includes secondary sources; directories; databases such as Bloomberg Business, Wind Info, Hoovers, Factiva (Dow Jones & Company), TRADING ECONOMICS, and avention; Investing News Network; statista; Federal Reserve Economic Data; annual reports; investor presentations; and SEC filings of companies.
In the primary research process, various sources from both the supply and demand sides were interviewed to obtain qualitative and quantitative information for this report. The primary sources from the supply side include product manufacturers (and their competitors), opinion leaders, industry experts, research institutions, distributors, dealer and traders, as well as the raw materials suppliers and producers, etc.
The primary sources from the demand side include industry experts such as business leaders, marketing and sales directors, technology and innovation directors, supply chain executive, end users (product buyers), and related key executives from various key companies and organizations operating in the global market.
The study objectives of this report are:
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